Was she the victim of foul play, an accident, or did she choose to disappear? In this episode of The Vanished, we retrace Diana’s last known movements, strange witness accounts, and the lingering mystery that has never been solved or.. was never meant to be solved.
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Nerd Marketing
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Content provided by Drew Snocki and Nerd Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Drew Snocki and Nerd Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
The Nerd Marketing Ecommerce Podcast is a series of conversations about growing an ecommerce business. It's by CEOs and CMOs for CEOs and CMOs. Ecommerce veterans and 20-year operators Drew Sanocki and Michael Epstein deliver clear, actionable, data-driven strategies.
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70 episoade
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Manage series 3560876
Content provided by Drew Snocki and Nerd Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Drew Snocki and Nerd Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
The Nerd Marketing Ecommerce Podcast is a series of conversations about growing an ecommerce business. It's by CEOs and CMOs for CEOs and CMOs. Ecommerce veterans and 20-year operators Drew Sanocki and Michael Epstein deliver clear, actionable, data-driven strategies.
…
continue reading
70 episoade
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1 NM Live: Series A Success, Cozy Earth’s Direct Mail Wins & Email + Direct Mail Synergy 33:53
33:53 
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Redare mai Târziu Redare mai Târziu Liste Like PlăcutDrew Sanocki and Michael Epstein break down PostPilot’s Series A journey - why they chose growth equity over VC, the challenges of raising capital, and how it impacted their business strategy. They also dive into Cozy Earth’s winning direct mail strategy, revealing how the brand optimized its catalog program for faster, more effective customer acquisition. Plus, they introduce the Email Echo Strategy, a powerful way for brands to extend their email marketing impact using direct mail.…
1 NM Live: Shopify’s Enterprise Gap, Loyalty Myths & Smarter eCommerce Playbooks 26:30
26:30 Redare mai Târziu Redare mai Târziu Liste Like Plăcut26:30
Redare mai Târziu Redare mai Târziu Liste Like PlăcutShopify has made a huge push into the enterprise market, but why are so many big brands still hesitant to make the switch? Drew and Michael break down key insights from eTail, explore why legacy brands remain stuck on outdated tech stacks, and highlight the massive opportunity Shopify is missing. They also debunk common loyalty program myths and share smarter retention strategies that actually drive results.…
1 NM Live: Klaviyo’s Big CRM Launch & Why Direct Mail is a Retail Growth Hack 26:45
26:45 Redare mai Târziu Redare mai Târziu Liste Like Plăcut26:45
Redare mai Târziu Redare mai Târziu Liste Like PlăcutKlaviyo just launched its first-ever CRM built for B2C brands, and Drew was on the ground at the event. He and Michael break down what this means for eCommerce, Klaviyo’s competitive landscape, and whether this signals a major shift in the industry. Plus, they dive into two major DTC acquisitions and reveal how Four Sigmatic leveraged direct mail to drive retail success.…
1 NM LIVE: DTC Super Bowl, CFO-CMO Synergy & Scaling Apparel Brands 31:30
31:30 Redare mai Târziu Redare mai Târziu Liste Like Plăcut31:30
Redare mai Târziu Redare mai Târziu Liste Like PlăcutSuper Bowl ads are the biggest marketing stage of the year - but are they actually driving new customer acquisition? Drew and Mike break down why most ads focused on brand retention over acquisition and what that means for DTC brands. Plus, they dive into the CFO-CMO dynamic - how alignment between these roles drives real, profitable growth - and why apparel brands like Vuori and Buck Mason are scaling direct mail into a multimillion-dollar acquisition channel.…
1 NM Live: Surviving Tariffs, Meta Madness & Hexclad’s Super Bowl Play 26:12
26:12 Redare mai Târziu Redare mai Târziu Liste Like Plăcut26:12
Redare mai Târziu Redare mai Târziu Liste Like PlăcutThe DTC landscape is shifting fast: tariffs are disrupting supply chains, Meta’s ad platform is more unpredictable than ever, and DTC brands are feeling the pressure. Drew and Michael break down the five major ways tariffs are impacting eCommerce, how Meta’s latest changes are frustrating advertisers, and why brands like Hexclad are scaling smarter—with strategies like direct mail and a Super Bowl commercial.…
1 NM Live: The CMO Playbook – Smarter Customer Acquisition, First-Party Data, Marketing Efficiency 27:48
27:48 Redare mai Târziu Redare mai Târziu Liste Like Plăcut27:48
Redare mai Târziu Redare mai Târziu Liste Like PlăcutDrew and Michael break down why over-relying on one channel is risky, why ROAS is flawed, and how cutting costs can backfire. Plus, insights on driving high AOV in acquisition, beauty brand demographics, and the Jonathan Adler acquisition.
1 NM Live: 2025 Predictions, Abercrombie & True Religion’s Successes, Trends & Turnarounds 28:54
28:54 Redare mai Târziu Redare mai Târziu Liste Like Plăcut28:54
Redare mai Târziu Redare mai Târziu Liste Like PlăcutIntroducing Nerd Marketing Live, our new format where Drew and Mike break down key insights and trends in the eComm/retail space and answer audience questions. In this episode, they spotlight how True Religion and Abercrombie achieved remarkable turnarounds and what other businesses can learn from their success. They discuss key trends shaping 2025, including the role of AI, the retail comeback for DTC brands, and the growing importance of efficient marketing strategies. Plus, get insights into benchmarks and key trends that will help brands thrive in the year ahead.…
1 Synergies Between Direct Mail and Digital Marketing: 1 + 1 = 3 24:48
24:48 Redare mai Târziu Redare mai Târziu Liste Like Plăcut24:48
Redare mai Târziu Redare mai Târziu Liste Like PlăcutDrew and Michael welcome Tim Curtis, CEO of CohereOne, to discuss the often-overlooked advantages of direct mail. Learn how catalogs create a halo effect on other marketing channels, boost online sales, and enhance customer lifetime value. Get practical tips on launching your own catalog campaign and see why direct mail is a game-changer for modern marketing.…
1 Meta Who? Building a Direct Mail Marketing-First Business like Baudville Brands 31:43
31:43 Redare mai Târziu Redare mai Târziu Liste Like Plăcut31:43
Redare mai Târziu Redare mai Târziu Liste Like PlăcutDrew and Michael sit down with Brad Darooge, CEO of www.baudville.com/ . Learn how Baudville went all-in on direct mail: how they did it, why they did it, and gives some actionable tips to incorporate direct mail into your marketing mix.
1 50 Years of Direct Mail Experience, 1 Podcast 26:01
26:01 Redare mai Târziu Redare mai Târziu Liste Like Plăcut26:01
Redare mai Târziu Redare mai Târziu Liste Like PlăcutDrew chats with Tracey Migliaccio, Sr. Manager of Direct Mail at Humann about. Tracy's been in the eComm game for several years (previously at Wolverine Worldwide, parent company of Sperry, Keds, Wolverine, Saucony, and others), and like Drew, has been doing direct mail way before it was cool.
1 The Nerd Fundraising Guide: Tips, Advice, and lessons from PostPilot's Series A 20:31
20:31 Redare mai Târziu Redare mai Târziu Liste Like Plăcut20:31
Redare mai Târziu Redare mai Târziu Liste Like PlăcutDrew and Michael break down the Series A process for PostPilot, offering valuable tips and insights for anyone looking to raise capital in the market today.
1 Retention Marketing Masterclass with Chris Orzechowski 27:42
27:42 Redare mai Târziu Redare mai Târziu Liste Like Plăcut27:42
Redare mai Târziu Redare mai Târziu Liste Like PlăcutDrew + Michael nerd out on retention marketing with the rainmaker, Chris Orzechowski. Learn how to convert first-time buyers into believers, crush email campaigns, and build a brand identity to beat the competition. Chris shares insights from his newest book, The Moat, and his experience at brands like Carnivore Snax.…
1 Unlocking 10% Growth with Direct Mail 22:07
22:07 Redare mai Târziu Redare mai Târziu Liste Like Plăcut22:07
Redare mai Târziu Redare mai Târziu Liste Like PlăcutJoin Drew & Michael as they lay out the direct mail playbook that propelled brands like Dr. Squatch, Hexclad to glory. Steal their tactics to add 10% to your top line.
They're not done sharing secrets. Drew and Mike discuss the next 15 of Drew's 30 turnaround tips, based on their time together turning around big, busted eComm brands.
TLDR: Profits, fast. Drew and Mike discuss 15 of Drew's 30 turnaround tips, based on their time together turning around big, busted eComm brands.
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