Welcome to Virtual GM, the ultimate podcast for anyone looking to elevate their game in the modern hospitality industry! Whether you're a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or just someone trying to navigate the ever-changing landscape of the hospitality world, this podcast is for you! Each episode is packed with valuable insights, expert advice, and real-life stories from industry leaders and innovators. We'll cover everything from how to effectively ...
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This podcast is about my three journey as a hotel management student.
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A Hidden Gem for Sale – The Dwellings Near Zion National Park
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In this episode, Cody and Meagan share exciting news about one of their all-time favorite properties going up for sale—The Dwellings, located just outside Zion National Park. This stunning property offers an exceptional opportunity for those looking to invest in hospitality and real estate. Whether you’re an experienced hotelier or a first-time buy…
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Mastering Your Finances and Transforming Your Business with Smart Budgeting
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26:27
In this episode, Cody and Meagan dive deep into the crucial topic of financial management for hospitality businesses. They discuss how mastering your finances is key to transforming your business and ensuring long-term success. With over a decade of experience, the Vibrant team shares their best practices for smart budgeting and financial planning,…
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Maximizing Your Q4 Promotions and Setting Holiday Pricing
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22:56
In this episode, we explore the importance of preparing your hospitality business for the upcoming 4th quarter, one of the busiest times of the year. Cody and Meagan dive into the essential steps for setting your promotions well in advance, including special pricing for key holidays such as Halloween, Thanksgiving, Christmas, and New Year's. We dis…
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Cody goes to BITAC Independent at the Ritz Carlton, Amelia Island
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17:48
In this episode, we dive into Cody’s most recent experience at the BITAC Independent event, held at the beautiful Ritz Carlton in Amelia Island, Florida. BITAC brings together top-level executives from independent properties across the country to discuss the future of hospitality. Cody shares key takeaways from the event, networking opportunities, …
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Financial Foundations: Mastering Budgeting and Cash Flow in Hospitality
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18:45
Podcast Description: Season 2, Episode 16 of the Virtual GM Podcast In this episode of the Virtual GM Podcast, Cody and Meagan Adent from Vibrant Management dive into the critical topic of financial management in the hospitality industry. They share Vibrant’s proven financial process, including the creation of detailed budget sheets for all compani…
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Can't-Miss Hospitality Events in 2024
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Podcast Description: Season 2, Episode 15 of the Virtual GM Podcast In this episode of the Virtual GM Podcast, Meagan and Cody Adent from Vibrant Management highlight the must-attend hospitality events for 2024. With show season kicking off in September and October, these events are crucial for anyone looking to stay ahead in the industry. We discu…
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Creating Moments that Matter with Hovr: A Conversation with Jason Craparo
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Podcast Description: Season 2, Episode 14 of the Virtual GM Podcast In this exciting episode of the Virtual GM Podcast, we are joined by Jason Craparo, CEO & Founder of Hovr, the cutting-edge content delivery software that is revolutionizing the way marketers engage with their audience. Discover how Hovr's patented technology is transforming hospit…
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Navigating 2024: Industry Trends & Top Tips for Engaging Customers
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24:46
Podcast Description: Season 2, Episode 13 of the Virtual GM Podcast In this insightful episode of the Virtual GM Podcast, Meagan and Cody Adent from the Vibrant Team dive into the top hospitality industry trends of 2024. From booking pace and booking window dynamics to rate strategy and the ever-evolving role of OTAs like Expedia and Booking.com, t…
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Vibrant Ventures into Airbnb: Building Success with Proven Processes
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Podcast Description: Season 2, Episode 12 of the Virtual GM Podcast In this exciting episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team announce Vibrant’s next adventure: buying their own Airbnb! After years of working with various properties and refining their processes, they’re ready to demonstrate the succe…
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Pain Points of Opening a New Property: Lessons from The Central Block
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Podcast Description: Season 2, Episode 11 of the Virtual GM Podcast In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team dive into the "Pain Points of Opening a New Property." Fresh from the launch of their newest property, The Central Block in Bend, Oregon, they share invaluable insights and lessons lea…
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The Good, The Bad, & The Ugly: Hilton Waterfront Beach Resort
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Podcast Description: Season 2, Episode 10 of the Virtual GM Podcast In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team share their family trip experience at the Hilton Waterfront Beach Resort for the 4th of July. As hospitality professionals, it's essential to experience what other properties offer, an…
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Loyalty Programs and Independent Hotels: Insights from Stash Rewards
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Podcast Description: Season 2, Episode 9 of the Virtual GM Podcast In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team welcome special guest Audrey Yates, Vice President of Hotel Partnerships at Stash Hotel Rewards. Audrey brings her extensive background in travel and customer service to the show, shari…
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Strategic Design and Marketing: Insights from Pink Wall Designs
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In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team are joined by special guests Erin Donnelly and Heather Loduca, Co-Founders of Pink Wall Designs. Erin and Heather share their expertise in transforming properties through strategic design and marketing. Meet Our Guests: Erin Donnelly brings a wealth of…
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Hotel DeNovo: A New Gem in Hilton's Tapestry Collection
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12:18
In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team introduce the newest hotel in Hilton's Tapestry Collection, Hotel DeNovo. We believe this stunning property will soon be the number-one Hilton Tapestry hotel in the world. At Vibrant Management, we had the privilege of being the branding agency for thi…
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Exploring Unique Stays: From Floating Retreats to Vibrant Hotels
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In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team share some of the coolest properties they've come across lately. Get ready to be inspired by these unique and captivating locations: Stay Ombi: Immerse yourself in secluded bliss and find serenity in nature’s embrace. Enjoy a unique stay on board your …
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Owner Opportunities: Must-Haves for Building a Successful Property
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26:34
In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team discuss owner opportunities in the hospitality industry. Whether you're a new owner looking to start your property, interested in hospitality, or already up and running but feeling like you're missing something, this episode is for you. We reveal the t…
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Navigating OTAs: Maximizing Direct Bookings and Understanding Online Travel Agents
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24:49
In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team dive into the pros and cons of Online Travel Agents (OTAs). They explore popular platforms such as Expedia, Booking.com, Airbnb, and VRBO, highlighting the benefits and drawbacks of each. It's crucial to drive direct bookings for your property because …
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Tech-Savvy Management: Top Software Picks for Streamlining Your Property
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In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team reveal their top three favorite software tools to enhance operations at your property, complete with an invaluable bonus tip! Discover how PMS-WebRezPro, Akia's Text AI Feature, and Lynx Locks can transform your management practices and boost efficienc…
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A Day In The Life of a Virtual GM
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In this exciting episode of the Virtual GM Podcast, we take you behind the scenes for a day in the life of a Virtual GM. Join your hosts Meagan and Cody Adent from the Vibrant Team as they delve into Meagan's insights and learnings from over three years of managing multiple properties virtually. Discover the unique challenges and rewards of running…
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Top 3 Travel Tips for Your Next Vacation
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31:18
Welcome back to the Virtual GM Podcast! In Season 2, Episode 2, your hosts Meagan and Cody Adent from the Vibrant Team are here to catch you up on everything you've missed since the end of Season 1. We’ve got all the latest updates, insights, and stories to keep you in the loop and ahead of the curve in the hospitality world. Whether you're a bouti…
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Unlocking Hotel Success: Insights from a Revenue Maestro Nick Horgan of Amaze Insights
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47:19
In this episode of the Virtual GM Podcast, we're joined by Nick Horgan, Chief Commercial Officer for Amaze Insights, a seasoned expert in maximizing revenue for hotels, management companies, and brands. Nick's career is a testament to his prowess in leveraging data to drive optimal decision-making and achieve remarkable results in the hospitality i…
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Hotel Smart Locks with Lynx CEO Reesha Shroff
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45:45
Join us in this enlightening episode of Virtual GM as we sit down with the innovative and visionary Reesha Shroff, CEO and Co-founder of Lynx Automation. With over 12 years of experience as a tech-sales engineer and a distinguished education from The University of Chicago Booth School of Business, Reesha has led Lynx in revolutionizing property aut…
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Hospitality Education with Dr. Peter Ricci
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49:33
Guys, we had the legend himself, Dr. Peter Ricci on the podcast today. Dr. Ricci is the Head of the Hospitality Management Department at Florida Atlantic University. Dr. Ricci is a hospitality industry veteran with over 20 years of managerial experience in segments including food service, lodging, incentive travel, and destination marketing. While …
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4 Ways To Boost Your Hotel Advertising with Director of Marketing Leah Roberts
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54:09
Hey everyone, We're back with another episode and this time we're talking with our Director of Marketing, Leah Roberts, about 4 ways to boost the effectiveness of your hotel advertising. Leah has a tenured background in digital advertising and is part of why Vibrant Management is able to offer a 5x ROAS to all of our clients. Let us know what you t…
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Independent Hotel Rewards Programs w/ Stash Hotel Rewards CEO Jeff Low
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52:00
Hey everyone, we're back again with our good friend, Jeff Low, the CEO and founder of Stash Hotel Rewards. Jeff is a stud. He took a universal problem that every independent hotel faces and solved it in one easy-to-use solution. Cody and I get asked all the time - "How do we increase guest loyalty?" or "What's the easiest way to get return guests?"…
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Boost Your Hotel's Q4 Profits: Top 4 Strategies
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31:52
In this week’s episode of Virtual GM, we dive into the crucial topic of maximizing your hotel's revenue during Q4. As the year wraps up, it's essential to leverage unique strategies to boost your bottom line. We'll cover four innovative approaches, including seasonal promotions, leveraging local events, optimizing online presence, and personalized …
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How To Find Hospitality Talent with SUU Hospitality Professor AJ Templeton
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48:51
In this week's episode of Virtual GM, we are thrilled to have a conversation with Professor AJ Templeton from Southern Utah University (SUU). Prof. Templeton is an esteemed Assistant Professor specializing in Hotel, Resort, and Hospitality Management at the Dixie L. Leavitt School of Business at SUU. With a focus on tourism and events, she also bri…
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Our 2024 Hospitality Economy Prediction - Our Interview with Dennis Nessler, Editor-In-Chief from Lodging Magazine
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39:30
Hey Guys, we're back with another episode from the studio. Today we have an interview with Dennis Nessler, the Editor-In-Chief from the Lodging Magazine and the host of LODGING On Demand Podcast. You can check those episodes out by using the link below - https://lodgingmagazine.com/lodging-on-demand-podcast-2/ You can also check their site with the…
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Hospitality Design: Brand Recognition with Matt Ionta
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16:11
In this episode, we're thrilled to have Matt Ionta, Purchasing Agent at J/Brice Design International, joining us from a newly adorned setting of a renowned hotel, reflecting the impeccable aesthetics J/Brice Design is famed for. Matt, with his profound expertise, navigates the realms of purchasing that brings the envisioned design concepts to life.…
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Best Western's Aesthetic Adventure: Design and Decor with Meegan Gillett
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23:29
Join us in this captivating episode, broadcasting live from a recent gem in the Best Western Hotel Group's portfolio, as we sit down with Meegan Gillett, the Production Manager for Best Western Hotel Group. Meegan, with her seasoned expertise, oversees Construction & Renovation, FF&E for Design, decor, and spa, ensuring each element resonates with …
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Stay Pineapple's Procurement Acquisitions: Marrying Procurement with Brand Identity with Mary Kirkpatrick
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Description: Broadcasting live from the whimsical world of Staypineapple Hotels, we are thrilled to have Mary Kirkpatrick, the Procurement Manager of Staypineapple, on board for an insightful conversation in this episode. Staypineapple, known for its out-of-the-ordinary hotels in extraordinary locations, embodies a unique brand that's as vibrant an…
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Hospitality Procurement: Crafting Guest Experiences with Lorie Komanova
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24:47
Today, we are thrilled to welcome Lorie Komanova, the Director of Procurement and Purchasing at Innisfree Hotels, in a vibrant discussion centered around enhancing guest experiences. Broadcasting live from one of the charming locales managed by Innisfree Hotels, this episode delves deep into the pivotal role procurement plays in curating an excepti…
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Brand Brilliance: Michael Osgood on Assuring Quality at Preferred Hotels
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13:03
Today, from the tranquil ambiance of the prestigious Waldorf Astoria in Scottsdale, Arizona, we have the privilege of hosting Michael Osgood, the Vice President of Brand Quality Assurance at Preferred Hotels. This episode delves into the heart of Preferred Hotels' acclaimed loyalty program and the pathway for hotels aspiring to join their esteemed …
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Revolutionizing Hospitality Procurement: A Journey with Marji Waldman
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Welcome to Episode 50 of the Virtual GM Podcast, where we bring you insights from the most influential figures in the hospitality industry. In this milestone episode, we had the privilege of hosting the esteemed Marji Waldman, Principal and President at Stroud Group, joining us live from the prestigious Arizona Biltmore, a renowned Waldorf Astoria …
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Crafting Hospitality Elegance: A Design Journey with Michael Kaye at Procure by Design
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11:42
Welcome to Episode 51 of the Virtual GM Podcast! In this special live edition, we are thrilled to have Michael Kaye, Partner at Procure by Design and Director of Design and Procurements at Skyline International Development, as our esteemed guest. Join us as we delve into the intricate world of hospitality design and procurement with Michael, who br…
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Unveiling Luxury: The Fontainebleau Las Vegas and Designing Experiences with Jodi Sandler
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17:59
Welcome to Episode 52 of the Virtual GM Podcast! Today, broadcasting live from the prestigious Arizona Biltmore, a Waldorf Astoria property, during BITAC Purchasing and Design 2023. Join us in this riveting episode with our esteemed guest, Jodi Sandler, Senior Design Director at Fontainebleau Development. Jodi's illustrious career in the world of d…
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Unveiling the Art of Hospitality Design: A Conversation with Liza Koeda, Principal at Cober Koeda
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16:39
Welcome to Episode 50 of the Virtual GM Podcast, where we had the pleasure of hosting the illustrious Liza Koeda, Principal at Cober Koeda. Coming to you live from the Arizona Biltmore, a renowned Waldorf Astoria property at BITAC Purchasing and Design 2023, this episode promises an insightful peek into the world of hospitality design and the art o…
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Becoming a Part of the BITAC Family: A Sneak Peek at BITAC Events for 2024
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In Episode 48 of the Virtual GM Podcast, get ready to embark on an exciting journey as our host Spencer Halford & Cody Adent sit down with the renowned industry leader, J. Viola, Chief Operating Officer at BITAC Events. Broadcasting live from the historic Arizona Biltmore, a luxurious Waldorf Astoria property, during the iconic BITAC Purchasing and…
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Elevating Hospitality Standards with Jamess Skunkcap: A Dive into Housekeeping Excellence
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25:16
In the exhilarating Episode 47 of the Virtual GM Podcast, our hosts Cody Adent & Kyle Aldrige, in the midst of the bustling ambiance at the BITACH Purchasing and Design 2023, engages in a captivating conversation with the illustrious Jamess Skunkcap. Join us as we glean insights from Jamess, the esteemed Hotel Housekeeping Manager at the renowned S…
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5 Ways To Increase Guest Loyalty
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26:37
Hey everyone, we're back and today we're diving deep into the world of hotel guest loyalty. If you're a hotel owner or GM, you know that guest loyalty is the lifeblood of your business. The experience they have matters—a lot! What are you doing to keep up with loyalty programs? How's your guest loyalty game? In this episode, we'll break down the to…
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Our Trip To Florida - Content Creation, The BITAC Independent and More!
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45:24
In this week's episode, Cody and I share insights from our recent Florida trip, focusing on independent hotels. We talk about ways to save money and time in your operations. And yeah, this podcast is still free! We also dive into local content creation that you can replicate for zero cost. This is especially handy for independent hotel owners looki…
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🚨 Must Listen - Our BITAC Independent Panel 🚨
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26:56
We got the files guys! This is one you've got to listen to. Spencer Halford and Cody Adent visit with Sharmin Dharas of Hotel Zazz, Gabe Garn of Garn Development, Adam Keeshan from Ithaka Hospitality, and Tony Nelson of Zion Wildflower and talk for 25 straight minutes about Independent Hotels and Independent Hospitality. We were so excited about th…
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Questions You Need To Ask Before Hiring A Marketing Agency
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46:08
Follow us on Instagram - @thevibrantteam @virtualgmpodcast Checkout our website - www.thevibrantteam.comDe către Vibrant Management
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Our Secret Revenue Management Strategy
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39:20
Hey guys, after getting lots of feedback on the episodes, one thing that came through a lot was the need to talk about rate and revenue management. This episode is almost 40 minutes of practical and applicable ways to increase your ADR, RevPAR all while holding or reducing your Occ. I know it sounds crazy but it's possible! Check it out and lest us…
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How to Advertise Your Hotel for Free
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38:46
Hey everyone, we're back with another episode! This time, Spencer and Cody explore 4 spots to advertise your hotel for free. Sounds too good to be true? It's not. These aren't just for the hotel marketing pros; they're no-barrier-to-entry strategies that anyone on your staff can implement. Think of it as adding some extra punch to your Hotel Manage…
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How to Organize Your Hotel Operations
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51:30
Craig Andrews, a professional Entrepreneurial Operating Systems (EOS0 Implementor joins us on today's podcast. Craig has taken us through EOS for nearly the last two years and helped us organize not only our organization but the organization of the properties we manage. EOS is used by hospitality professionals worldwide, including our former guest,…
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Our Conversation With Sean Cannell
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1:26:02
THIS IS NOT A DRILL - Sean Cannell, the man who forever changed Vibrant Management, our properties, your properties, and our lives is here on The Virtual GM! If you're new to the show, we've been chatting about our experience at Grow With Video on literally every episode of this podcast. Not joking. Sean is a wealth of knowledge and even applying a…
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What You Missed At The Hospitality Show
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19:31
We're excited to share our latest adventure with you! Join our very own Cody as he takes you through the glittering world of the hospitality industry at "The Hospitality Show" in Las Vegas. While he is the only one hosting this podcast episode, he wasn't alone on this journey. Alongside him were our dynamic team members, Spencer Halford and Kyle Al…
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How To Get *Free* Content For Your Hotel
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52:38
Hey, hoteliers! Ever wondered, 'Does my independent hotel really need UGC creators?' Well, wonder no more, because your favorite podcast, 'Virtual GM' by Vibrant Management, is here to answer this burning question with our latest YouTube video! In our signature fun and engaging style, we'll decode the mysterious world of User-Generated Content (UGC…
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Hospitality News You Can't Afford To Miss
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50:02
Welcome back to Virtual GM, the essential podcast for hotel owners and General Managers seeking to stay informed and ahead in the bustling hospitality industry. In today's episode, "Hospitality News You Can't Afford To Miss," we explore the latest happenings and trends in the world of hospitality. We shed light on upcoming shows you'll definitely w…
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