Cele mai bune Tracey Franklin podcast-uri (2024)

1
Student to Stylist: How to Build Your First Clientele 11:38

9h ago11:38

11:38

Let’s set the scene: you just graduated beauty school. Congratulations! You’re ready to take on the beauty industry, make some real money and only one thing is missing (the clients). Starting as a new stylist can be difficult, but building your clientele from scratch is possible! Your first clients are usually family and friends, but the biggest ch…

1
How to Give Yourself the PERMISSION to Succeed 14:11

7d ago14:11

14:11

Imposter syndrome shows up in many different ways for hairstylists, and it always has. But unfortunately ,with the rise of social media and the internet it's gotten 1000% worse. We can get on our phone and instantly be connected with thousands of hairstylists with the click of a button and whether we mean to or not, start comparing ourselves to eve…

1
Stylists: The “I Do” and “I Don’t” of Working at Weddings 16:30

14d ago16:30

16:30

When she finally finds "the one". 😍 Oh, did you think I was talking about a husband?! No, honey I'm talking about finding the real needle in a haystack - the perfect hairstylist and beauty team for the wedding day! Today we're talking about what it takes to be the ultimate wedding glam squad, how to survive (and thrive) the full wedding day behind …

1
How to Get REAL Feedback from Your Clients 19:41

21d ago19:41

19:41

For any stylist, new or old, getting genuine feedback from clients is the key to long term growth behind the chair. But have you ever wondered how to actually get REAL feedback from clients? If yes, this episode is for you. Join me at the Aspiring Stylist Podcast group on Facebook: https://www.facebook.com/groups/theaspiringstylist Aspire Barber an…

1
No One Wants to Work Commission (But They Should) 18:13

28d ago18:13

18:13

It seems like no one wants to work in a commission salon anymore, but is working as an independent stylist the freedom and payout stylists think it will be? As a salon owner, and educator I've seen the trend swing quickly from commission salon models to booth rent and in this episode we’re exploring the pros, cons and things you might not have thou…

1
A Day in the Life of a Successful Hairstylist 16:04

1M ago16:04

16:04

Want a behind the scenes look into the day in the life of a successful stylist? In this episode we're taking you behind the chair and beyond. Join me at the Aspiring Stylist Podcast group on Facebook: https://www.facebook.com/groups/theaspiringstylist Aspire Barber and Beauty Academy: http://aspirebarberandbeauty.com/ Can I ask you a favor? If you …

1
What Does a Hair Stylist REALLY Make Per Year? 16:09

1M ago16:09

16:09

Have you ever wondered how much a hairstylist actually makes per year? We're walking through what you can expect to make your first few years behind the chair both at a commission based salon or as an independent stylist working for yourself (at a salon suite or booth rental). Join me at the Aspiring Stylist Podcast group on Facebook: https://www.f…

1
Stylist: Do You Look the Part? 19:37

2M ago19:37

19:37

The beauty industry is changing everyday, and so is how we present ourselves. Ten years ago every high end salon was wearing all black business casual, now most stylists have total freedom of what they can wear and how they show up to work. In this episode we'll discuss first impressions, personal style, how you should present yourself inside and o…

1
How Long Does it Take to Build a Solid Clientele? 17:03

2M ago17:03

17:03

On my first day behind the chair I had zero clients. On my second day behind the chair I had one client. One of the biggest misconceptions of the beauty industry is you'll have a full clientele the day after you graduate from beauty school, but this simply isn't true. In this episode we're talking about how many clients you need to see per day and …

1
Is the Beauty Industry Too Saturated Now? 15:08

2M ago15:08

15:08

The beauty standards have changed and the industry is changing with it. This week we're talking if the beauty industry is too saturated and as stylists and future stylists how we can navigate in this new world of beauty, social media and ever changing expectations. Join me at the Aspiring Stylist Podcast group on Facebook: https://www.facebook.com/…

1
Accepting Mistakes and Asking for Help 15:32

2M ago15:32

15:32

There's a stigma around admitting you don't have it all figured out. Of course, you're gonna make mistakes, you're still learning. You will always be learning. Whether you're learning on purpose, or life's handing out lessons for free, you will be a completely different stylist in five years and in five years again. So much of the treasured knowled…

1
Stylists: Planning for Maternity Leave, Babies and Children 11:24

3M ago11:24

11:24

This week we're going to talk about maternity leave, having a baby that's under a year old, and being a mom that's behind the chair. While I already had my children when I started my work as a stylist I've worked with countless women as they transition through this season of their life and I want to help prepare you and share a few tips on how to m…

1
Why Hairstylists Quit the Industry Within 2 Years of Graduation 11:44

3M ago11:44

11:44

Did you know more than half of hairstylists, barbers and beauty professionals leave the industry within two years of graduation? As an educator, this statistic devastates me, but nevertheless it's the truth. In this episode we're unpacking why so many hairstylists leave the industry and how you can prepare yourself to succeed in this industry. Join…

1
Stop Selling Start Empowering 9:47

3M ago9:47

9:47

Stop thinking about your business as selling and start thinking about it as empowerment! Your mindset is everything and I promise, your clients pick up on what you're thinking. Too many stylists are passing up their opportunities to educate, empower and uplift their clients because they don't want to recommend another product or service. You have t…

1
Do Your Tools Matter? 10:26

3M ago10:26

10:26

This episode is dedicated to exploring the essential tools that every hairstylist, especially those in their first year, should have in their toolkit. We’re talking about the importance of each tool, how to shop for the best quality, and my best advice for maintenance and use. Join me at the Aspiring Stylist Podcast group on Facebook: https://www.f…

1
Valuing Your Client’s Time and Yours 10:15

4M ago10:15

10:15

No matter what your philosophy or mission as a hairstylist, we all have one thing in common - there’s only so much time in the day (and that goes for everyone) both ourselves and our clients. For new stylists everything takes longer. Haircuts, colors, extension application, you name it, it takes longer. But I’ve known many stylists that are tenured…

1
Stylists: Are You Oversharing?! 16:42

4M ago16:42

16:42

As hairstylists we know there's a delicate balance between being vulnerable with your guests and oversharing. But what does healthy vulnerability look like? Are you oversharing with your clients? Join me at the Aspiring Stylist Podcast group on Facebook: https://www.facebook.com/groups/theaspiringstylist Aspire Barber and Beauty Academy: http://asp…

1
Do You Already Feel Behind in 2024? 20:10

4M ago20:10

20:10

If I've said it once - I've said it 100 times the beauty industry isn’t for the faint of heart! It's the first week in February and I know some of y'all haven't looked at those goals you made for 2024 since you wrote them in December. If you're already feeling behind, uninspired or you just need a pep talk to get your week started this episode is f…

1
The Excuses Killing Your Business 15:41

4M ago15:41

15:41

There's something killing your business. It lurks around every corner and waits for you to let your guard down. It isn't the social media algorithm, or the economy or the owner of your salon. This week we're talking about the most terrifying professional killer of all - excuses. Join me at the Aspiring Stylist Podcast group on Facebook: https://www…

1
Stylists: How to Start Networking in Your Own Salon 10:30

4M ago10:30

10:30

As hairstylists we're always networking. It's a vital part of the job and industry as beauty professionals, but how often are you networking within your own salon? When was the last time you talked with your co-workers about your offerings, the type of clients you'd like to serve and how you can work together to build each other's clientele? This m…

1
Starting Over as a Hairstylist with Sher Smith 23:21

5M ago23:21

23:21

I have the honor to introduce one of my favorite stylists, Aveda Purefessional, Educator, and this week's guest: Sher Smith. In 2010, Sher graduated from the Aveda Institute in Knoxville, TN where she lived and worked until moving to Los Angeles in 2020, now, 3 years later Sher has returned to Tennessee and works halfway between Knoxville and Nashv…

1
You Passed the Boards Now What? 11:06

5M ago11:06

11:06

Congratulations! 🥳 You just passed the state boards - now what?! As a stylist this is one of the most exciting and intimidating transitions you'll make. Now that you've passed the boards you're ready to get to work, but what does that really mean? In this episode we'll talk about everything from what salon owners look for on a resume to what kind o…

1
Is It Time to Leave Your Salon? 13:11

5M ago13:11

13:11

It's the first episode of the year and we're not wasting anytime! This week we're talking about the signs it might be time to look for a new salon home. As hairstylists it's important to grow and evolve in the industry and behind the chair. We'll talk about what a strong exit strategy looks like, how to know when it's time to move on, and the most …

1
Stylists: Enforcing Your No-Show Policy 10:38

5M ago10:38

10:38

This week we're talking all things cancellation policies. Whether they're a no-show, last minute reschedule or cancellation I'll walk you through how to build and enforce your cancellation policy. Join me at the Aspiring Stylist Podcast group on Facebook: https://www.facebook.com/groups/theaspiringstylist Aspire Barber and Beauty Academy: http://as…

1
5 Lessons I Learned from 2023 19:44

6M ago19:44

19:44

Am I the only one finding it hard to believe in 2 weeks we'll be in 2024?! That's insane, right? While I'm wrapping up my last weeks behind the chair and we're preparing for students to go home for Christmas break I wanted to take a moment to reflect on 5 of the biggest lessons I've learned from 2023. I hope this can shed some light for hairstylist…

1
How Do You Get a Raise as a Hairstylist? 10:37

6M ago10:37

10:37

How exactly do you get a raise as a hairstylist, or anyone in the beauty industry for that matter? This can be a scary topic, but I promise it's easier to figure out than you think. Like Jay-Z said, "Numbers don't lie, check the scoreboard." But what is the scoreboard? I'm glad you asked. Here's the 4 topics we'll be covering to find out if it's ti…

1
You’re Not Growing as Fast as You Want To 19:15

6M ago19:15

19:15

It's hard to believe an entire year ago we launched the first episode of The Aspiring Stylist. I'm so grateful to every listener, our community and my incredible team for making this podcast possible. In celebration of our year anniversary this week I want to talk about something near and dear to my heart: growth. It's scary. It's messy. It's neces…

1
How to Survive the Holidays 22:54

6M ago22:54

22:54

We're making a list and checking it twice. This year, I want every hairstylist, barber and beauty professional on the Nice List and this episode is going to make sure we're all booked, busy and respecting our personal and professional boundaries this holiday season. The next few weeks are going to test you as a hairstylist and I want you to be read…

1
Stylist: Growing Your Clientele in a Small Town 36:26

7M ago36:26

36:26

Let's call it the small town advantage, because there are countless advantages to growing your clientele in a small town and I want to share with you how I've not only grown as a stylist, but more importantly as a creative in my small town. Opportunities are where you make them and this week we'll be talking about establishing your local reputation…

1
What No One Told Me About Being a “Luxury” Hairstylist 22:34

7M ago22:34

22:34

What does it actually mean to be a luxury hairstylist? It's a complicated answer to a complicated question. When most people hear the word luxury they think about the price, and while that's a small part of what makes a luxury beauty professional, I believe real luxury comes from outstanding experiences, how we treat our guests and the expertise we…

1
Stylists: Why You Need to Take Time Off 15:50

7M ago15:50

15:50

Being a hairstylist isn't just about cutting hair. It’s trying to live up to the expectations of every person sitting in your chair and that can be completely exhausting. Not to mention hundreds of hours every week standing on your feet, the beauty industry is physically and mentally exhausting. This week we're talking about why it's not optional t…

1
How I Used Instagram Reels to Relaunch My Social Media 16:23

7M ago16:23

16:23

I know as a hairstylist social media can feel like it's another part time job. Especially if you're posting on multiple platforms and trying to to grow your audience. I've had a business account on Instagram for about 10 years now and I've had so many ups, downs, burnouts and rebirths. The past year I've focused on a new strategy - sharing myself. …

1
Where Do You See Yourself in 2024? 18:16

7M ago18:16

18:16

Goals will change your career. Not having goals will also change your career. 2024 is almost here. I know, I know, it's not even Halloween yet, but I promise January 2nd will be here before you know it and I want you to be ready! This week we're talking about the best way to set goals, hold yourself accountable and find meaningful ways to grow as a…

1
How to Price Yourself as a New Stylist 14:00

8M ago14:00

14:00

This episode is for all my new hairstylists, barbers and current beauty school students. How should you price yourself right out of school? Believe it or not, how you price yourself in the beginning of your career can have a huge impact on how far you go in the industry, both in terms of how much you'll make but also what kind of clientele you'll b…

1
Client Retention: Getting Booked and Staying Booked 14:13

8M ago14:13

14:13

Did you know getting a new customer can cost five times more than retaining an existing customer? I don't know about you, but that's money I'd rather invest almost anywhere else. So how do you book and keep clients? This week we're talking about the importance of consistent customer experience, pre-booking, loyalty programs, incentives and so much …

1
Stylists: How to Stand Out 20:33

8M ago20:33

20:33

Have you ever found yourself wondering, "With so many beauty professionals out there, how can I possibly stand out? Is my approach unique enough to make a mark in this saturated industry?" You might feel the pull to blend into the crowd, or maybe you’re worried you'd get lost in the sea of talented stylists. Trust me, I understand! You're not alone…

1
How to Self-Motivate in the Beauty Industry 17:26

8M ago17:26

17:26

In the beauty industry being able to self-motivate will make or break your career. Whether you succeed or not is completely up to you and sometimes that's scary! This week we're going to talk about all the things that can build us up and tear us down as hairstylists, barbers and beauty professionals. Taking time to understand and learn how to comba…

1
What Should You Look for in a Beauty School? 18:38

9M ago18:38

18:38

This week we're taking a deep dive into one of the most crucial decisions that will shape a hairstylist, hairdresser, or barber's career: choosing the right beauty school. Whether you're just starting out or considering a career switch, this episode is your ultimate guide. We'll talk about how I found my beauty school and cover the essential elemen…

1
Finding Your People 7:02

9M ago7:02

7:02

Did you know only 7% of stylists will spend their entire career at the same salon? To me, it makes sense, this is a fast-paced industry and opportunities are everywhere. We're all looking for ways to transform ourselves as creatives, but there's one thing you can do that will change everything. It’s free, you can do it anywhere and you can start an…

1
Students: How to Be Salon Ready at Graduation 13:07

9M ago13:07

13:07

This week we're going back to class and talking about all the ways you can be salon-ready at graduation from barber or cosmetology school. I think there's a huge misconception that when you graduate and pass the state boards you'll be magically ready to take on the beauty industry. I've had new stylists start working at my salon that literally have…

1
Risk, Reward, and Regret 11:37

9M ago11:37

11:37

You can’t stay where you are and move on at the same time. I know as a stylist this can be scary, especially when you have money and the future of your career on the line. The average course or certification will cost anywhere from $1,600 to $2,000. That’s a lot of money to spend on something if you don’t know how it will impact your bookings. But …

1
Is the Front Desk Dead? 10:41

10M ago10:41

10:41

I think there are some really big misconceptions on what the front desk at a salon actually does and in the past couple of years, I’ve heard a lot of talk from stylists and salon owners that the front desk is dead. This isn’t about checking guests in and out and scheduling appointments, a proper salon coordinator is knowledgeable about products, se…

1
Stylists: How to Cope with Burnout and Stress 20:23

10M ago20:23

20:23

In the beauty industry, we love to throw around the term work-life balance without really giving any direction on how to achieve it. For me, one of the biggest ways to cope with burnout and stress as a stylist is to have a solid schedule and stick to it! When that client who always forgets to prebook calls and begs you to let her come in, stick to …

1
Stylist: Is it Time to Raise Your Prices? 7:08

10M ago7:08

7:08

I think raising your prices in the beauty industry can be one of the most intimidating things you will ever do as a stylist. It’s so unbelievably easy to live in our comfort zone - and the crazy part is - you probably don’t even realize you’re doing it! For most stylists, your comfort zone is having a full book with no availability for new clients …

1
4 Strategies That Will Double Your Income 6:37

10M ago6:37

6:37

I’m going to say something that I need my beauty professionals to hear. You don’t need more clients to make more money, you need to properly serve the right clients to make more money. We can only do so much in a day’s work, so how can you make more money as a stylist? Serve your clients and find the best clients for your skill set. Ask questions -…

1
What to Expect Your First Year as a Hairstylist 11:31

11M ago11:31

11:31

🥳 Congratulations! You’ve completed your hours and passed the test. What can you expect in your first year as a hairstylist? My friend, you are about to embark on an incredible journey, in the most amazing industry there is. But the first year behind the chair is a tricky one, it will require a ton of patience. It will also require you to show up s…

1
Client vs. Guest: How Words Grow Your Business 11:36

11M ago11:36

11:36

Do you know the difference between a client and a guest? Most stylists use these words interchangeably and never really give it a second thought. But by definition, a client is someone that’s buying a good or service, while a guest is someone who has been invited or welcomed into a place of business or residence. Now, put yourself in the customer’s…

1
What is Green Beauty? 12:18

11M ago12:18

12:18

Did you know every minute the beauty industry is creating almost 900 pounds of waste? I know that’s hard to imagine, but think about how much color, bleach, packaging and products are going into our trash - or worse - into our water. As a stylist and educator I recycle 95% of the waste used in my salon and school. Having sustainable practices in th…

1
My Predictions for the Beauty Industry 15:52

11M ago15:52

15:52

Trying to keep up in the beauty industry is a full time job. This week we’re talking about those heart-in-your-throat decisions we've all had to make to stay relevant, and the red flags that scream “It’s time to move on!” Don’t worry, we've all been there. And hey, at least AI isn't going to be cutting hair anytime soon, but that doesn't mean we ca…

1
How to Find a Mentor in the Beauty Industry 8:22

11M ago8:22

8:22

Finding a mentor can be a game-changer for your career in the beauty industry. This week we're covering all the reasons why you need a mentor, why you should start looking early, and why the salon you choose matters! Think less classroom, more real-world learning - everything from hands-on skills to how to make your mark in the business. This episo…

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