321: Take Control of Your Marketing with Contractor Dynamics - Joseph Hughes

The Roofer Show

Are you using the “spray and pray” method of spending your marketing dollars? There is a better way! Throwing your marketing money around without a strategic plan will NOT yield the results you want. Join me and my co-host, John DeLaurier, to learn more in today’s show!

We are joined by Joe Hughes and Amanda Veinott-Praml, Business Development Leader from Contractor Dynamics, a marketing training company that equips growth-minded construction companies with the tools to transform and grow. Joe is a proven master at marketing, and he has the expertise and knowledge to help grow your local business. He helps contractors use their marketing dollars in planned and skillful ways to bring big returns on the investment. Joe teaches contractors how to “Be Five Mile Famous” in building their brand. He previously joined us for Episode 259, How to Get More Qualified Leads for Your Roofing Business. Visit our Website to check out Episode 259.

What you’ll hear in this episode:

• Key takeaways from John DeLaurier about the recent Roofing Process Conference

• What’s going on right now at Contractor Dynamics in the world of marketing training

• Why it’s essential to generate leads through your brand

• Highlights of Amanda’s winding story from corporate dropout to her work as the Business Development Leader at Contractor Dynamics

• Why it takes an investment of money AND time to get started with successful marketing

• Why consistency in showing up and “showing off” on social media pays off in building your brand

• Why every strategy in your business marketing has to spring from your bigger WHY

• Amanda’s advice about making the most of Facebook pages

• John’s take on using your influence to selflessly help people instead of looking to sell more–and why this approach leads to more referrals

• Joe’s advice about leaving meaningful social media comments/posts EVERY DAY

• Do you have a plan to consistently reach your sales goals this year?

Resources:

Connect with Joe, Amanda, and Contractor Dynamics: Website

Time is running out! Are you eligible for the Employee Retention Credit (ERC)? Visit www.rpcfinancial.com to find out!

Do you need help with your books? We have a certified Quickbooks pro who is waiting to help you! Email John or Dave or contact us on Instagram for more information!

Connect with John DeLaurier: www.calldrr.com, Instagram, and Facebook

Connect with Dave via text message: 510-612-1450

Let me know if you’d like to join one of our new Mastermind groups for contractors. Email me: [e-mail] or visit The Roofer Mastermind to sign up.

Download my FREE 1-Page Business Plan template at www.theroofershow.com.

Contact me about one-on-one coaching at www.theroofercoach.com.

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