Cele mai bune Suzuki podcast-uri (2025)

1
Inside the Mind of a Modern Automotive CEO: A Conversation with Randy Parker 26:52

7d ago26:52

26:52

In this rare and powerful episode, I sit down with Randy Parker, CEO of Hyundai and Genesis Motor North America, one of the most progressive and people-first leaders in the automotive industry—and head of the third largest automaker in the world. We dive into the state of retail automotive, how Hyundai and Genesis are breaking records, and why Rand…

1
Pitching Loyalty: How Ken Hicks, Dealer & Partner of Mariano Rivera Dealerships Is Driving Retention 33:03

14d ago33:03

33:03

This episode is all about solving real dealership problems—right from the service lane. I sit down with my longtime friend and mentor, Ken Hicks, Dealer Principal at Rivera Toyota and Mariano Rivera Honda, who shares how he tackled major fixed ops pain points by building his own software—Retention 360—a tool designed to drive loyalty, increase serv…

1
Service Advisors Reimagined: Andy Wright on Vinart’s Strategy for Higher RO Counts & Better CX 39:53

14d ago39:53

39:53

What happens when a dealership fully commits to reinventing its service department? In this episode, Jennifer Suzuki chats with Andy Wright, Managing Partner at Vinart Dealerships, located just an hour from both Philly and NYC. Andy reveals how his team is solving the biggest challenges in fixed ops — from inconsistent traffic to advisor overload —…

1
Appointment No Show? No Sale. Boost Your Appointments Now with Jen Suzuki 21:33

28d ago21:33

21:33

You did the hard part. Now finish strong. You led the call with value. You gave them confidence in you. But if you’re not setting the appointment—you’re leaving money behind. This episode is a deep dive into how to confidently sell the appointment, lock in commitment, and increase your show rate with real-world strategies I teach live every week in…

1
How to Instantly Build Trust and Credibility with Internet Buyers 23:37

28d ago23:37

23:37

In this episode, I share one of my biggest secret weapons for converting more Internet leads — selling yourself first. It's not about hard selling the car; it's about showing the value in doing business with you and your dealership. I dive deep into tactical strategies for prepping before the first call, leveraging past customer history, using comm…

1
Helper Vibes Seller Vibes: How to Win the Call in 30 Seconds 20:06

28d ago20:06

20:06

In this episode, I break down one of the most overlooked—but powerful—skills in phone sales: your tonality. It’s not just what you say. It’s how you say it. I share how I intentionally changed my voice, volume, and energy over time to sound more exciting, engaging, and attractive to buyers—and how you can do the same. We dive deep into why first im…

1
Stand Out or Miss Out: Real Talk on Email, Video, and Follow-Up That Actually Works 25:04

1M ago25:04

25:04

Staying hyper-focused on internet lead handling... In this episode, I break down how to actually improve your follow-up process so you win more customers—starting with your emails, videos, and mindset. Let’s face it: most emails still look like outdated templates, and subject lines that scream “dealership” get ignored. I’m showing you how to change…

1
Call First, Text Smart, Leave a Killer Voicemail: Lead Handling in 2025 with Jen Suzuki 21:06

1M ago21:06

21:06

In this episode, I’m getting real about the grind of internet leads—the ones with no phone numbers, the ones who ghost you, and the ones who drain your time asking for information only to disappear into the void. I've been there. I’ve sold cars. And now I work these leads live during my dealership sales training sessions. I'm in the trenches with y…

1
Mentorship in Motion: How Lane Managers Build Winning Teams 13:58

1M ago13:58

13:58

In this episode, I’m talking directly to the powerhouse behind the most successful service departments: Lane Managers. Also known as Assistant Managers, these leaders are the glue that holds the service drive together. I’ve been spending time on-site with service teams recently, and when Lane Managers are engaged, locked in, and supporting the hust…

1
No More Whip Cracking: Fun Accountability That Works 14:19

1M ago14:19

14:19

In this episode, I'm in the trenches—literally—on-site with a dealership service management team I’ve been working with. We’ve trained, implemented new tactics, and now we’re locking in on accountability without turning the heat up too high. Here’s the truth: you don’t need to micromanage to get big results. What you do need are simple, consistent …

1
From eLead CRM to AI Smart Camera Systems: Mark Queen is Redefining Efficiency with Visual Intelligence 52:35

1M ago52:35

52:35

Mark Queen, the visionary CEO of Skaivision and one of the original founders behind eLead CRM, joins me to dive into the future of AI-powered dealership efficiency. Skaivision is revolutionizing the way dealers view process breakdowns by layering powerful AI—specifically Convolutional Neural Networks (CNNs)—over existing dealership camera systems. …

1
The #1 Training Hack to Build Customer Trust in Fixed Ops with Jen Suzuki 12:58

2M ago12:58

12:58

Mastering Service Drive Walkarounds in Live Role-Play – Real Training for Real Results...COME ON NOW!!! In this episode, I'm opening the door to run through the plays of the most important activity a amanger can do with their selling machines - the Service Advisors! The power of the service drive walkaround—one of the most effective yet underutiliz…

1
Dealership Capital Strategies for Ambitious Operators with Dan Garces 35:30

2M ago35:30

35:30

In this episode, I sit down with Dan Garces, President and COO of Automotive Capital, to break down the financial strategies that allow dealership operators to grow, scale, and even own their own store—without putting up massive amounts of personal cash. Dan has spent his career helping dealers navigate the complexities of capital, and today, he’s …

1
Keeping the Energy High: Fun & Competitive Ways to Reinforce Training 12:55

2M ago12:55

12:55

How to Build Championship Teams with Contests & Competitions The hardest part of training isn’t teaching the process—it’s making sure it sticks. In this episode, I break down how to sustain momentum, accountability, and energy in your dealership using fun competitions, MVP recognition, and daily challenges. I share real-world dealership strategies …

1
High-Performance Dealership: Smarter Scheduling, Stronger Communication, Bigger Profits With Daniel Govaer + Matt Haiken 35:17

2M ago35:17

35:17

In this episode, we’re diving deep into how dealership owners and managers can build a more structured, efficient, and profitable business with two powerhouse guests—Daniel Govaer, Fractional COO, and Matt Haiken, Principal and President of Prestige Collection Auto Group. Matt, who now runs six dealership locations, shares how his approach to leade…

1
Cliff Banks on AI, Amazon-Hyundai, Digital Retailing & the Future of Auto 1:04:01

2M ago1:04:01

1:04:01

What does the Amazon-Hyundai partnership really mean for the future of auto retail? Is AI evolving too fast for dealerships to keep up? And why might some obstacles in car buying actually be good for dealers? In this episode, I sit down with my long-time friend and trusted industry voice, Cliff Banks—founder of The Banks Report and AUTOVATE Confere…

1
The Mindset Shift That Changes Everything in Sales 13:22

2M ago13:22

13:22

Most service advisors stop at the first “no.” But the best? They know that’s just the beginning. In this episode, we’re talking about taking second and third swings—the art of fighting for the business that’s sitting right in front of you. Your customers don’t always need a discount; sometimes, they just need a little more information. I’ll walk yo…

1
NADA’s Relentless Advocacy for Dealers: A Conversation with President Mike Stanton 37:27

2M ago37:27

37:27

The automotive industry is changing fast—EV mandates, direct-to-consumer threats, shifting manufacturer relationships, and evolving government policies. Are dealers being heard? In this episode, I sit down with Mike Stanton, President of the National Automobile Dealers Association (NADA), to talk about how NADA is fighting for dealers, ensuring the…

1
The Power of Live Messaging With Ted Rubin, CEO ActivEngage! How Dealerships Turn Conversations into 🚗 Sales! 39:59

2M ago39:59

39:59

Think about it—when a customer walks into your showroom or calls your dealership, your team jumps into action. So why is chat any different? It shouldn’t be. In this episode, I sit down with Ted Rubin, CEO of ActivEngage, to talk about the power of real, human conversation in the digital sales process. We break down why dealership live messaging is…

1
Coaching Service Advisors: Boost Approvals With This Sales Strategy 🏆 Risk & Reward 15:36

3M ago15:36

15:36

This quick hit episode is incredibly important for every Service Team! Ready to boost your service department's success?! Let's gooooo! In this quick class, I lock in on the often-overlooked 'Risk & Reward' equation in the service sales process. Many Service Advisors hesitate to fully explain the risks of delaying necessary work, leading to missed …

1
Building Relationships at Write-Up: The Secret to Selling More 🔧Service Work 19:19

3M ago19:19

19:19

Too often, service advisors treat the write-up process as just another transaction. Big mistake. If you want to boost revenue, retain customers, and build long-term trust, relationships must come first. In this episode, I break down how to turn every customer interaction into a lasting relationship—starting from the moment they pull into the servic…

1
Technician Videos: The Secret to More Work Approvals & Bigger RO Sales with Jen Suzuki 16:30

3M ago16:30

16:30

In this episode, we’re tackling a major gap in dealership service departments—technician videos. These videos are a game-changer for gaining more work approvals, yet most technicians receive zero training on how to shoot them effectively. Data shows that shops using video can double RO sales, with TruVideo reporting a 20-30% increase in revenue per…

1
Who Needs Their GM Most? 🛠️Service BDC—The Powerhouse of Dealership Success with Jen Suzuki 14:19

3M ago14:19

14:19

Are you, as a GM, truly present with both your sales and service BDC teams? Too often, GM involvement leans heavily toward the sales BDC while the service side gets overlooked. Why? Because sales is familiar—it’s where many GM’s built their careers. But here’s the reality: your service BDC is just as critical, responsible for over 150 appointments …

1
Recognition, Competition & Culture: The Sauce to a Thriving Dealership! 13:20

3M ago13:20

13:20

Ever walk into the dealership in the morning and feel that slow-motion energy? People shuffling in, sipping coffee, staring at their screens, waiting for something to kick them into gear. Then—something shifts. Maybe it’s a manager calling out yesterday’s wins. Maybe it’s an MVP shoutout for someone who went above and beyond. Maybe it’s a fun, comp…

1
Teach, Demonstrate, Apply: The Role-Play Method Every GM Needs 18:30

4M ago18:30

18:30

In this episode, I dive into the power of role-playing as a key training tool for dealership success. Too often, managers shy away from role-play, but it’s one of the most effective ways to build confidence, boost skills, and ensure team members know exactly how to execute what you’re teaching. I share my proven tactic—Teach, Demonstrate, Apply—and…

1
Reducing Turnover: How GMs Build Loyal Teams and Drive Results 14:34

4M ago14:34

14:34

In this episode, I tackle one of the biggest challenges dealerships face: turnover. With 70% turnover rates in sales and service, it’s nearly impossible to build client loyalty or hit nationally ranked numbers when you’re constantly starting over with new team members. The solution? It starts with the General Manager. I share the tactics I’ve used …

1
Head Coach Mentality: How GMs Build Winning Teams Through Managers 15:57

4M ago15:57

15:57

Many of you know this but I am privileged to work alongside so many high performing dealerships and their leadership. Most top 20 in the country for their brands. I use my podcast to share what I learn, teach and implement with the end game - building a championship team. In this episode, we dive into the critical role General Managers (GMs) play a…

1
What 🛠️Service Departments Are Getting Right: Building Trust Through Small Acts with Big Impact! 12:18

4M ago12:18

12:18

In today’s episode, I share my experience working alongside dealership service teams and witnessing what’s being done right to build trust and elevate the customer experience. From the smiles and eye contact at check-in to the small, deliberate acts of trust-building, service advisors and BDC agents are making a difference. Many dealerships are tar…

1
Pick Up the Phone: The Key to Unlocking Sales in Service! 11:51

4M ago11:51

11:51

In this episode, I tackle one of the most overlooked issues in service departments: relying solely on texts and videos to sell work. Service Advisors, it’s time to pick up the phone and ask for the business—every single time! I explain why this is important. We’ll explore why some advisors skip the call, how judging customers costs you sales, and t…

1
Taking Swings: Mastering Price Objections to Book More Appointments 21:09

4M ago21:09

21:09

In this episode, I’m breaking down one of the most common challenges in automotive sales: handling customers who demand prices over the phone or say they’ve found a better deal elsewhere. You’ll learn: Why giving a number too soon often leads to dead ends—and what to do instead. The importance of asking the right questions to redirect the conversat…

1
Client History: The Key to Customer Loyalty and Higher Profits With Jen Suzuki 15:43

4M ago15:43

15:43

In this episode, I dial into a game-changing tactic for sales and service teams: leveraging client history. Imagine knowing exactly where a customer stands—whether they’re a loyal advocate or a first-time visitor—and using that insight to create personalized, value-driven experiences. Learn how this one step can instantly make customers feel valued…

1
The Rise of Call-Driven Car Buyers: Why Phone Systems Are Dealerships’ New Priority with Reuben Fine, CallRevu 47:45

4M ago47:45

47:45

In this episode, I sit down with Reuben Fine, who leads OEM partnerships at CallRevu, to dive into a critical yet often overlooked aspect of dealership success: phone calls. Did you know that 30-40% of dealership calls go unanswered? That’s a staggering number of missed opportunities that could dramatically impact sales and service outcomes. Reuben…

1
From Data to Deals: Leveraging Technology for Sales Success with Mary Catherine Kenny, automotiveMastermind 47:15

5M ago47:15

47:15

In this episode of Dealer Talk with Jen Suzuki, we welcome back Mary Catherine Kenny from automotiveMastermind. Fresh off being named to Auto Remarketing's prestigious 40 Under 40 list, Mary Catherine dives into how automotiveMastermind is transforming dealership sales processes with their innovative tools, including a redesigned customer deal shee…

1
The Risk Factor: Closing More Deals in Sales and Service with Jen Suzuki 12:37

5M ago12:37

12:37

In this episode, I dial into tackling one of the most overlooked yet powerful tools in your sales and service conversations: risk. Knowing how to talk about risk with your customers isn’t just a nice-to-have—it’s essential for showing value, solving problems, and closing deals. We’ll cover: Why identifying and explaining risk is crucial in every cu…

1
Leading with Purpose: Rita Case on Automotive Excellence and Community Impact 49:14

5M ago49:14

49:14

So grateful to share time with Rita Case, a prominent figure in the automotive industry, best known for her leadership in the Rick Case Automotive Group, which she co-founded with her late husband, Rick Case. Together, they built a successful dealership network recognized for its commitment to customer service and community involvement. Rita shares…

1
Unlocking Loyalty in Service & Sales | Easy Tactics for Lasting Impresions 15:43

5M ago15:43

15:43

Welcome back listeners! This is a quick yet impactful class tailored for everyone working in dealerships—both in sales and service. As competition heats up, creating a standout customer experience is more critical than ever, and I'm here to share actionable tactics that you can implement immediately to enhance relationships and drive loyalty! Let’s…

1
Direct to You: How Autosled is Changing Car Transport for Everyone Including Alex Snyder! 40:43

5M ago40:43

40:43

Join us for an cool episode featuring two industry game-changers: Dave Sperau, Founder and Chief Revenue Officer of Autosled and Alex Snyder, CEO of FRIKINtech and President of Dealer Refresh. In this episode, we dive into the revolutionary world of transportation in the automotive industry, led by Autosled's remarkable growth. Dave shares his insp…

1
Boost Your Car Sales: How Call Evaluation Drives Dealership Success with Jen Suzuki 15:48

6M ago15:48

15:48

In this episode, I get into the power of evaluating recorded sales calls—an often overlooked yet incredibly effective tool for driving more deals in automotive sales. I’ll share my personal journey into car sales, where I learned that phone calls were the true goldmine for lead generation, not just waiting for walk-ins. As the founder of the first …

1
Unnoticed Problem Areas in Dealership Marketing: How Lindsey Shaker Finds the Sales 58:23

6M ago58:23

58:23

Showroom traffic may be down, but the deals are still there—if you know where to look. In this episode, Lindsey Shaker, Marketing Director at Shaker Automotive Group, reveals her problem-solving mindset and the hacks she uses to uncover hidden opportunities that many dealers miss. If you’re wondering why your dealership isn’t seeing the foot traffi…

1
Top Dealer, Rob Cochran's Vision for Automotive Excellence 30:18

6M ago30:18

30:18

In this episode, I sit down with Rob Cochran, Chairman & CEO of Cochran Automotive Group, 39th largest dealer group in the nation, to dive into the future of the automotive industry and the critical changes dealers must embrace. Rob has also been on the NADA board since 2020 and is the upcoming 2025 Vice Chairman and 2026 Group Chairman. Rob sheds …

1
Selling Your Credibility: The Key to Successful 🚙 Sales! 14:29

6M ago14:29

14:29

In this episode, I dive deep into a crucial yet often overlooked aspect of the sales process: the importance of teaching salespeople how to sell their own credibility. When engaging with potential buyers, establishing trust and demonstrating expertise is paramount. Many sales professionals struggle with this, but it’s essential for building meaning…

1
GM’s and Sales Managers: This is a highly effective training activity! I use this too and it works! 15:25

7M ago15:25

15:25

In this episode, we're diving into effective appointment-show techniques specifically designed for general managers and sales managers in the dealership environment. This is a highly successful activity that can transform your approach to customer interactions and drive next-level success. Join me as I share powerful training and coaching technique…

1
Order Takers Are Moving Out! Consider These Updated Interviewing and Onboarding Strategies 15:11

7M ago15:11

15:11

In this episode, we're exploring innovative strategies for interviewing and onboarding new salespeople in your dealership for 2024. As the sales process continues to evolve, it's crucial that our interview and onboarding practices keep pace. Join me as I discuss how setting clear expectations from the outset can empower new team members to understa…

1
Unlock Higher Conversions | Personalize Car Buyer Engagement with ActivEngage! 46:16

7M ago46:16

46:16

Join us for an insightful episode where I sit down with Bill Reidy, VP of Sales, and Carol Marshall, COO at ActivEngage, a leader in people-powered messaging solutions for car dealerships. We delve into how personalized engagement transforms the car-buying experience, ensuring online shoppers feel valued and cared for. Discover the evolution of cus…

1
Learn Smart Marketing: AI, Machine Learning & Market Strategies with Carla Wade! 🚗 39:55

7M ago39:55

39:55

Join us for an insightful episode with Carla Wade, Chief Revenue Officer at Lotlinx, to discuss the current challenges facing car dealerships in our "State of the Union" segment. With dealers scrambling to offload bloated inventories, we delve into the evolving landscape of automotive sales where traditional advertising methods are becoming obsolet…

1
Driving Excellence: GM Practices for Effective Training in Dealerships From Top Auto Group Leader 43:44

7M ago43:44

43:44

Join my interview with Liz Hernandez, a powerhouse in dealership growth and training with the Morgan Automotive Group. With passion and energy at an all-time high, Liz discusses her tireless efforts to uplift numerous dealerships under her guidance. She highlights the crucial role of culture and leadership in driving success, emphasizing that when …

1
Why Documenting Notes Is So Important for Dealer Sales Teams 16:11

8M ago16:11

16:11

In this episode, we dive deep into a crucial yet often overlooked aspect of the sales process: documenting notes. Whether you're a manager, a BDC representative, or a sales rep, this episode is tailored for you. I explore why documenting customer interactions is essential for improving sales performance and enhancing customer relationships. We’ll d…

1
From Tesla to Dealerships: Denise Leleux, CEO on Mobile Service Success! 37:33

8M ago37:33

37:33

In this episode, we sit down with Denise Leleux, CEO of Curbee, a pioneering mobile service tech platform designed specifically for dealerships. After their successful time deploying mobile with Tesla, Denise and her team gained invaluable insights that led to the creation of playbooks and standards to help dealers seamlessly deploy mobile service …

1
Welcome to VIP: Mastering the Reverse T.O. for Exceptional Customer Engagement 15:27

8M ago15:27

15:27

General Managers, Desk Managers and Sales Teams! Learn how to execute the reverse T.O. and set the tone for a car deal, a solid review and a repeat client! In this episode, I teach the art of creating a warm and welcoming atmosphere for car buyers through the innovative concept of the reverse T.O. General managers and sales managers this is the vit…

1
The Power of Continuous Training & Team Development with 🥇Award Winning Manager, Mike Lucente 41:41

8M ago41:41

41:41

Quotes from guest, Mike Lucente. "Speed of the leader is the speed of the team", "Be more of a coach then a manager" and "Unrelenting in your vision." In an insightful interview with Mike, a seasoned manager at Alabama's largest Kia dealership, he emphasizes the importance of nurturing team members' success and fostering an environment of continuou…

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