Discussing the Art of Persuasion...and Craft Beer
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389: Uncovering the Real Drivers of Choice—biases, heuristics, and social influences
1:10:44
1:10:44
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1:10:44On this episode, Nika Kabiri joins the show to the real drivers of consumer choice. Nika has spent 25+ studying decision-making, with 15 of those years in consumer insights. She has taught Decision Science at the University of Washington, and her expertise in decision-making has been featured in the Wall Street Journal, the Washington Post, Time, F…
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Uncovering the Real Drivers of Choice—biases, heuristics, and social influences
1:10:45
1:10:45
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1:10:45On this episode, Nika Kabiri joins the show to the real drivers of consumer choice. Nika has spent 25+ studying decision-making, with 15 of those years in consumer insights. She has taught Decision Science at the University of Washington, and her expertise in decision-making has been featured in the Wall Street Journal, the Washington Post, Time, F…
…
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388: Interview with Russ Ruffino, Founder & CEO of Clients on Demand
52:37
52:37
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52:37On this episode, we welcome Russ Ruffino, the founder and CEO of Clients on Demand. Russ developed the world’s foremost client attraction system, and we’ll be discussing his methods for scaling a business fast. The post 388: Interview with Russ Ruffino, Founder & CEO of Clients on Demand first appeared on Persuasion by the Pint.…
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Interview with Russ Ruffino, Founder & CEO of Clients on Demand
52:38
52:38
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52:38Interview with Russ Ruffino, Founder & CEO of Clients on Demand.De către Jonathan Taylor
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387: How to Persuade with Story-Driven Video Marketing
1:06:40
1:06:40
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1:06:40On this episode, legendary marketer David Dutton joins us to talk about using AI creatively to create engaging story-based videos for your business. The post 387: How to Persuade with Story-Driven Video Marketing first appeared on Persuasion by the Pint.De către Persuasion by the Pint
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How to Persuade with Story-Driven Video Marketing
1:06:41
1:06:41
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1:06:41Interview with David Dutton.De către Jonathan Taylor
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386: Romancing The Stone: How J. Peterman Turned a Simple Catalogue into a $75 Million Dollar Company
1:05:21
1:05:21
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1:05:21On this episode, we’ll discuss how to turn words into magic using the example of J. Peterman and others who’ve turned “ordinary stuff” into high-margin products. The post 386: Romancing The Stone: How J. Peterman Turned a Simple Catalogue into a $75 Million Dollar Company first appeared on Persuasion by the Pint.…
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Romancing The Stone: How J. Peterman Turned a Simple Catalogue into a $75 Million Dollar Company
1:05:21
1:05:21
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1:05:21On this episode, we'll discuss how to turn words into magic using the example of J. Peterman and others who've turned "ordinary stuff" into high-margin products.De către Jonathan Taylor
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385: Will A.I. Replace Me? We Talk with Matt Rouse, Author of “Will AI Take My Job”
1:15:05
1:15:05
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1:15:05Interview with Matt Rouse – Author of “Will AI Take My Job” The post 385: Will A.I. Replace Me? We Talk with Matt Rouse, Author of “Will AI Take My Job” first appeared on Persuasion by the Pint.De către Persuasion by the Pint
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Will A.I. Replace Me? We Talk with Matt Rouse, Author of "Will AI Take My Job"
1:15:05
1:15:05
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1:15:05Interview with Matt Rouse - Author of "Will AI Take My Job"De către Jonathan Taylor
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384: Can AI Increase Conversion Rates? We Talk with e-commerce Expert Matthew Stafford
1:12:24
1:12:24
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1:12:24On this episode, e-commerce expert Matthew Stafford joins us on the podcast. Over the past three decades, Matthew has been entrepreneurial and successfully building several businesses across various industries, including concrete, brick-and-mortar locations, POD, and software-based ventures. You can learn more about what he’s doing for his clients …
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How Can AI Increase Conversion Rates? Interview with Matthew Stafford
1:12:25
1:12:25
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1:12:25Can AI Increase Conversion Rates? Interview with Matthew Stafford.De către Jonathan Taylor
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383: Discussing the Science of Likability: How to Win Friends, and Trigger Attraction
1:05:24
1:05:24
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1:05:24On this episode, we’ll be discussing a book that is being hailed as the modern-day “How to Win Friends and Influence People”. It’s called “The Science of Likability”. The post 383: Discussing the Science of Likability: How to Win Friends, and Trigger Attraction first appeared on Persuasion by the Pint.…
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Discussing the Science of Likability: How to Win Friends, and Trigger Attraction
1:05:25
1:05:25
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1:05:25On this episode, we'll be discussing a book that is being hailed as the modern-day "How to Win Friends and Influence People". It's called "The Science of Likability".De către Jonathan Taylor
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382: We’ll Discuss the Top Digital Marketing Trends for 2025
1:11:14
1:11:14
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1:11:14On this episode, we’ll discuss the 2025 trends for AI, SEO, PPC, and content marketing. Plus, we’ll cover the biggest reasons for online cart abandonment, and how to fix them. You can get access to the document we share on this episode at https://docs.google.com/document/d/1wnJ2DMVD83aUgaTqjKVSDhfE5gOeXtAvbarjJ0ei9BQ/edit?tab=t.0 The post 382: We’l…
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We'll Discuss the Top Digital Marketing Trends for 2025
1:11:15
1:11:15
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1:11:15On this episode, we'll discuss the 2025 trends for AI, SEO, PPC, and content marketing. Plus, we'll cover the biggest reasons for online cart abandonment, and how to fix them.De către Jonathan Taylor
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381: The Wildest Santa Story You’ve Ever Heard, and Persuasion Stuff
1:07:59
1:07:59
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1:07:59On this episode, Sean will share one of the wildest Santa origin stories you’ve ever heard. We’ll also cover some other marketing topics on this holiday flight of persuasion. The post 381: The Wildest Santa Story You’ve Ever Heard, and Persuasion Stuff first appeared on Persuasion by the Pint.De către Persuasion by the Pint
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The Wildest Santa Story You've Ever Heard, and Persuasion Stuff
1:08:00
1:08:00
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1:08:00On this episode, Sean will share one of the wildest Santa origin stories you've ever heard. We'll also cover some other marketing topics on this holiday flight of persuasion.De către Jonathan Taylor
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380: How to Be more Creative & Make Sales Suck Less – Interview with Dale Dupree of The Sales Rebellion
1:15:17
1:15:17
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1:15:17On this episode, we welcome Dale Dupree to the show. Dale is the founder of The Sales Rebellion, where he teaches professionals to rise against the status quo and create wonder in the sales process. The post 380: How to Be more Creative & Make Sales Suck Less – Interview with Dale Dupree of The Sales Rebellion first appeared on Persuasion by the Pi…
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How to Be more Creative & Make Sales Suck Less - Interview with Dale Dupree of The Sales Rebellion
1:15:18
1:15:18
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1:15:18Interview with Dale Dupree of The Sales Rebellion.De către Jonathan Taylor
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How to Increase Know, Like and Trust in a Digital World
1:03:09
1:03:09
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1:03:09Interview with ChatBotMom, Mary Kathryn Johnson.De către Jonathan Taylor
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Thanksgiving Flight of Persuasion
45:29
45:29
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45:29On this Pre-Thanksgiving episode we cover a flight of marketing topics.De către Jonathan Taylor
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How To Write Killer Persuasive Sales Copy With AI
1:30:10
1:30:10
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1:30:10On this episode, David Garfinkle, Jason Parker, and Scott Zetland join us over a beverage to talk about using AI to write better, more persuasive sales copy.De către Jonathan Taylor
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B2B Influencer Marketing: How to Work With Creators to Generate Authentic and Effective Marketing
1:03:54
1:03:54
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1:03:54On this episode, we welcome Nick Bennet to the podcast. Nick is a long-time B2B marketer turned co-founder of TACK, where they help brands build authentic customer connections through people-first go-to-market strategies. After 15 years in the industry, he's seen how the creator economy can transform B2B marketing, and he's captured these insights …
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The Psychology Playbook to Building a Loyal Tribe of Customers
1:15:14
1:15:14
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1:15:14On this episode, Mike & Rick Tielemans join the show. They are recently identical twins who’ve been in the direct response marketing game for 16 years. After shutting down their agency, they pivoted from trying to become “better marketers” to figuring out how to make their clients’ businesses “more marketable”. They spent years bouncing around chea…
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