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Episode #199 - Helping entrepreneurs live freedom filled lives by leveraging social media
Manage episode 317331475 series 2920048
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Cari Higham is a sought-after Speaker, Trainer, and Influence Marketing Strategist that calls Utah home with her husband, Whit, and their three children.
Jumping into network marketing in 2013, she quickly learned that there’s a lot more to entrepreneurship than just talking to your friends and family and hoping your business will grow.
Relying on traditional business-building strategies to connect with new people, she struggled for over 2 years to grow her team, driving all over the western half of the United States, prospecting people to join her and buy her products.
Living in her mother-in-law’s basement because she and Whit couldn’t afford rent while trying to grow their team, she almost quit entrepreneurship all together multiple times. Frustrated by her failing business that was producing less than $100 a month, she put her family further and further into debt as she put all her expenses on credit cards.
It wasn’t until she discovered an influence marketing strategy that allowed her to grow a targeted audience through social media and enroll people by the masses, that she started finding success in early 2016.
This strategy shot her income to multiple 6-figures less than 11 months later, which gave her the freedom to move out of the basement, get out of debt and retire Whit from his corporate job.
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