Circle of Fellows #110: Executive Communication

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Few communication disciplines are as challenging as executive communication. These professionals ensure that organizational leaders communicate effectively, whether making a speech or delivering testimony to a governmental body. In the November 2024 installment of Circle of Fellows, our panel explored executive communication challenges like rebuilding institutional trust in an era of widespread credibility loss, working closely with executives whose time is limited, and helping executives communicate effectively during a crisis. Learn how seasoned communicators navigate these complexities while avoiding communication failures that can escalate into PR disasters. Our panel of Fellows shared proven strategies for ensuring consistent communication among all members of an executive team, helping executives communicate the “why” behind decisions, and making good apologies when needed.

About the panel:

Alice Brink is an internationally recognized communications consultant. Her firm, A Brink & Co., works with businesses and non-profits to clarify their messages and communicate them in ways that change people’s minds. Her clients have included Shell Oil Company, Sysco Foods, and Noble Energy. Before launching A Brink & Co. in Houston in 2004, Alice honed her craft in corporate settings (including The Coca-Cola Company, Conoco, and First Interstate Bank) and in one of Texas’ largest public relations firms, where she led the agency’s energy and financial practices. Alice has been active in IABC for over 30 years, including as chapter president, district director, and Gold Quill chair. She is the vice-chair of the IABC Academy.

Juli Holloway is an Indigenous communications practitioner specializing in professional communication in Indigenous contexts. Throughout her career, Juli has been fortunate to work with First Nations and Indigenous organizations in British Columbia and across Canada to support transformative change for First Nation communities and people through strategic communications and community engagement.

Juli is the communications advisor at the Tulo Centre of Indigenous Economics. She leads communications, designs, and delivers a communications curriculum in university-accredited programs designed to advance Indigenous economic reconciliation. She is also an associate faculty member at Royal Roads University, where she teaches in the MA in Professional Communications program. In 2022, she earned the Outstanding Associate Faculty Award for Teaching Excellence in the MA Programs in 2022 for her innovative pedagogical methods. Juli is Haida and Kwakwaka’wakw and has been a guest on the traditional lands of the Secwépemc for 17 years. She belongs to the Skidegate Gidins, an eagle clan from the village of Skidegate on Haida Gwaii, and the Taylor (nee Nelson) family originating from Kingcome Inlet, home of one of the four tribes of the Musgamagw Dzawada̱ʼenux̱w.

Mary Ann McCauley is an independent consultant with extensive experience in nonprofits as staff, on boards, and as a consultant. Strategic planning for nonprofit organizations is her focus. Mary Ann takes a practical approach that results in achievable goals. Her experience includes working closely with executive directors, their staffs, and boards to help their organizations communicate and operate more effectively as a result of working on their business plans.

Bish Mukherjee is an advisor in marketing, media, public relations, and branding with over 40 years in the profession. He is the president of Misha Network. He did award-winning work for the Reserve Bank, BSES, Colgate-Palmolive, and Alstom. He has organized corporate events for the Queen of England, the British Prime Minister, and the French President. Bish has anchored a fortnightly TV show on Bombay TV. He was featured on Australia’s “Sixty Minutes.” Bish has taught advertising and PR. He is an executive board member of the Indo-Australian Chamber of Commerce and is a PRCI Hall of Fame inductee; he also serves on the board of advisors of the Public Relations Council of India, from which he received a lifetime achievement award in 2019. Bish served on the editorial board for the house magazine of the Reserve Bank of India., and sub-edited several volumes of the NSW Compensation Court Reports and the Dust Diseases Tribunal in Australia. He has been conferred the Lifetime Achievement Award and Hall of Fame recognition from the Public Relations Council of India. In IABC, Bish was president of IABC India, and he started seven international chapters as director of the Asia Pacific region.

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