Valerie Morris shares tried-and-true methods for launching and marketing a successful book. She shares practical information for new and aspiring authors who want to be educated and make the right steps at the right time. She brings in her digital marketing expertise, along with knowledge from launching her own bestseller as well as numerous other authors' bestsellers. Each episode give practical knowledge you can apply to build out your book marketing strategy and have a successful book lau ...
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Follow along as book launch expert Tim Grahl teaches you the fundamentals of launching a bestselling book. Based on his work with hundreds of authors and launching dozens of top New York Times, Wall Street Journal, and other bestselling books, he will share the insights and step-by-step tactics you can use to launch your own successful book.
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How to Know You're Ready to Publish a Book
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How do you know you're ready to take your ideas and put them out to the world? We're diving into this important question on the podcast this episode! _______ Join the Author Craft Hub! A place for authors to get tools you can actually use to guide you through the process from writing to publishing, to launching and ongoing marketing...and more! Mem…
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Parallels between written word and art with Sherri Jones
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Jump and trust. Learn and be inspired by artist, Sherri Jones. Hear her perspectives on writing her upcoming book, as well as what she's learned as an artist (and teaching art). She talks about playing it safe versus living out of the box. If you're ready to get inspired to turn your writing into truly a piece of art, you'll love this convo with Sh…
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Book Publishing Strategy: Picking a Launch Date
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Timing is everything and never more important that in book publishing. So many authors obsess over how to pick the right date, so today's episode dives into a few basic best practices to ensure you are being smart with how you pick your launch day. _______ Join the Author Craft Hub! A place for authors to get tools you can actually use to guide you…
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An Important Mindset Shift for Authors
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Join the Author Craft Hub! A place for authors to get tools you can actually use to guide you through the process from writing to publishing, to launching and ongoing marketing...and more! Members get new resources for each week of the month as well as access to the whole archive. Join today and take the headache out of promoting your writing! The …
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How to Get Your Book's Rough Draft Completed
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Join the Author Craft Hub! A place for authors to get tools you can actually use to guide you through the process from writing to publishing, to launching and ongoing marketing...and more! Members get new resources for each week of the month as well as access to the whole archive. Join today and take the headache out of promoting your writing! ____…
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Should You do a Presale for Your Book Launch?
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Join the Author Craft Hub! A place for authors to get tools you can actually use to guide you through the process from writing to publishing, to launching and ongoing marketing...and more! Members get new resources for each week of the month as well as access to the whole archive. Join today and take the headache out of promoting your writing! ____…
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Tips to Deal With Imposter Syndrome as an Author
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Join the Author Craft Hub! A place for authors to get tools you can actually use to guide you through the process from writing to publishing, to launching and ongoing marketing...and more! Members get new resources for each week of the month as well as access to the whole archive. Join today and take the headache out of promoting your writing! ____…
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What book formats should you publish when (ebook, print book, audiobook)?
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Join the Author Craft Hub! A place for authors to get tools you can actually use to guide you through the process from writing to publishing, to launching and ongoing marketing...and more! Members get new resources for each week of the month as well as access to the whole archive. Join today and take the headache out of promoting your writing! ____…
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Author Website Strategy: Market Your Book Strategically with Your Website
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Join the Author Craft Hub! A place for authors to get tools you can actually use to guide you through the process from writing to publishing, to launching and ongoing marketing...and more! Members get new resources for each week of the month as well as access to the whole archive. Join today and take the headache out of promoting your writing! ____…
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Avoid the Trap of Overthinking Your Book Marketing & Book Launch Decisions
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Join the Author Craft Hub! A place for authors to get tools you can actually use to guide you through the process from writing to publishing, to launching and ongoing marketing...and more! Members get new resources for each week of the month as well as access to the whole archive. Join today and take the headache out of promoting your writing! ____…
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Working With A Marketing Coach
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Sooner or later you're going to need to hire someone to help you with your marketing activities. When that time comes, you'll need to know what questions to ask and what kind of services to expect. This week, Certified Book Launch Coach, Sue Campbell, takes us through the process.De către Tim Grahl
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How can writers use the storytelling skills we already have, to market our books and grow our businesses? This week, Valerie interviews Jarie Bolander, a fellow Certified Story Grid Editor who helps business owners tell better stories about who they are and what they do.De către Tim Grahl
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Bonus Episode - Amazon and Facebook Ads
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As part of her 10K strategy, Valerie is considering using adverts, but there's a whole lot she doesn't know. So, this week, she sits down with Mark Dawson for some expert (and eye opening) advice about Amazon and Facebook ads.De către Valerie Francis, Tim Grahl
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How do you get 10,000 pairs of eyeballs on your book? This week, Valerie came up with a strategy. Does Tim like it? Or, are there improvements to be made?De către Valerie Francis, Tim Grahl
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As Valerie continues to wrap her head around sales, Tim advises her to find the nerds first and craft a pitch that will grab their attention. What's the best way to do this? Start at the end and work from there. Tune in to find out how.De către Valerie Francis, Tim Grahl
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The Single Most Important Thing To Do
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This week Tim and Valerie talk about the elephant in the book marketing room; asking people to buy your book. If earning a living from your writing is your goal, you have to do it eventually. So, when it comes time to sell your book what is the single most important thing you have to do? Tune in to find out.…
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How do you create a following of diehard fans so that you don't have to rely on an algorithm to find new readers? It doesn't happen overnight, but there are things you can do (that don't take a lot of time or cost a lot of money). In this week's podcast, Tim explains what they are and how you can use them.…
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Tim called his book Your First 1,000 Copies, but why a thousand? Does that number have to come from sales or can they be free downloads? Do authors need to move 1,000 copies within any particular timeframe? For answers to these questions and more, tune into this week's Book Launch Show podcast.De către Valerie Francis, Tim Grahl
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What business are you trying to build?
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This week, Tim tells Valerie to not market a book that she's written. Why would he say this and how could this advice help her find readers and grow her business?De către Tim Grahl, Valerie Francis
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Have you ever bought a book because the front or back cover contained an endorsement quote from a notable author or journal? Ever wonder how to get those blurbs for your book? If you have, this episode is for you.De către Tim Grahl, Valerie Francis
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This week, Valerie and Tim take another look at the Connection System. Now that permission and content are in place, it's time to drill down on outreach. How do you figure out where your readers are and how do you know which outreach activities work best?De către Tim Grahl, Valerie Francis
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This week, Valerie thinks outside the box and proposes a very different way to present author updates to her audience. Has she innovated an idea, or is she completely off the mark. Tune in to find out.De către Valerie Francis, Tim Grahl
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Turn One Marketing Idea Into Many
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Valerie has started a book club for her mailing list subscribers. How can she turn that one marketing idea into many so that, without a lot of extra effort, she has can exponentially grow her audience and author platform?De către Tim Grahl, Valerie Francis
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Building Your Platform at Live Events
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In this special episode, recorded Live in Nashville, Tim explains how authors can leverage in-person events to develop their platform and grow their audience.De către Tim Grahl
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Booking Podcasts, Starting Book Clubs
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Valerie's outreach to podcasts has been a success! Find out what she did to get bookings and hear her plan for starting a Book Club to attract readers and develop a long term relationship with them.De către Tim Grahl
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It's finally time for Valerie start her outreach activities! Now that she has a list of podcasts, what's the best way to contact them? What should she say when she reaches out to them? Tune in to find out.De către Tim Grahl
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Is your website doing what it needs to do?
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Valerie has done a lot of work to improve her website, but she's still missing some key strategies to get readers on her mailing list. Are you doing everything you can to convert your subscription rates? Tune in to find out!De către Tim Grahl
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The more specific you are about your ideal readers, the more likely you are to find them. This week, Valerie gets super specific about who she's trying to reach and she's come up with a great tool to help you. She's also redesigned her website. Is her new site doing the two things every author website needs to do? Is yours?…
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Blogging has changed dramatically in the last 10 years, so should Valerie be blogging or is it a waste of her time? Tim talks about what blogs do best and how Valerie can make the most of them.De către Tim Grahl
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Essential Elements of an Author Website
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As Valerie continues to revamp her website, Tim advises what should be on her homepage and how she can optimize the site to build her mailing list.De către Tim Grahl
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Developing reader personas is a fantastic way to jump start your book marketing activities. In this episode, Tim teaches Valerie what personas are and how to design them.De către Tim Grahl
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Merchandising Options with Kobo
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Merchandising is a key strategy in any book marketing plan. Mark Leslie Lefebvre teaches Valerie how merchandising works at Kobo and how authors can get it working for them.De către Tim Grahl
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This week, Valerie interviews Mark Leslie Lefebvre to find out how to leverage Kobo to increase her global book sales. If your book marketing strategy is focused only on Amazon, you're leaving money on the table.De către Tim Grahl
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Before Valerie can really dive into outreach, she needs to get very specific about who her ideal reader is. She's not writing for everyone, and neither are you.De către Tim Grahl
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What kinds of outreach activities should Valerie do to market her fiction, and why?De către Tim Grahl
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A Common Book Marketing Mistake
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Random marketing activities bring random results. This week Tim helps Valerie focus her efforts; what should she be doing and why?De către Tim Grahl
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Dealing with Multiple Genres and Pen Names
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What's the best way to market your books when you write across genre? What do you do when you write under more than one name?De către Tim Grahl
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What are the 3 things every author needs to build a successful marketing platform? Tim walks Valerie through each of these and how to identify the different areas.De către Tim Grahl
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Pretend you're an author stuck on their marketing and now sure what to do next. That's the new format for the Book Launch Show.De către Tim Grahl
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My new book, Running Down a Dream, is now out! In this episode I share an extended excerpt from the audiobook.De către Tim Grahl
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Getting Blurbs, Audiobooks, Trade vs Indie Publishing, and more
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We're getting close to the pub date for RUNNING DOWN A DREAM and I've made a lot of progress on the launch. In this episode I discuss how to get blurbs, recording an audiobook, choosing indie vs trade publishing, creating a media kit, and a lot more.De către Tim Grahl
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The manuscript is done and off to the copy editor, so now it's time to start getting blurbs and starting outreach.De către Tim Grahl
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With my next book, Running Down a Dream, being published on July 11th, I'm now in book launch mode! This week I talk about the origins of the book, my overall plan to launch this book, and my emotions around launching such a personal book. Links mentioned in the show: The War of Art by Steve Pressfield The episode of the Story Grid Podcast where I …
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Outreach 101, Plus My Next Book Launch
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My next book, Running Down a Dream, will be published on July 11th. Follow along for the next three months as I plan and execute the launch. In this episode, we start talking about the importance and basics of Outreach. Join me for a live training at https://booklaunch.com/outreachDe către Tim Grahl
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Self-publish the Right Way with Michael Bungay Stanier - Part 3
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In Part 3 Michael Bungay Stanier continues sharing the do's and don't's of a self-publishing book launch. Check out The Coaching Habit by Michael Bungay StanierDe către Tim Grahl
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Self-publish the Right Way with Michael Bungay Stanier - Part 2
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In Part 2 Michael Bungay Stanier continues sharing the do's and don't's of a self-publishing book launch. Check out The Coaching Habit by Michael Bungay StanierDe către Tim Grahl
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Self-publish the Right Way with Michael Bungay Stanier - Part 1
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Michael Bungay Stanier has done both traditional and self-publishing, and with his latest book he's had the most success. Follow along as he shares the do's and don't's of a self-publishing book launch. Check out The Coaching Habit by Michael Bungay StanierDe către Tim Grahl
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Book Launching on Kickstarter - Part 3
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Charlie and I continue our discussion on how to successfully launch books on the Kickstarter platform. We talk through how to count the cost of your campaign, how to pick the right funding levels, and how to ensure that your project gets funded.De către Tim Grahl
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Book Launching on Kickstarter - Part 2
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Marketing and launching a book on Kickstarter. This is a conversation with Charlie Hoehn on the ins and outs of what it takes to launch successfully.De către Tim Grahl
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Book Launching on Kickstarter - Part 1
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Have you ever thought about launching a book on Kickstarter? Or even running your own crowd funded book project? Book marketing expert and friend Charlie Hoehn joins me to discuss his latest project and how he's leveraging Kickstarter for the launch. Click here to support Charlie's Kickstarter campaign.…
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