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Mastering Cold Email Outreach To Source Off-Market M&A Deals

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Manage episode 457162740 series 3626230
Content provided by Bradley Lay. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Bradley Lay or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

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This episode explores effective strategies for sourcing off-market M&A deals through thoughtful cold emailing and building meaningful relationships. It highlights the importance of creating a strong digital footprint, maintaining persistent follow-ups, and understanding the human motivations of business owners.
• Insights into the psychology of cold emailing
• Importance of establishing a strong digital footprint
• Crafting compelling cold emails that attract responses
• Understanding the role of persistence in follow-ups
• Building relationships rather than just transactional connections
• The impact of personal engagement with business owners
• Value-driven outreach as a key to successful deals
• Strategies for sharing relevant content in follow-ups
• Tips for effectively utilising split testing in email campaigns
• Core takeaway: People do business with those they know, like, and trust.

Come join our FREE Global M&A Community, no matter where you are on your M&A journey -> Community

  continue reading

Capitole

1. Strategies for M&A Off-Market Deals (00:00:00)

2. Building Credibility Through Digital Footprint (00:14:00)

3. Creating Successful M&A Relationships (00:18:17)

11 episoade

Artwork
iconDistribuie
 
Manage episode 457162740 series 3626230
Content provided by Bradley Lay. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Bradley Lay or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Send us a text

This episode explores effective strategies for sourcing off-market M&A deals through thoughtful cold emailing and building meaningful relationships. It highlights the importance of creating a strong digital footprint, maintaining persistent follow-ups, and understanding the human motivations of business owners.
• Insights into the psychology of cold emailing
• Importance of establishing a strong digital footprint
• Crafting compelling cold emails that attract responses
• Understanding the role of persistence in follow-ups
• Building relationships rather than just transactional connections
• The impact of personal engagement with business owners
• Value-driven outreach as a key to successful deals
• Strategies for sharing relevant content in follow-ups
• Tips for effectively utilising split testing in email campaigns
• Core takeaway: People do business with those they know, like, and trust.

Come join our FREE Global M&A Community, no matter where you are on your M&A journey -> Community

  continue reading

Capitole

1. Strategies for M&A Off-Market Deals (00:00:00)

2. Building Credibility Through Digital Footprint (00:14:00)

3. Creating Successful M&A Relationships (00:18:17)

11 episoade

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