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ZDE 179: Megatrend Retail Media – Patricia Grundmann von OBI

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Content provided by ZUKUNFT DES EINKAUFENS PODCAST, Marilyn Repp, and Frank Rehme zu innovativen Themen des Handels. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ZUKUNFT DES EINKAUFENS PODCAST, Marilyn Repp, and Frank Rehme zu innovativen Themen des Handels or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Der Handel steigt ins Werbegeschäft ein. Der Hype um Retail Media hat auch und vor allem mit dem endgültigen Wegfall der Third-Party-Cookies seit 2024 zu tun. Patricia Grundmann ist E-Commerce-Expertin mit vielen Jahren Erfahrung und erklärt im Talk mit Marilyn Repp, was es um Retail Media auf sich hat. Was bringt diese Werbeform dem Handel und der Kundschaft? Was macht OBI auf dem Gebiet?
…   continue reading

209 episoade

#Business #Relevant Retail #Fachexperten aus Handel
Artwork

ZDE 179: Megatrend Retail Media – Patricia Grundmann von OBI

Zukunft des Einkaufens Podcast

published

Play În redare
iconDistribuie
 
MP3•Pagina episodului
Manage episode 394747660 series 1437975
Content provided by ZUKUNFT DES EINKAUFENS PODCAST, Marilyn Repp, and Frank Rehme zu innovativen Themen des Handels. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ZUKUNFT DES EINKAUFENS PODCAST, Marilyn Repp, and Frank Rehme zu innovativen Themen des Handels or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Der Handel steigt ins Werbegeschäft ein. Der Hype um Retail Media hat auch und vor allem mit dem endgültigen Wegfall der Third-Party-Cookies seit 2024 zu tun. Patricia Grundmann ist E-Commerce-Expertin mit vielen Jahren Erfahrung und erklärt im Talk mit Marilyn Repp, was es um Retail Media auf sich hat. Was bringt diese Werbeform dem Handel und der Kundschaft? Was macht OBI auf dem Gebiet?
…   continue reading

209 episoade

#Business #Relevant Retail #Fachexperten aus Handel

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