The transformation of an expertise-based business from an unscalable, income-focused business to a scalable and saleable, profit-focused business is a journey. Host Erin Austin, attorney and consultant, and the Scaling Expertise podcast gives you a front row seat on that journey. Through conversations with expert guests, other expertise-based business owners and the occasional solo episode, Erin brings the “explain it simply and clearly” style that she’s known for to share tips, tactics, strategies–and even some legal know-how–to help your businesses progress from a freelance lifestyle gig to a wealth building saleable asset and beyond. Scaling Expertise is sponsored by Think Beyond IP, a strategic legal advisory firm that helps expertise-based businesses create, protect and leverage intellectual property to grow sustainably and build a business that will be ready to sell when the founder is ready to exit. At hourlytoexit.com/podcast, you can download a self-assessment to determine where your business is on the journey and what it needs to become a wealth building asset.