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Year-End Fundraising in July: Incorporate Digital Fundraising Into Your Campaign

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Manage episode 372511457 series 2388146
Content provided by Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
When it comes to year-end campaigns, sometimes it’s hard to know how to integrate digital fundraising alongside direct mail. How often should you post about a year-end campaign on each of your social media platforms? Is it okay to send donors, potential donors, and lapsed donors an email and a direct mail ask in November and December? How does your organization’s website play a part in digital conversations? In this week’s installment of “Year-End in July,” we’ll answer these questions and explore how you can leverage digital fundraising with guests Ashleigh Lambert, Kacey Crawford, and Kim Richardson. After all, integration can seamlessly happen between all the different elements, and our team at Pursuant and Allegiance Groups are happy to guide you through the process.
  continue reading

200 episoade

Artwork
iconDistribuie
 
Manage episode 372511457 series 2388146
Content provided by Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
When it comes to year-end campaigns, sometimes it’s hard to know how to integrate digital fundraising alongside direct mail. How often should you post about a year-end campaign on each of your social media platforms? Is it okay to send donors, potential donors, and lapsed donors an email and a direct mail ask in November and December? How does your organization’s website play a part in digital conversations? In this week’s installment of “Year-End in July,” we’ll answer these questions and explore how you can leverage digital fundraising with guests Ashleigh Lambert, Kacey Crawford, and Kim Richardson. After all, integration can seamlessly happen between all the different elements, and our team at Pursuant and Allegiance Groups are happy to guide you through the process.
  continue reading

200 episoade

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