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"Small Business & Entrepreneurship Thought Leader" with Rieva Lesonsky
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This week on the Orange County Power Players Podcast, we welcome the remarkable Rieva Lesonsky, a pioneer in the world of small business and entrepreneurship. With decades of experience, from her groundbreaking tenure at Entrepreneur Magazine to founding SmallBusinessCurrents.com, Rieva has dedicated her career to empowering entrepreneurs.
In this episode, we dive into:
- The evolution of small business and the challenges entrepreneurs face today.
- How generational shifts and technology are transforming marketing strategies.
- The secrets to thriving as a small business owner in a digital-first world.
Rieva also shares her unique journey, growing up in a family of entrepreneurs, and how it shaped her perspective on business. Plus, she offers invaluable advice for aspiring entrepreneurs and insights into staying ahead of trends in 2025 and beyond.
------------------------------------------------------------------------------------------------------ Be Our Next Guest! Interested in sharing your success story with a wide audience of local leaders and influencers? "Orange County Power Players" is looking for guests like you—successful, insightful, and ready to tell the world how you've made your mark. Here’s why you should consider joining host Danny Flores on our next episode: Ready to Share Your Story? Click below to fill out a short questionnaire and book your interview time. We can’t wait to spotlight your journey! https://ocpowerplayers.com/guest
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