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Forge your own Path and Navigate the Hidden Rules | Live @ European Women Payments Network Event
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On this episode of Code Bytes, Carol welcomes Alison McMurtrie, CEO & Founder of iDunn Consulting, recorded live at the European Women Payments Network (EWPN) event.
In this episode, Alison discusses what it takes to leave a long corporate career, the reality of building a business from the ground up, and how strategic planning and resilience shaped her success.
The pair dive into fostering diversity in tech, advocating for equitable workplace practices, and the power of a supportive network in driving career growth.
Alison also opens up about the importance of taking calculated risks, the lessons learned from unexpected challenges, and why having a backup plan is essential in entrepreneurship. Alison’s reflections offer a realistic look at balancing ambition with practicality in today’s fast-paced world.
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