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6: How a Journalist Built a Framework for Full-Funnel Marketing | Vix Reitano
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Vix Reitano is an expert on strategic, omnichannel campaigns for CPG + D2C brands focused on generating revenue, fast. She is the Founder + CEO of Agency 6B and leads a lean team of five out of its Jersey City HQ, which includes a production studio. Reitano is also a Forbes #Next1000 2021 Honoree and a Member of the Forbes Agency Council. Agency 6B most notably served as the Agency of Record for Tommy Bahama Spirits’ nationwide launch as well as the launch of the brand’s e-comm site, led a global campaign for the United Nations, manages the content marketing strategy for Out Leadership, provided strategic consulting for HBO Max, SoulCycle and Harry Winston, and currently manages all YouTube channel strategy and development for The Ad Council Inc., as well as campaigns for MedSpas, Breweries and brick-and-mortar businesses serving consumers in-person and online.
https://nurtureandscale.com/vix
https://program.vixreitano.com
Tools that Vix and Agency 6B uses:
Google search consol: https://search.google.com/search-console/about
Ubersuggest: https://neilpatel.com/ubersuggest/
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