Baseball By Design tells the story of America one minor league baseball logo and nickname at a time. Paul Caputo covers minor league baseball at all levels for the website SportsLogos.net. On this podcast, he talks with front office personnel and designers about the origins of some of the game‘s best and wackiest logos and nicknames. Instagram, Threads, Bluesky: @baseballbydesign
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A podcast that explores the business of Minor League Baseball. Hosted by former front office executive Brandon Apter. Support this podcast: https://podcasters.spotify.com/pod/show/apter-hours/support
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Locked On MLB Prospects - Daily Podcast on Minor League Baseball
Locked On Podcast Network, Lindsay Crosby
Locked On MLB Prospects podcast is your daily ticket to stay ahead of the game and the first to know the latest news, analysis, and insider info for all the future stars of the MLB. Hosted by Lindsay Crosby, the Locked On MLB Prospects podcast provides you with expert, local analysis, and coverage of all aspects of minor league baseball. From the hottest prospects who are only a step away from the major leagues, to draft eligible college players, Locked On MLB Prospects takes you beyond the ...
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The independent professional Lake Country DockHounds embody Wisconsin's relaxed summertime lake culture with their cartoon dog fisherman. Guests include: Bryan Giese, General Manager, Insta @bgiese77 Dominic Stearn, Broadcaster, Insta @dominicstearn19 Mike Magestro, Mindspike Design, mindspikedesign.com Ranger Amy Burnett, Insta @therealrangeramy, …
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Chris Creamer of SportsLogos.net: Celebrating Three Years
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Chris Creamer, the godfather of sports branding journalism and founder of the website SportsLogos.net, joins to help celebrate three years of Baseball By Design. We talk about the challenges of covering sports branding, what to do with leaks, and when good brands are replaced with bad ones. Guests include: Chris Creamer, Sportslogos.net Dan Simon, …
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The Winnipeg Goldeyes are named for a popular fish (delicious when smoked!) in the capital city of the Canadian province of Manitoba. The team has been a centerpiece of their hometown since 1994. Guests include: Andrew Collier, General Manager, Winnipeg Goldeyes Trevor Curl, Broadcaster, Twitter @trevorcurl9 Ranger Amy Burnett, Insta @therealranger…
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The Triple-A Oklahoma City Comets will take the field in 2025 with a brand that pays tribute to a Yankee icon from their home state. Guests this week include: Alex Freedman, Broadcaster, Oklahoma City Comets Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Jay Hollenbeck, Marshall Space Flight Center Find the Baseball By Design pod…
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A Weekend at the Arizona Fall League
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We're thankful for friends and baseball travel. This week on Baseball By Design, Ranger Amy, Ed Rivera, and your host Paul visit the Arizona Fall League during Fall Stars weekend, and meet a few friends along the way. Guests include: Ed Rivera, The Dad Hat Chronicles, Insta @thedadhat216 Ranger Amy Burnett, Insta @therealrangeramy Dan Simon, Studio…
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The Triple-A Nashville Sounds have an iconic name that has been paired with a number of different logos. Their most recent, in place since 2019, is a simple. classic brand that celebrates Nashville's musical heritage. Guests include: Jeff Hem, Broadcaster, Nashville Sounds Brandon Lamarche, 3-2 Designs, Insta @lamarche32 Celene Aubry, Hatch Show Pr…
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The Sugar Land Space Cowboys, recently crowned as the Triple-A champions, are one of the first brands to be unveiled after the reorganization of Minor League Baseball. Guests this week include: Tyler Stamm, General Manager, Sugar Land Space Cowboys Jay Hollenbeck, Marshall Space Flight Center Jennifer Ross-Nazzal, Historian, Johnson Space Center Da…
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The Ottawa Titans play in Canada's capital, and their identity continues a long tradition of sports branding in the city. Guests this week include: Davide Disipio, Broadcaster, Twitter @ddisipio8 Alexander Fysh, Insta @dangerfysh Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @C…
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With a season under their belt, the Abilene Flying Bison are starting a new tradition of baseball in their hometown with a nickname that pays tribute to the area's natural and cultural heritage. Guests include: Cat Duguay, Director of Marketing, Abilene Flying Bison Ranger Amy Burnett, Insta @therealrangeramy, Twitter @rangeramy Dan Simon, Studio S…
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The independent professional High Point Rockers pay tribute to the prevalence of the furniture industry in High Point, North Carolina. Guests include: Pete Fisch, President, High Point Rockers, Insta @pfisch552 Randy Carfagno, Randy Carfagno Productions, Insta @randycarfagnoproductions Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_sim…
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Jesse Thorn is the host of the NPR show Bullseye, distributed to hundreds of radio stations; founder of the Maximum Fun podcast network; curator of the Put This On fashion website; and perhaps most importantly, serves as Bailiff Jesse on the podcast Judge John Hodgman, which has featured your host Paul on two occasions separated by about a decade. …
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The High-A Hickory Crawdads have one of Minor League Baseball's most enduring brands, dating back to 1993. Guests include: Douglas Locascio, General Manager, Hickory Crawdads Ranger Amy Burnett, Insta @therealrangeramy, Twitter @rangeramy Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: T…
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The Pensacola Blue Wahoos pay tribute to the sports fishing industry on the Gulf of Mexico with their fish-based brand. Guests this week include: Quint Studer, Pensacola Blue Wahoos Jason Klein, Brandiose, brandiose.com Tyler Massey, Hot Spots Charters Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design pod…
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The Columbus Clingstone will begin play as the Double-A affiliate of the Atlanta Braves in 2025, bringing a peach-themed brand to the Peach State. The new brand is a byproduct of the relocation of the Mississippi Braves, who played from 2005 to 2024 in Pearl, Mississippi. Guests this week include: Guests include: Pete Laven, General Manager, Columb…
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Live from Japan: A Day at the Hanshin Tigers
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It's time to check off an item on the top of the bucket list! Join as we attend our first-ever baseball game in Japan and enjoy the wild atmosphere of a Hanshin Tigers game. Masa Shintani, Hanshin Tigers Fan, Executive Director, Ecologic Japan Ranger Amy Burnett, Insta @therealrangeramy, Twitter @rangeramy Dan Simon, Studio Simon: www.studiosimon.n…
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The Myrtle Beach Pelicans embrace the beachy vibe of their hometown with a nickname that spans a quarter century. Guests this week include: Sam Weiderhaft, Broadcaster, @sam_weiderhaft Jason Klein, Brandiose, brandiose.com Ranger Amy Burnett, Insta @therealrangeramy, Twitter @rangeramy Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_sim…
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The Rocky Mountain VIbes name and their anthropomorphic s'more logo are so well established, it's hard to imagine that they almost never came to be. The origin story of the Vibes is fraught with peril. Guests include: Hudson Ridley, Broadcaster, @Hudson_Ridley Jason Klein, Brandiose, brandiose.com Ranger Amy Burnett, Insta @therealrangeramy, Twitte…
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Baseballpalooza Ride-Along 2024
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Join the biggest Baseballpalooza ever as 11 guys hurtled across Pennsylvania for the 2024 edition of this annual road trip. Listen as newbies to the state discover Wawa for the first time, marvel at hilariously rude waitresses, and hold on to your hats for the ups and downs of an expanded dollar game. Guests include: Fish, Pearlman, Scott, Steve, d…
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The independent Oakland Ballers are as much a baseball team as they are a cultural movement. This episode of Baseball By Design addresses the Ballers brand, as well as the larger goings on of sports fandom in Oakland. Guests include: Bryan Carmel, Oakland Ballers Dustin O. Canolin, designer, dustinocanalin.com Jorge Leon, Oakland 68s Dan Simon, Stu…
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The Double-A Tennessee Smokies are playing their last season in Kodak, Tennessee, before returning to their original home of Knoxville next season. A new ballpark will bring an updated brand, but it won't stray far from their existing identity, which plays off their parent club, the Chicago Cubs. Guests include: Chris Allen, Boyd Sports LLC, Tennes…
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The Holly Springs Salamanders are named for an abundant amphibian in the home state of North Carolina. On this episode: Skye Dillon, www.skyedesignstudios.com Ranger Amy Burnett, Insta @therealrangeramy, Twitter @rangeramy Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Ba…
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The Quad Cities River Bandits pay tribute to the mightiest river in North America and the adorable, creative pests that live along it. Guests include: Dave Heller, Main Street Baseball, Owner of the Quad Cities River Bandits Ken Carroll, Kirkwood Community College Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball B…
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The Triple-A Memphis Redbirds have an identity that is closely tied to their Major League parent club, but is still distinctly their own. A neon theme in the brand pays tribute to the city's historic Beale Street. Guests include: Alex Coil, Redbirds broadcaster, Twitter @alex_coil Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Me…
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The Carolina Mudcats name and logo has been part of the history of two franchises, but its future beyond 2025 is in doubt. This episode features a live appearance from the Mudcats ballpark, with checkins from Curved Brim Media's newest member the Minor League Nerd and a couple of Baseball By Design regulars. Guests include: Curved Brim Media Meetup…
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Minor League Baseball has gotten a flurry of attention the national media as team rebrands have gone viral on social media. Tess DeMeyer, staff editor for The Athletic, who authored an article that was published online in The Athletic and in print in The New York Times, joins the podcast to talk about what she learned in her extensive research for …
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The collegiate summer level Lake Charles Gumbeaux Gators turned a community mascot that dates back nearly half a century into an identity for a brand-new baseball team. The Mardi Gras-themed alligator doubles as a symbol of the town and a logo for the team. Guests include: Aaron Castete, Marketing and Communications Manager, Lake Charles Gumbeaux G…
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Somerset Patriots (and the Jersey Diners)
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The Double-A Somerset Patriots have a serious, patriotic brand that befits their new affiliation with the New York Yankees. But their whimsical Jersey Diners alternate brand took the minor world by storm this offseason. This episode features both identities! Guests include: Dave Marek, Senior Vice President of Marketing, Somerset Patriots, Twitter …
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The High A Spokane Indians collaborate with the Spokane Tribe of Indians to create a respectful partnership that includes the team's brand and its alternates. Guests include: Otto Klein, Owner, Spokane Indians Jason Klein, Brandiose, brandiose.com Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast …
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Baseball By Design on Chicago's 670 the Score
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Your host Paul was a guest on Chicago's 670 the Score with Steve Rosenbloom. This week on the podcast we share that radio appearance! Guests include: Steve Rosenbloom, 670 the Score @670TheScore, Twitter @steverosenbloom Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Base…
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The Beloit Sky Carp's brand digs deep into the history of Beloit, Wisconsin, with a variety of logos. Three years into their new ballpark and two years into the new brand, the team's identity is a fixture in Minor League Baseball. Guests include: Quint Studer, Owner, Beloit Sky Carp Jason Klein, Brandiose, brandiose.com Howard Aprill, Naturalist, W…
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The independent professional Boise Hawks are named for a fierce bird that can be found throughout North America. Their nickname has been a stalwart of minor league baseball since 1987. Guests this week include: Mike Van Hise, Vice President/GM, Boise Hawks, Twitter @MikeVanHise Ranger Amy Burnett, Insta @therealrangeramy, Twitter @rangeramy Dan Sim…
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The Vermont Lake Monsters are named for an elusive creature from the depths of Lake Champlain—Champ the Lake Monster. The team is one of few out there named for its own mascot. Guests include: C.J. Knudsen, Senior Vice President, Vermont Lake Monsters Ranger Amy Burnett, Insta @therealrangeramy, Twitter @rangeramy Jason Klein, Brandiose, brandiose.…
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Live from South Carolina with Designer Dan Simon, Bucket Lister Anna DiTommaso, and Wildlife Correspondent Ranger Amy Burnett
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We hit the road this weekend for two Minor League Baseball games in South Carolina. This ragtag band of misfit baseball enthusiasts shares their thoughts after a weekend in two distinctly different towns after seeing the Charleston RiverDogs play the FredNats and the Myrtle Beach Pelicans take on the Augusta GreenJackets. Guests include: Anna DiTom…
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The High-A Wilmington Blue Rocks' brand is based on the granite found throughout the state of Delaware—a brand that has expanded to include a moose and a celery stalk. Guests include: Mark Lavis, Director of Web & Creative Services, Wilmington Blue Rocks Nick Matarese, The Barn Creative Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_si…
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The Welland Jackfish, defending champions of Canada's Intercounty Baseball League, are an independent professional baseball team in Ontario. Their brand is based on a menacing but delicious fish, the northern pike. Guests include: Ryan Harrison, President & Director of Fun, Welland Jackfish Ranger Amy Burnett, Insta @therealrangeramy, Twitter @rang…
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The Billings Mustangs updated their suite of logos over the course of two unveilings two years apart. The new identity highlights local landmarks and evokes the American west. Guests include: Matt Allen, General Manager, Billings Mustangs Nick Matarese, The Barn Creative Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Bas…
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The New England Knockouts just unveiled a new boxing-themed set of logos featuring a fighting bulldog. Their brand is a tribute to the boxing history of Brockton, Massachusetts. Guests include: Paul Baker, Knockouts Announcer, Twitter @PuckmanRI Grant O'Dell, Twitter @GrantODell, Insta @grantodelldesign Dan Simon, Studio Simon: www.studiosimon.net,…
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The Frontier League's Lake Erie Crushers pay tribute to the wine industry in northern Ohio with their nickname and logo. This episode features the smalltown story of the team, its brand, and a local ice cream helmet collector. Guests include: Guests include: Jacqueline Kramig, Sacramento River Cats Meg Kramig, Kramig Creative Jason Jennings, Twitte…
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The Triple-A Sacramento River Cats have been a mainstay in the Minor League Baseball landscape for almost a quarter century. On this episode we delve into the brand, their relationship with their parent club in San Francisco, and some of their alternate brands. Guests include: Jake Ward, Justin Wiltron, Greg Coletti, Sacramento River Cats Ranger Am…
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The Winston-Salem Dash are named for the piece of punctuation between the names of the two towns that joined to form one—but is it the right piece of punctuation? On this episode we dive deep into the Dash's punctuation-based name and a few of their alternates, and Grammar Girl herself is back on the podcast! Guests include: Amanda Weaver, Senior M…
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The High-A Cedar Rapids Kernels fully embrace the corniness of their home state. Their logo has been around for more than a decade and a half, but it often goes underappreciated. Guests this week include: Scott Wilson, General Manager, Cedar Rapids Kernels Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Heather Hucka, Cerro Gordo …
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The collegiate summer level Fort Collins Foxes have new owners and a new brand for the first time since their inception in 2006. Guests include: guests: Preston Munsch & Rochelle Reynolds, Fort Collins Foxes, fortcollinsfoxes.com Ranger Amy Burnett, Insta @therealrangeramy, Twitter @rangeramy Dan Simon, Studio Simon: www.studiosimon.net, Insta @stu…
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The Danville Dairy Daddies took the social media world by storm with the unveiling of their hunky bull of a logo. This episode features perspective from the team and the designer recorded before that unveiling took place. Guests include: Austin Scher, General Manager, Danville Dairy Daddies Dan Simon, Studio Simon: www.studiosimon.net, Insta @studi…
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For years, the team in Lancaster, Pennsylvania, played as the Barnstormers, but the team recently launched a new brand with the nickname Stormers. This episode features interviews with the team and the designer conducted just hours before the unveiling, as well as Lancaster native and Baseballpalooza regular Dave Hirte. Plus, Dan Simon is back with…
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2024 MLB Prospect Crush List: The most fun players to watch in the minors
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In this episode of Locked On MLB Prospects, host Lindsay Crosby reveals his 'Prospect Crush List' for the year 2024. This list includes up-and-coming players in every baseball position that Lindsay personally enjoys watching. The list includes infielders Junior Caminero and Carson Williams of the Tampa Bay Rays, Ryan Bliss of the Seattle Mariners, …
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MAILBAG: How does Cody Bellinger returning to Chicago impact PCA and Busch?
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In this episode of Locked on MLB Prospects, host Lindsay Crosby discusses the impact of Cody Bellinger's return to the Chicago Cubs on prospects Pete Crow-Armstrong and Michael Busch. He also dives into spring training overreactions, analyzing the performances of promising prospects like Spencer Jones and Jackson Merrill, among others. Lindsay clos…
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Major Changes in Minor League Baseball for 2024: What You Need to Know
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Host Lindsay Crosby discusses the major changes coming to minor league baseball in 2024, focusing on revamped schedules, implications for players, and how new rules may affect the overall management of teams. The podcast also talks about the proposed addition of new major league teams and its impact on minor leagues. The episode also includes the i…
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FANTASY: Players that you can't leave your FYPDs without
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In this episode, host Lindsay Crosby discusses first year player drafts (FYPDs) preferences in fantasy baseball, focusing specifically on those happening during spring training. Lindsay emphasizes the importance of considering factors like defense and post-draft performance, listing Colt Emerson of Seattle Mariners and Matt Shaw of the Chicago Cubs…
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MLB Draft: How the Diamondbacks, Brewers, and Orioles should use their extra Day 1 picks
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In this episode of the Locked On MLB Prospects podcast, host Lindsay Crosby discusses the upcoming MLB draft, focusing on teams that have extra picks on day one. He explains the reasons a club can get extra picks and the criteria to earn additional selections like the Prospect Promotion Incentive pick. The discussion focuses on the strategies and n…
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The Lexington Legends are back! On this episode, most of which was recorded before the world saw the team's new brand, the Legends owner and designer talk about bringing back a beloved nickname with a new suite of logos. Guests include: Alicia Amling, Temerity Baseball, Lexington Legends Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_s…
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