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Seasonal Stories: Behind the Scenes at Santa Inc

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Manage episode 454820865 series 3506777
Content provided by Katie Flamman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Katie Flamman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

It’s nearly Christmas!

Which means it’s that time of year a certain someone with the biggest personal brand going gets the festive cogs in motion to being it all to life.

Santa!

So, who better to explore Santa Incorporated than the CEO herself, Hollie Tinsel!

Hollie explores how Santa’s narrative has evolved over time and the moment she thought the brand was over, brought down by Miracle of 34th Street. She shares how to cope with these negative narratives in business and how to stay authentic.

We also get a sneaky peek behind the scenes into Santa’s operations and how to create a positive workplace culture.

Hollie was a festive delight to talk to and I’m sure you’ll learn a lot from how Old St. Nick runs his business.

“That negative storyline actually ended up strengthening Santa’s brand” – Hollie Tinsel

Key Takeaways

Storytelling is essential for building customer relationships.

Authenticity is key, even in challenging situations.

Understanding your audience is crucial for success.

A positive workplace culture enhances employee satisfaction.

Coping with negative narratives can strengthen your brand.

You’ll hear about:

00:00 – The moment Hollie thought it was over for Santa

02:53 - The Importance of Santa's Brand Story

05:47 - Santa's Origin and Authentic Brand Story

08:08 - Coping with Negative Narratives About Santa

10:07 - Operations at Santa Incorporated

12:34 - Work Culture and Values at Santa Incorporated

13:54 – Storytelling Key Takeaways and Conclusion

You can find out more about Katie Flamman, your host, by visiting:

https://katieflamman.co.uk

If you'd like Katie to present your podcast or corporate film, or to help you with a voiceover, please email: [email protected]

Sign up for Katie's Monthly Missive here:

https://katieflamman.co.uk/subscribe/

To keep up with Katie's working life, follow her on

instagram @katieflamman or Linkedin: https://www.linkedin.com/in/katie-flamman/

Today's guest was Hollie Tinsel, COO of Santa Incorporated. You can reach Hollie by sending a letter care of Santa Claus, North Pole.

Thanks for watching and listening to this episode. Don't forget to leave us a review and subscribe so you don't miss the next Season.

Merry Christmas!

  continue reading

21 episoade

Artwork
iconDistribuie
 
Manage episode 454820865 series 3506777
Content provided by Katie Flamman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Katie Flamman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

It’s nearly Christmas!

Which means it’s that time of year a certain someone with the biggest personal brand going gets the festive cogs in motion to being it all to life.

Santa!

So, who better to explore Santa Incorporated than the CEO herself, Hollie Tinsel!

Hollie explores how Santa’s narrative has evolved over time and the moment she thought the brand was over, brought down by Miracle of 34th Street. She shares how to cope with these negative narratives in business and how to stay authentic.

We also get a sneaky peek behind the scenes into Santa’s operations and how to create a positive workplace culture.

Hollie was a festive delight to talk to and I’m sure you’ll learn a lot from how Old St. Nick runs his business.

“That negative storyline actually ended up strengthening Santa’s brand” – Hollie Tinsel

Key Takeaways

Storytelling is essential for building customer relationships.

Authenticity is key, even in challenging situations.

Understanding your audience is crucial for success.

A positive workplace culture enhances employee satisfaction.

Coping with negative narratives can strengthen your brand.

You’ll hear about:

00:00 – The moment Hollie thought it was over for Santa

02:53 - The Importance of Santa's Brand Story

05:47 - Santa's Origin and Authentic Brand Story

08:08 - Coping with Negative Narratives About Santa

10:07 - Operations at Santa Incorporated

12:34 - Work Culture and Values at Santa Incorporated

13:54 – Storytelling Key Takeaways and Conclusion

You can find out more about Katie Flamman, your host, by visiting:

https://katieflamman.co.uk

If you'd like Katie to present your podcast or corporate film, or to help you with a voiceover, please email: [email protected]

Sign up for Katie's Monthly Missive here:

https://katieflamman.co.uk/subscribe/

To keep up with Katie's working life, follow her on

instagram @katieflamman or Linkedin: https://www.linkedin.com/in/katie-flamman/

Today's guest was Hollie Tinsel, COO of Santa Incorporated. You can reach Hollie by sending a letter care of Santa Claus, North Pole.

Thanks for watching and listening to this episode. Don't forget to leave us a review and subscribe so you don't miss the next Season.

Merry Christmas!

  continue reading

21 episoade

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