Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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PR Power for Authors 03-28-2024
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Manage episode 409091211 series 1320450
Content provided by Dr. Judith Briles. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr. Judith Briles or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
In this week’s AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles reveals the latest in PR strategies with PR expert Andrea Pass., founder of AndreaPassPR.com. In a fast hour, you will come away with plenty of refreshing insights and ahas that will sparkle a dull website and spruce up your online influence. • What public relations can do for authors. • Why authors need PR as part of their marketing mix. • What the difference between PR and advertising is. • How earned media coverage drives book sales. • What you have to do to be prepared for public relations outreach. • What the long-term benefit of press coverage is and how to take advantage to it. • What your website media tab needs now and how to update it. • What elements to add to your website media tab on an ongoing basis. • Which social media sites to use for book influence And, of course, much more. Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. Since its inception, over 16,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.
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continue reading
645 episoade
MP3•Pagina episodului
Manage episode 409091211 series 1320450
Content provided by Dr. Judith Briles. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr. Judith Briles or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
In this week’s AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles reveals the latest in PR strategies with PR expert Andrea Pass., founder of AndreaPassPR.com. In a fast hour, you will come away with plenty of refreshing insights and ahas that will sparkle a dull website and spruce up your online influence. • What public relations can do for authors. • Why authors need PR as part of their marketing mix. • What the difference between PR and advertising is. • How earned media coverage drives book sales. • What you have to do to be prepared for public relations outreach. • What the long-term benefit of press coverage is and how to take advantage to it. • What your website media tab needs now and how to update it. • What elements to add to your website media tab on an ongoing basis. • Which social media sites to use for book influence And, of course, much more. Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. Since its inception, over 16,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.
…
continue reading
645 episoade
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