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Why the fashion business NEEDS UX design ft. Max Kaplun (SSENSE, Glossier, ADAY)
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Today I have the joy of speaking with Max Kaplun, the UX Design lead at fashion e-tailer SSENSE and the founder of DynamicMTL, and One&All Conference. In addition to being a UX leader in fashion ecommerce, he has also worked on projects for the likes of Glossier, ADAY and The Honest Company.
During the episode, Max reveals why your fashion business needs UX design. In particular, I quiz him about UX best practice for fashion brands, and how we can use UX to take our careers and businesses to the next level.
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