Tactical AI Strategies for Dealership Growth
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Metal Matt and Cochise tackle the subjects and questions surrounding music, art, Zen, individuality, life, meaning amid chaos, gear, punk rock, relationships, and everything else. Beers are consumed, shit is talked, and truth is pursued.
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Want to know what it takes to build, scale, and sell your agency? Retained Trust is a weekly podcast where host Karl Hughes goes deep with digital service business owners to uncover the habits, tactics, and strategies they’ve learned to grow successful companies. Along the way, you’ll hear about Karl’s journey running and acquiring niche digital agencies as he learns from guests with a variety of backgrounds and experience levels.
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Are you busy building your business, but can’t find the talent you need to sustain your growth? Look no further than ISANS supports for employers to help attract and retain immigrant talent.
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Retain The Daf, by listening to short review of the Daf (the review includes the reading of the words, translation & explanation). Need a Siyum in under 90 minutes (or 45 on double speed)? Listen to our series on Yerushalmi Makkos (the smallest tractate in both Talmud)
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Hosted by Mike Hewitt, Founder of One Haus, and Sarah Diehl, Principal of Empowered Hospitality, Recruit. Retain. Relax., features conversations with industry thought leaders figuring around recruitment, retention and how to cultivate moments of relaxation within the hectic hospitality lifestyle.
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In the podcast dedicated to customer success leaders in the B2B SaaS and tech space, hosts Jeff Breunsbach and Jay Nathan share conversations about growing and scaling subscription businesses with a customer-first approach. The podcast is aimed at SaaS and technology leaders who are facing the day to day challenges of scaling. This podcast is brought to you by Higher Logic.
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Equipping Digital Agencies to build businesses on recurring revenue.
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Welcome to Retain: The Customer Retention Podcast! Join host Lauren DeSouza on her journey to discover the power of retaining customers. Accompanied by marketing experts, this podcast will demystify customer retention and deep-dive into how international companies are using it to keep their customers coming back for more.
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Written and voiced by Thor Kolner for the OSU E-Learning Class "Exploring E-Learning Tools".
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If you need advice on how to find and keep the right talent in the trucking industry, you have made it to the right place! Recruit and Retain: Trucking Edition is all about developing the best practices and methods for finding talent and keeping it in the trucking industry. Turnover can be almost 100% for many companies over the course of a few years which is ASTOUNDING! Yet the demand for employees in the trucking industry remains at an all time high. What is going wrong? Why is it so hard ...
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Retain and Gain #4 - Amazon: The Next Big Data Heist?
28:01
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28:01In this episode, Larry and Rob discuss Amazon's role in advertising and data collection which raises concerns about data attribution methods and pixel tracking. Skepticism about Amazon's intentions with customer data highlights the need for transparency. The discussion also emphasizes the importance of lead attribution and the challenges advertiser…
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RPDP 57 "DOOKIE" 04.14.25
1:31:05
1:31:05
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1:31:05Send us a text Sunday cast so you Monday morning mofos are gettin' it hot off the press. We talk about market manipulation, the intricacies of a detachable penis, Metal Matt's weird podcast shit timer, the black pill, a reminder that you choose your level of engagement, giblets, green farts in jars, the "plus one", screaming kids, god damn Gazoo ag…
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EP.25 - Fear, Growth, and Leadership Alignment with Andy Hite
49:08
49:08
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49:08In this episode of Retained Trust, host Karl Hughes speaks with Andy Hite, founder of Scaling Minds, about the often invisible role fear plays in entrepreneurship. Drawing on his coaching experience with high-performing founders and leadership teams, Andy breaks down how childhood conditioning shapes modern fear, how it blocks business growth, and …
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Retain and Gain #3 - AI and Where Does it Fit?
37:29
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37:29In this version of Retain and Gain, Larry and Rob highlight the significance of customer retention strategies and the transformative role of AI in business growth. It emphasizes the need for proprietary first-party data to effectively utilize AI, addressing challenges faced by CRMs that lack adequate data. AI is portrayed as a tool that enhances sa…
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EP.24 - Sweat-Proof Scaling: Agencies, Acquisitions, and Apparel with Jim Huffman
53:10
53:10
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53:10In this episode of Retained Trust, host Karl Hughes sits down with Jim Huffman—founder of GrowthHit and CEO of Neat—to discuss the journey from agency work to e-commerce entrepreneurship. Jim shares his pivot from finance into growth marketing, how he built and scaled GrowthHit, and what led him to acquire a sweat-proof t-shirt brand. They explore …
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RPDP 56 "Stupid and illiterate" 04.07.25
2:00:50
2:00:50
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2:00:50Send us a text We talk about Status Audio products, RIP Val Kilmer, Twin Peaks, racist protests, ninjas, marketing ideas, racist business terms, DEBUT THE #1 SINGLE "LEMONADE" BY SCROT ON RPDP RECORDS, animals fighting, watching your mouth, snack baskets, setting Teslas on fire, American obesity, MMA, Jeep ducking, and the mighty Shawn Kemp. Direct…
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EP.23 - The Discipline of Growth: Tony Wilson on Keeping Agencies Financially Healthy
51:09
51:09
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51:09In this episode of Retained Trust, host Karl Hughes talks with Tony Wilson, founder of Accquip, a firm specializing in fractional CFO services for digital agencies. Together, they explore the financial missteps that can lead to agency collapse, the importance of pipeline visibility, and how to build a resilient, sellable business. Tony shares actio…
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Retain and Gain Ep 2: CDP’s: What Do They Do Really?
47:52
47:52
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47:52In this episode we discuss how Customer data platforms (CDPs) evolve from relational marketing databases to integrate various data silos, enhancing marketing effectiveness. They serve as a central hub for first-party data, aggregating information from sources like DMS and CRM systems. The automotive sales industry is discussed, focusing on leasing,…
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Retain and Gain Ep. 1 - The First Time You Heard the Term - Lead
49:10
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49:10Rob and Larry discuss tactical insights for car dealerships, honoring Jim Ziegler's impact on the industry. They discuss the sales process, highlighting the significance of advertising and customer engagement, the concept of up count in sales strategies and the evolution of sales terminology. They emphasize the importance of personal interactions i…
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RPDP 55 "The f**k is a lumbar?" 03.31.25
1:41:38
1:41:38
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1:41:38Send us a text We talk about Aberdeen WA, Martin Luther T., the band L7, Portugal, gabapentin, getting hurt, woo powers, dick kicker weeks, a visit to the mail bag, McPizza, Power Rangers, dick draggers, channel 99, vampires, Jupiter, the new world order, and more Komodo dragons eating ass. =================================== Do us a solid! Like an…
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EP.22 - Building Scalable Sales Teams for Agencies with Karlie Bliss
48:58
48:58
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48:58In this episode of Retained Trust, host Karl Hughes speaks with Karlie Bliss, a seasoned sales leader specializing in lead generation and sales development. Karlie shares her journey from sales in the SaaS industry to building high-performing sales teams within agencies. Together, they explore the challenges agency owners face in creating predictab…
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RPDP 54 "A creature like Gazoo" 03.24.25
1:45:24
1:45:24
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1:45:24Send us a text Thursday night and the RPDP offices are going off! We talk about fupas, Bose products, Komodo dragons, dumb jokes, Jurassic 5, punctuation, the mail bag a.k.a. the only bag we're fkn getting lately, new fans, new segments, new aliens, new laws, new Olympic events, and elephant beef. =================================== Do us a solid! …
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Meet Ann MacGregor; Employment Engagement Specialist with Career Connections in New Glasgow
21:47
21:47
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21:47Ann MacGregor is the Employer Engagement Specialist for Pictou County. She has a background in communications and is passionate about her community. Ann is excited about connecting with local businesses and non-profits, many of which she is already very familiar with after 20 years working at the local radio station. Come and listen how Ann can ass…
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EP.21 - The Reality of Recruiting & Hiring with James Hornick
55:09
55:09
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55:09In this episode of Retained Trust, host Karl Hughes sits down with James Hornick, Chief Growth Officer at Hirewell, to talk about hiring trends, employer prestige, and why LinkedIn feels like a necessary evil. James shares his journey from tech recruiting to becoming a partner at Hirewell, and why diversification in recruiting is key to surviving e…
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RPDP 53 "Steamy box" 03.17.25
1:44:32
1:44:32
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1:44:32Send us a text The RPDP offices opened early Saturday morning for this one! We talk about praying for a decent week, getting fucked over by your job, the need to escape, shower farts, AM talk radio, we hit some listener emails, coffee, shower shits, "Clippit" hauntings, dino nuggets, Jookie, and 90's talk shows. Enjoy and email us at rpdpcares@gmai…
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EP.20 - Building Trust and Scaling Agencies with Manuel Weiss
53:21
53:21
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53:21In this episode of Retained Trust, host Karl Hughes reunites with his business partner, Manuel Weiss, to share insights on scaling digital service agencies. They discuss lessons learned from recent acquisitions, the importance of building strong relationships between partners, and strategies for creating a sustainable growth pipeline. Manuel reveal…
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RPDP 52 "Unwieldy" 03.10.25
1:29:02
1:29:02
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1:29:02Send us a text Hooray, recording on the Lord's day like the good Christian podcast we are. We talk about Matt's perpetual hangover, satanists, how much shit sucks right now, Int'l Women's Day, the bummer of Brent Hinds leaving Mastodon, Hot Shots Basketball, quantum computing, crypto, ordering "au teton", free education, people who pivot to blaming…
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EP.19 - From Niche to Growth: A Path to Agency Expansion
48:09
48:09
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48:09In this episode of Retained Trust, host Karl Hughes sits down with entrepreneur and agency expert Sam Shepler, founder of Testimonial Hero, to explore the ins and outs of building, scaling, and acquiring service-based businesses. Sam shares his journey from running a generalist video agency to selling it, launching a productized service, and now ex…
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RPDP 51 "Ferris wheels and fault lines" 03.03.25
1:33:59
1:33:59
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1:33:59Send us a text We talk about the history of Mountain Dew and its variants over the years, the Cincinnati Ferris Wheel, the Victoria's Secret model with Down Syndrome, driving etiquette, eating ass, the effect of BMI on possible volcano eruptions, the new Terminator movie, the RPDP Stink Tank, and recall a particularly fun New Years' Day. ==========…
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EP.18 – Profitability & Planning: Joey de Wit on Smarter Agency Finances
55:55
55:55
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55:55In this episode of Retained Trust, host Karl Hughes speaks with Joey de Wit, founder of AgenCFO, a fractional CFO service specializing in helping agencies master their finances. Joey shares his journey from corporate finance to entrepreneurship, highlighting the importance of financial forecasting, pricing strategies, and sustainable agency growth.…
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EP.17 - Scaling Success: Agencies, AI, and Acquisition with Corey Northcutt
48:26
48:26
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48:26In this episode of Retained Trust, host Karl Hughes sits down with Corey Northcutt, a serial entrepreneur and Chief Optimization Officer at Orbit Media Studios. Corey shares his journey from founding a hosting company in college to leading and selling multiple agencies, culminating in his role at Orbit Media. They discuss the evolution of digital a…
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RPDP 50 "Hair Scare" 02.17.25
1:29:36
1:29:36
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1:29:36Send us a text It’s a 50th episode spectacular! We talk about recording your girlfriend, dad jokes, skinheads, girls with short hair, a reminder that Cochise definitely didn’t smoke weed (in case you forgot MATT), Twin Peaks, anti-perspirant, global warming, DOGE, an update on the SpaceMX saga, and a French lesson. =================================…
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EP.16 - Scaling a Strategy-Driven Agency with John-Henry Scherck
49:45
49:45
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49:45In this episode of Retained Trust, host Karl Hughes speaks with John-Henry Scherck, the founder of Growth Plays, a B2B SEO and content strategy agency. John-Henry shares his transition from a solo consultant to building a growing agency, despite initially vowing never to hire employees. He discusses the challenges of scaling a strategy-driven servi…
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RPDP 49 "Hedgehoggin'" 02.10.25
1:36:41
1:36:41
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1:36:41Send us a text We talk about Iranian women, Sega Genesis vs. PlayStation, getting chicks in a Subaru, what to do with shit, menudo, the Year of the Bag, the shroud of toga, Happy Meals, hypertrophy, the likely complicated legality of winking, bar games, fret sprout, and ventriloquism. They opened up a Vero’s pizza near my apartment that purports to…
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EP.15 - Financial Clarity for Agencies with Paul Seaton
55:42
55:42
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55:42In this episode of Retained Trust, host Karl Hughes speaks with Paul Seaton, founder of AgencyFi, which provides outsourced accounting and CFO services for digital and creative agencies. Paul shares his journey from Deloitte to running his own firm, helping agencies navigate financial complexities. They discuss the importance of understanding gross…
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RPDP 48 "Used chalupas" 02.03.25
1:23:33
1:23:33
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1:23:33Send us a text This evening we deal with more pesky RF noise ghosts and the theories have moved from gear-based to conspiratorial, we get all down on new technology, we reminisce about how TVs used to turn on right away, Mr. Rogers, we play a spirited game of “What word has Cochise never typed?”, examine one degree of gay, the atrocity that is the …
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EP.14 - Unlocking the Power of PR: Aidan Sowa on Sales-Driven Strategies
1:00:11
1:00:11
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1:00:11In this episode of Retained Trust, host Karl Hughes speaks with Aidan Sowa, founder and CEO of VelvetVoice PR. Aidan shares his unique journey from running a lead generation agency to building a thriving PR firm. He dives into the intricacies of “sales-enabled PR,” blending traditional strategies with modern tools to maximize impact. Aidan unpacks …
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RPDP 47 "Mechanical glory hole" 01.27.25
1:57:07
1:57:07
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1:57:07Send us a text Friday night in the RPDP HQ with Business Chise at the big desk and a mentally exhausted Metal Matt. We talk about condoms, crypto (email us if you’re sick of this, ya fucks!), Babushkas, sliced pickles, death by millions, spinners (the rims, not the incredible soul band you should totally give a listen to. Seriously, go put on “Rubb…
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EP.13 - Breaking Down Business Books: Tevia Hoalst on Smarter Financial Management
53:51
53:51
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53:51In this episode of Retained Trust, host Karl Hughes welcomes Tevia Hoalst, founder of TeKoda Accounting, for an engaging conversation on the world of small business finance. Tevia shares her journey from the restaurant industry to leading a team that helps entrepreneurs manage their day-to-day accounting with a personalized approach. They explore t…
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RPDP 46 "Pink sinking missile" 01.20.25
1:53:54
1:53:54
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1:53:54Send us a text Another Friday night cast, another box of wine, another day at the RPDP offices. We talk about crypto, names for AI, animals, the main vein media, American Gladiators, anime vs. cartoons, shitty dates, that pesky red heifer, the C’s and the D’s, women’s rights, China, economics, and Sneeches. This is my Letterboxd review of the motio…
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EP.12 - 12 Books That Shaped My Entrepreneurial Journey
22:54
22:54
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22:54In this solo episode of Retained Trust, host Karl Hughes takes a departure from his usual guest interviews to share a deeply personal and structured discussion on the 12 books that have most influenced his journey as an entrepreneur. Ranging from timeless classics to modern masterpieces, Karl reflects on how each book impacted his mindset, approach…
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RPDP 45 "Ferengian brow ridge" 01.13.25
1:41:10
1:41:10
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1:41:10Send us a text A rare Friday night episode and (spoiler alert!) Metal Matt gets wine drunk. We talk about tucking your shirt in, podcast metrics with Matty, the RPDP Knowledge College, silver foxes, single chicks in bars, tribute bands vs. cover bands, getting smacked on the side of the head (note: this is NOT slapped in the face), tonsil stones, c…
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EP.11 - Exploring the Entrepreneurial Maze with Bob Tripathi
49:37
49:37
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49:37In this episode of Retained Trust, host Karl Hughes speaks with Bob Tripathi, founder of Digital Sparx Marketing, about his fascinating journey through corporate roles, entrepreneurial pivots, and building a thriving marketing agency. Bob reflects on lessons learned from startups and large companies, discusses the importance of patience and adaptab…
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RPDP 44 "Gas station blumpkins" 01.06.25
1:31:47
1:31:47
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1:31:47Send us a text If you have to ask, you probably don’t want to know. It’s a brand new year at the RPDP offices and we’re so fkn happy about it we don’t even mention it. We do, however, talk about doctorates, pen names, cigar tasting notes, Cuba, cold showers, dealbreakers, Margaret Thatcher, Bigfoot, we finally discover where the line really is, and…
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EP.10 - The Agathist Mindset: Kyle Shevlin on Balancing Passion and Profit in Agency Life
54:40
54:40
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54:40In this episode of Retained Trust, host Karl Hughes sits down with Kyle Shevlin, founder of Agathist, a software development agency specializing in React and React Native. Kyle shares his journey from freelancing and full-time development roles to establishing Agathist, focusing on creating "good software by good people." He delves into the challen…
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RPDP 43 "Ch*ck E. Cheesecoin something something" 12.30.24
1:47:12
1:47:12
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1:47:12Send us a text Another fine day at the RPDP HQ. We talk about liquor taxes, grease, fast food, crypto corner with Cochise, Quitter’s Day, reindeer, bobber economics, Chise’s famous slop recipe, thoughts on nutrition (we know we can’t say “advice” because we’re a couple King County degenerates), gas prices, vegans, vegans, vegans, pre-nuts, divorces…
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EP.09 - From Intern to Industry Leader: George Zlatin’s SEO Story
48:29
48:29
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48:29In this episode of Retained Trust, host Karl Hughes sits down with George Zlatin, co-founder of Digital Third Coast, a Chicago-based SEO and digital marketing agency. George shares his unconventional entry into the digital marketing world, starting from launching an online dog boutique to becoming a respected SEO expert and business leader. They ex…
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RPDP 42 "Schrödinger's turd" 12.23.24
1:35:21
1:35:21
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1:35:21Send us a text We talk about fine art, the Chisenasty Tapes, Matt finished reading the Bandini Quartet, ingredient X in Miller Lite, dictators, Project Blue Beam, the gold bullet hole, the motion picture JAWS, triggers, rich people, steroids, not dating, and of course Fear, News, and Weather at the top of the hour. It’s RPDP sucka! ================…
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EP.08 - Building Trust Through Authentic Content: David Flanagan's Story
1:01:22
1:01:22
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1:01:22In this episode of Retained Trust, host Karl Hughes sits down with David Flanagan, founder of The Rawkode Academy and a veteran in developer advocacy. David shares his entrepreneurial journey, from building a niche YouTube channel to launching a unique business model centered on authentic, developer-focused content. They discuss the risks of leavin…
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RPDP 41 "Aliens are boycotting Earth" 12.16.24
1:43:17
1:43:17
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1:43:17Send us a text We talk about Metallica, open-door dumping, that Cochise absolutely did not smoke weed, Jello puddin’, a very small segment of gear talk, boxers vs. briefs vs. togas, aliens, and of course Fear, News, & Weather at the top of the hour. =================================== Do us a solid! Like and subscribe! Send an episode to a friend! …
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EP.07 - Mastering Business Finances with Chris Gwinn
58:45
58:45
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58:45In this episode of Retained Trust, host Karl Hughes sits down with Chris Gwinn, founder of Midwest CFO, a fractional CFO firm helping small businesses thrive by optimizing financial strategies and preparing for growth or exits. Chris shares his entrepreneurial journey, transitioning from Great Lakes Advisory to Midwest CFO, and the lessons learned …
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RPDP 40 "Swiss Chise" 12.09.24
1:51:36
1:51:36
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1:51:36Send us a text Episode 40 so be sure to get yourself a 40 and crack it when you hit play. We talk a lot about Post-it notes, accordion busses, and there’s some body noises that we apologize for or if you’re a weird ASMR freak send us money. Oh, and the intro is super loud. Whoops! =================================== Do us a solid! Like and subscrib…
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EP.06 - Building Resilience: Kon Kruglyak on Staffing Challenges and Entrepreneurial Growth
48:32
48:32
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48:32In this episode of Retained Trust, host Karl Hughes speaks with Kon Kruglyak, founder of Candidate IQ, about the realities of starting a staffing business in challenging economic times. Kon shares his journey from corporate and financial recruiting to launching his own agency. Together, they explore the highs and lows of the recruiting industry, th…
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Attract, Retain & Support: North Shore Local Immigration Partnership(LIP) Coordinator, Esther Bejarano
12:22
12:22
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12:22Please join me for a chat with Esther Bejarano who is the Coordinator with the North Shore Local Immigration Partnership (LIP). Esther, herself an immigrant, understands the complexity and challenges people experience when moving to a new country, which has been a valuable perspective to have when supporting immigrant settlement and integration whi…
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EP.05 - Building Beyond Boundaries: Kurt Schnakenberg's Journey from Chicago Brass to ADBM
47:37
47:37
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47:37In this episode of Retained Trust, host Karl Hughes sits down with Kurt Schnakenberg, co-founder of Chicago Brass and ADBM, to discuss his entrepreneurial journey and the innovative approaches he’s using to redefine his industries. From building a niche architectural consulting firm to launching ADBM—a pioneering agency offering ethical offshore st…
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RPDP 38 "Horn flakes" 11.25.24
1:49:25
1:49:25
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1:49:25Send us a text We talk about Cochise's exciting new gig, viewing yourself as a business, sniffing the piss stain, cereal, Metal Matt goes off about the Bandini Quartet and 19th century British writing vs. Mark Twain, open mic hijinks, and of course Fear, News, and Weather at the top of the hour. =================================== Do us a solid! Li…
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EP.04 - Building Businesses That Last: Karl and Manny’s Journey
58:43
58:43
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58:43In this episode of Retained Trust, host Karl Hughes invites his business partner and close friend, Manuel Weiss, to share their dynamic journey of entrepreneurship, partnership, and building lasting businesses. From Manuel’s early days in Vienna founding a tech startup to Karl’s evolution from software engineer to content marketing entrepreneur, th…
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RPDP 37 "Don't f**k anything for money." 11.18.24
1:38:24
1:38:24
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1:38:24Send us a text Don't you fret, faithful listeners: it's a good one. We get into naming the first RPDP field correspondent, chicken soup and pop tarts, being haunted by shit, mustard, toast, Matt pitches "a day in the life" segment about 'Chise, 'Chise disagrees, Tartaria, the gym, inaugural edition of "Fear, News, and Weather" at the top of the sec…
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EP.03 - From Sales to Startup: Jared Gibson’s Insights on Building a LinkedIn-Focused Agency
51:36
51:36
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51:36In this episode of Retained Trust, host Karl Hughes is joined by Jared Gibson, co-founder of Outworks, a marketing agency helping founders and executives build influence on LinkedIn. Jared shares his transition from a traditional sales role to entrepreneurship and discusses the journey of launching Outworks, from initial networking strategies to de…
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RPDP 36 "Damn daylight savings" 11.11.24
1:35:12
1:35:12
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1:35:12Send us a text Another Thursday night finds Metal Matt and Cochise tired as fuck but still on the air ‘cause we do this for y’all. Topics include riding the bus, Cochise’s super aggro voicemail greeting, pumping your own gas, honey wine, raising the rent, and dumping food on the floor. Also a happy Veteran's Day to all our military folks out there.…
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