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The Ethics of Copy and Marketing |Mindset

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Manage episode 296323168 series 2723792
Content provided by Stefan Georgi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stefan Georgi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

One of the biggest challenges an entrepreneur or copywriter will face is knowing when to put the pedal to the metal and go full steam ahead on a marketing campaign and when to ease up and take a more subtle approach.

Developing this skill can take years of experience to perfect and today, we are picking the mind of one of the masters…

The call-in radio show style podcast where he answers YOUR questions on mindset, business ownership, scaling funnels, copywriting, freelancing, and more!

In this episode, Stefan is joined by Jim Clair, former direct-response copywriter who crafted handfuls of hit offers for some of the biggest names in affiliate marketing in dating, weight-loss, fitness, and supplements.

Over the course of about 8 years, he noticed something off with the constantly asserted but never-questioned marketing tactics and business models, and what that manifested.

So on his path to fulfilment, he changed course, now works with entrepreneurs and freelancers, and promotes a better way to do marketing with integrity and honesty…

Useful resources/links

Jim Clair Website

https://jimclair.com/

Jim Clair Twitter

https://twitter.com/FindJimClair

Connect with Stefan on a deeper level and discover exclusive insights into the world of freelancing and entrepreneurship that can transform your life...

https://www.stefanpaulgeorgi.com/subscribe/

Get rid of writer's block and predictably crank out home run copy in record time with Stefan's "RMBC" copywriting course:

https://www.thermbcmethod.com/sp3/

Justin and Stefan Talk Copy Facebook Group:

https://www.facebook.com/groups/1931560346918594

  continue reading

156 episoade

Artwork
iconDistribuie
 
Manage episode 296323168 series 2723792
Content provided by Stefan Georgi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stefan Georgi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

One of the biggest challenges an entrepreneur or copywriter will face is knowing when to put the pedal to the metal and go full steam ahead on a marketing campaign and when to ease up and take a more subtle approach.

Developing this skill can take years of experience to perfect and today, we are picking the mind of one of the masters…

The call-in radio show style podcast where he answers YOUR questions on mindset, business ownership, scaling funnels, copywriting, freelancing, and more!

In this episode, Stefan is joined by Jim Clair, former direct-response copywriter who crafted handfuls of hit offers for some of the biggest names in affiliate marketing in dating, weight-loss, fitness, and supplements.

Over the course of about 8 years, he noticed something off with the constantly asserted but never-questioned marketing tactics and business models, and what that manifested.

So on his path to fulfilment, he changed course, now works with entrepreneurs and freelancers, and promotes a better way to do marketing with integrity and honesty…

Useful resources/links

Jim Clair Website

https://jimclair.com/

Jim Clair Twitter

https://twitter.com/FindJimClair

Connect with Stefan on a deeper level and discover exclusive insights into the world of freelancing and entrepreneurship that can transform your life...

https://www.stefanpaulgeorgi.com/subscribe/

Get rid of writer's block and predictably crank out home run copy in record time with Stefan's "RMBC" copywriting course:

https://www.thermbcmethod.com/sp3/

Justin and Stefan Talk Copy Facebook Group:

https://www.facebook.com/groups/1931560346918594

  continue reading

156 episoade

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