Cele mai bune Food Lens podcast-uri (2024)

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#92 - How to partner with brands for sponsored content with M. Aimee Tan - part 1 47:47

6d ago47:47

47:47

This week on the podcast, M. Aimee Tan, a professional food and beverage photographer, food stylist, creative director, recipe developer, and content creator based in Canada, reveals everything you need to know about creating sponsored posts for brands. Aimee works with local, and global clientele as well as PR & marketing agencies. In this episode…

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#91 - How to create captivating food videos and monetize your content with Eva Kosmas Flores - Part 2 42:04

13d ago42:04

42:04

Most photographers start a full-time or part-time business with passion and enthusiasm. But over time, when the rubber hits the road, they begin to run out of steam because they hit a roadblock - How to grow the business and make more $$ every month? How to scale the business, a natural progression? Where to go from here, what’s next? Staying in bu…

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#90 - 5 quick tips to improve the lighting in your food photography 18:23

19d ago18:23

18:23

This week on the podcast, I’ve 5 quick tips to improve the lighting in your food photography. There is always so much to learn about light. Small, subtle changes can completely change the feel of a photo. It can take a photo from realistic to artistic, with never-ending options. Flatlay photography, adding movement to photos, or a creative way to l…

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How to create captivating food videos and monetize your content with Eva Kosmas Flores - Part 1 42:16

27d ago42:16

42:16

The future is looking towards food in motion. I mean, look at social media. We’re seeing a surge in food videos. Look at client briefs. They want their products to be captured in action. Look at our potential of being able to convey a visual story of food way more powerfully through videos. There is no denying that photos will always hold their imp…

1
#88 - Why your photography business is not taking off 23:11

1M ago23:11

23:11

Have you ever looked at another photographer and wondered why they’re doing better than you? Why is their business more successful than yours? Why have they achieved what you’ve not? Why is your business not growing like theirs? Will your business ever look like theirs? Will you ever be as successful as them? If these questions have ever crossed yo…

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#87 - The hidden realities of being a professional food photographer with Francesco Sapienza - Part 2 53:24

2M ago53:24

53:24

Have you noticed that a basic food photographer can have a thriving business and Have you also noticed that a brilliant photographer may not really be making enough in their business? This is more common than you might think. Photography talent is very different from business acumen. They’re both completely different skill sets and just because we …

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#86 - Side Back light - When to use & avoid it in food photography 18:10

2M ago18:10

18:10

Have you ever been in a photoshoot and felt something was off, but you couldn't quite figure it out? Most of the time, it's because of one big reason – light. But instead of tackling light, our tendency is usually to start fussing with props and backdrops and composition, thinking that is the problem when actually sometimes all it needs is a tiny t…

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#85 - The hidden realities of being a professional food photographer with Francesco Sapienza - part 1 49:44

2M ago49:44

49:44

What do you think it takes to be a successful commercial food photographer? Excellent camera skills? High level of Creativity? Crazy passion for photography? Expensive photography equipment? What if I told you, none of the above are deal breakers to be a commercial photographer. It takes more than camera skills, creativity and passion to run a phot…

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#84 - How to know when to create large compositions 25:23

2M ago25:23

25:23

Is creating compositions a challenge for you? I can totally see why. First off, for the simple reason that composition is art. It is subjective and everyone’s style is different. So it really leaves a lot of grey area on whether a certain technique works or not. Secondly, because composition is an art, it is tough to learn it technically. Yes, we c…

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#83 - Don’t lose a year. Make this easy goal setting tweak now 18:35

3M ago18:35

18:35

Whether it’s the start of the year or not, we all find ourselves at different points in our journey setting new goals, striving to achieve existing ones, or perhaps even questioning the necessity of setting goals altogether. Regardless of our stand on goal setting, we all have ambitions for our creative journey. It could be launching a new project,…

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#82 - How to build a photography business while balancing family - part 2 with Tessa Huff 37:04

3M ago37:04

37:04

Being a full-time photographer and running a business can be very overwhelming.esp when everyone around is constantly hustling. Someone is working with food52 Someone is shooting for Delicious magazine Someone just made $500,000 by selling their online course Someone is talking about completing 10 years in food photography We hear them, we look at …

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#81 - Take your lighting to the next level in food photography 21:07

3M ago21:07

21:07

Have you ever taken a photo and thought - “Ughh! that looks dull” “Why does my photo look flat” “That food does not look delicious” “Why doesn’t my photo pop” “Ok, that looks good but I wish it was better” “Gosh! I did everything right but there’s still something missing” Truth is, 90% of the time that missing factor in our photos is the light. Mos…

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#80 - How to build a photography business while balancing family - part 1 with Tessa Huff 40:06

3M ago40:06

40:06

If you had to uproot yourself and move to a new country, you had to shut down your business And when you moved to the new country with the hopes of starting a new business, You found out that you had a baby on the way. How would you feel at that point in life? Would you be excited at the prospect of building a new life and having a clean slate to s…

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#79 - How to find a higher purpose & make food photography more meaningful 23:00

4M ago23:00

23:00

Look at you stepping into the new year with a smile! Well, I hope you’re smiling because it's the time of the year when fresh starts and new beginnings feel a lot easier to make. I don’t know about your goals but a big goal for me last year and the year before was to not quit food photography. Yep! It was my goal to do what I’m doing in spite of th…

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#78 – How to take a cookbook shoot from start to finish with Diana Muresan – part 2 45:39

4M ago45:39

45:39

Few years ago I received an enquiry from a brand for a cookbook photoshoot. They had seen my work and wanted to know more about my process and also my rates for the project. I shrieked. I mean who doesn’t want to shoot a cookbook. Almost every photographer dreams of it. I did too. I was excited reading that email. But there was a minor problem. I h…

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#77 - How to take a cookbook shoot from start to finish with Diana Muresan - part 1 47:07

5M ago47:07

47:07

Ever dreamt of shooting a cookbook? How would you feel seeing your work in print? How would you feel if you opened a cookbook and found your photos on large pages staring right back at you? I don’t think I’ve ever met a photographer who didn’t want to see their work in print, who wasn’t excited by the thought of photographing a cookbook and creatin…

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#76 - How to save time & money when investing in photography gear 17:58

5M ago17:58

17:58

I don’t know which camera to buy. Is this lens worth the cost? Should I go for flash or continuous lights? Deciding on which camera equipment to buy is never easy. It almost always comes down to our budget and whether it’s worth the investment. Have you ever bought a piece of gear and found that it wasn’t really worth buying, didn't improve your ph…

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#75- Not making enough money in food photography? 3 common mistakes to avoid 18:32

5M ago18:32

18:32

A few weeks ago someone on social media commented on one of my posts saying that in their opinion they didn’t believe that food photography could ever be a full-time career, that it could be profitable or be taken up professionally. I didn’t say much to this because we are all welcome to have our opinions and unfortunately, this is a common opinion…

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#74 - How to create a resilient food photography business unaffected by social media changes with Madhushree & Anindya Basu - Part 2 36:43

6M ago36:43

36:43

Would you like more followers on social media? More likes? More engagement? YES? Almost everyone wishes they had a larger following on social media. Infact, there are courses in the market on “How to get 300k followers in 30 days.” Sounds tempting, right? Who wouldn't want a larger community? Why not? But the question we really need to ask is, why?…

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#73 - The #1 lighting mistake in moody photography 22:27

6M ago22:27

22:27

Let’s say you have a friend who loves your photography.. ..but they don’t really understand the technicalities. One day you post a moody photo And they absolutely love it. So they ask, “how did you create it?” And you get excited and start telling them all about light and how light creates mood. But how confident are you about your understanding of…

1
#72 – The #1 mistake to avoid when investing in a course 21:30

6M ago21:30

21:30

Have you ever bought a course, and then left it for some or the other reason without completing it? Have you ever bought a course, completed it but it never really gave you results. Didn’t help much. Most of us have invested in courses in our creative lives and gone through the pain of certain courses not working out for us. We buy courses but don'…

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#71-How to create a resilient food photography business unaffected by social media changes with Madhushree & Anindya Basu 51:53

7M ago51:53

51:53

Instagram has gone through such massive changes in the last year that we food photographers & bloggers are finding it difficult to love it like before. Some creators are thriving. Some have left the platform. Some have distanced themselves. Some return only for the community and conversations. It has impacted almost all of us esp. those who depende…

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#70 - Are you missing a step in your photography process? 46:23

7M ago46:23

46:23

Do your photos spark an action? Do your photos leave an impact? Does your photography solve a problem? And how can photos spark an action in the first place? Is it even possible? How can you tell if they do? I can almost hear you saying, "Isn't food photography all about making mouths water?" Truth is, creating delicious photos & making a viewer dr…

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#69 - How to become a beverage photographer with Jordan Hughes 1:16:43

7M ago1:16:43

1:16:43

Which photography subject is just as interesting and powerful as food? What is that one additional service we can add to our food photography business that can bring more income? What would be one easy way to scale our business without any additional gear or investment? Ok here’s a hint - Beverage Photography! It is just as interesting as food and …

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#68 - How to break free from those "zero-dollar" months in your business 22:08

7M ago22:08

22:08

“There are months when I’ve so much work and then there are months with absolutely no projects.” “The income is so inconsistent, it’s hard to predict how much money I’ll make in the next 3 months.” “Some months it rains dollars, other months are drought.” "I don’t know if I can really turn to full-time photography, it’s so unpredictable." Does any …

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#67 - Grow your business with Pop Art photography & videography with Sean Misa 44:40

8M ago44:40

44:40

Do you want to try a new style of photography & videography to keep the romance alive in your craft? Or maybe you want to start offering more services to your clients so you can make more money in your business? But also, you don’t have hours to learn a completely new skill or sit through a dozen videos. What if there was a style of photography tha…

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#66 - Does your photography style limit you from working with clients? 22:54

8M ago22:54

22:54

When we are exploring food photography as a hobby, pursuing it only for the joy of it, we create photos that speak to us, that portray our interpretation of the art. And in that process of exploring, somewhere along the way we start creating a specific style of photos. For some, it is minimalistic photography. For some, they’re large compositions. …

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#65 - How to become a commercial food photographer with Mica McCook 57:34

8M ago57:34

57:34

Do you have a full-time job and wonder what it’ll take to switch to food photography? Do you have a new photography business & wonder what would be the next best steps to propel your business forward? Or perhaps You're already in the field but struggling to attract more clients and projects? Stepping into commercial food photography can be quite in…

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#64 - How to create powerful food photos by evoking emotion with Suze Morrison - part 2 50:14

8M ago50:14

50:14

Don’t you love it when someone says, “This photo reminds me of how my mom cooked.” “Your photo made me go and bake a chocolate cake.” “I can literally taste it just by looking at the photo.” These words are the result of the emotion your photo evokes in a viewer. As food photographers, we want to create photos that not only look beautiful but conne…

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#63 - Are you downgrading by becoming a photographer? 28:16

9M ago28:16

28:16

Few months ago, a food photographer reached out to me. She is a full-time architect and a passionate food photographer and blogger. She sent me a voice message with a question. When I heard that question I could not believe it. She was saying something I never had the courage to say out loud. You see, we all have thoughts. Some that we share and so…

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#62 - How to find confidence to work with clients with Anja Burgar 1:03:06

9M ago1:03:06

1:03:06

There’s a food brand or a restaurant you absolutely love. You dream of photographing for them, to work with their products and earn some moolah too. But you think about it and say, “Nah! Why would they work with me?” And there.. your dreams never take shape. How often do we stop ourselves from sending out a pitch or reaching out to a client thinkin…

1
#61 - 6 ways to avoid & overcome burnout 32:34

9M ago32:34

32:34

You wake up tired. Even the smallest task feels burdensome. You don’t want to pick your camera. The thought of photography doesn’t feel exciting. You doubt yourself looking at others moving forward in their creative journeys. You’re snapping and angry at everyone at home. You feel tired, frustrated and unmotivated. If this sounds like you, you migh…

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#60 – How to create powerful food photos by evoking emotion with Suze Morrison – Part 1 41:25

10M ago41:25

41:25

The aroma of freshly baked bread The taste of that mango pickle The smell of coffee The sizzle of that barbeque Food either makes us happy, makes us hungry, takes us back to our grandma’s kitchen, has a cultural meaning or instills some or the other feelings in us. Food evokes emotions in us. And as photographers, food is our subject. So, imagine h…

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#59 - How to price your work as a food photographer with Joanie Simon - part 2 46:27

10M ago46:27

46:27

Tell me that you’ve never tried to find market rates for photography services. That you’ve never tried to google, “rates for food photography services.” That you’ve never been totally confused about the fee structure for photography. You have. Haven’t you? Because that's what happens with all of us. When we are starting out there is a huge question…

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#58 - How to price your work as a food photographer with Joanie Simon - Part 1 45:31

10M ago45:31

45:31

What was the first question you had when you decided to start working with clients? “How much should I charge?” “How do I know what to charge?” “What should be the fee?” Something to this effect, would you agree? Aren’t pricing and rates one of the toughest aspects of setting up a food blogging or photography business? Fee is the number#1 reason we…

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#57 - How to use flat lays to improve your photography skills 24:23

10M ago24:23

24:23

Do you get nervous if you’ve to shoot with a new light or new space? What if you need to work with a food you’ve not handled before? Does any of that make you nervous? What happens is that, when we begin with food photography, we want to jump into all different photography techniques, big compositions, think about props, spend money on backdrops & …

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#56 - Top 3 questions to ask a client on a discovery call 34:17

11M ago34:17

34:17

A brand is interested to work with you. They reach out to you asking for your fee or rate card. Tell me what would you do - You don’t have a rate card but send your portfolio instead. You have a rate card but don’t feel confident sending it. What if it is too high or too low. The brand is so awesome that you offer to work for free. You just need th…

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#55 - How to attract clients and build a community with a website with Madison Wetherill 46:32

11M ago46:32

46:32

What would happen if instagram closed down tomorrow? And facebook too? How would you share your work? Where would potential clients find you? Would you still be able to connect with a community of like-minded creators? And let’s say instagram didn’t close down, even then, what if you owned a platform that was stable and not affected by algorithm ch…

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#54 - How to start & grow a food photography business 39:55

12M ago39:55

39:55

Do you have a full-time job, but want to turn food photography into a full-time business? Are you a hobbyist who loves food photography and wonders what it would be like to take it up professionally? Are you a professional food photographer wondering how to book more clients and stand out from your competition? Last year, I was invited on the Eat C…

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#53 - Backlight: When to use & avoid it in food photography 21:44

12M ago21:44

21:44

Ever been stuck during a photoshoot? You know something is not working, but can’t put your finger on it. Well, more than 90% of the time, it is the same darn reason that gets us stuck. It is the troublemaker but also the knight in shining armor. Which means, it is the devil but can be the hero - depending on how we deal with it. You know what I'm t…

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#52 - Top tips from successful photographers & bloggers to create content for social media without overwhelm 22:46

12M ago22:46

22:46

What to post on my feed today? Omg! I have no new photos to post this week? I wish I could post more often. I wonder how other content creators post so frequently. Should creating content be this difficult? I feel so tired of keeping up with posting on instagram. Do these thoughts about posting on social media ever cross your mind? wha..Much too fr…

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#51 - Lost your creative fire? Hidden signs of burnout to watch out for. 20:56

1y ago20:56

20:56

Is it possible to lose your passion for food photography? Do you ever feel like you’re always doing so much, always working but it’s never enough? You don’t feel like picking up your camera. The thought of it makes you feel tired. You feel like you don’t have it in you anymore. You’ve lost your creativity, your passion, your fire, your desire. When…

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#50 - How to protect your photos with license and copyright with Robert Finkelstein 1:11:49

1y ago1:11:49

1:11:49

You’re scrolling the internet and find your photo used where you didn’t approve. You delivered photos to a client. They didn’t like them, so they didn’t pay you. You already edited the photos & delivered, but the client asked for more edits. You completed a photoshoot and then the client did not want the photos. You agreed on 10 photos but now the …

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#49 - A powerful skill to differentiate yourself as a food photographer and win over the competition 17:52

1y ago17:52

17:52

You’re pitching to a client. You'd love to work with them. You offer your beautiful photography and tell them how the photos will elevate their products. But then… another photographer reaches out to them and says the exact same thing! They offer their beautiful photography and promise to make the products look like a million bucks. When you offer …

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#48 - How to photograph chocolate with Heather Mubarak 55:39

1y ago55:39

55:39

I remember taking out a bar of chocolate from the fridge. Placing it on a blue backdrop. Chocolate, ha! It's got so much oomph. I thought, “how hard could it be to shoot?" So, I adjusted the light.. And took a shot. Ahem.. It looked like..like.. a pile of brown. Ok never mind. I’m not a quitter.. So, I got some chocolate chips, a bit of cocoa, choc…

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#47 - 5 tips to create compositions that don’t look staged 29:19

1y ago29:19

29:19

Have you ever seen a food photo and said, “Ooh! I need to make that recipe.” or maybe… “Ooh! I need to eat at that restaurant.” or even… “Ooh, I have got to buy that cupcake.” When does a photo have that effect on you? The answer? When you can visualize yourself in it - whether that’s visualizing a recipe that makes you drool, a photo that reminds …

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#46 - Why Taking Risks is An Important Part of A Creative Life 1:33:04

1y ago1:33:04

1:33:04

You are leading a bold, brave life You are dodging the curveballs life throws at you. You are fighting the world to follow your passion. You are showing up no matter how you feel. You are working hard to get closer to your dreams. You ARE leading a bold and brave life, my friend. I hope you realise that cuz sometimes it takes another person to make…

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Bonus - A Special Milestone 4:43

1+ y ago4:43

4:43

In October of 2020 when I sat at my desk watching the sunrise & declared to my husband that I wanted to start a podcast, I had no idea how it would go. I had no idea that it would take me 10 months to create the podcast. I had no idea how emotional it would be to record my first episode. I had no idea how motivated I’d feel to record episodes week …

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#45 - Food photography for advertising and packaging with Kulsum Kunwa 1:21:48

1+ y ago1:21:48

1:21:48

You’re walking down the aisle of a grocery store. You turn to pick up a bag of flour from the shelf & spot a cookie box. You shriek because the photo on that cookie box is yours! You shot that picture for that cookie brand. Woah! Now, You’re driving back home. You take a turn and suddenly shriek again. The burger photo on that large billboard is yo…

1
#44 - 5 tips to buy a camera for food photography 26:01

1+ y ago26:01

26:01

Ever seen kids in candyland? Their eyes begin to sparkle and they turn into mini zombies hypnotized by the sweets on the shelves. You ask them to pick one and they just can’t. With so many delicious options out there, they want everything - a lil chocolate, some gummies and oooh that caramel toffee. The sugar love takes over and they just want it a…

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