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#Episode 5 How to inspire employees to write in their own voice with Kalee Williams
Manage episode 414601470 series 3563272
In this episode Kalee Williams, Head of Social Strategy at Atlassian, shares insight on one of the biggest challenges companies face when launching an employee advocacy programme – how to inspire employees to write in their own voice. Employee advocacy is a powerful tool which can help organisations build trusted, authentic relationships with their audience and drive high value brand conversations. Building a successful employee advocacy programme is often described as a complex and difficult task. And while there are many moving parts to coordinate in order to grow a programme which delivers results. At its heart is a simple framework which puts employees at the centre.
6 episoade
Manage episode 414601470 series 3563272
In this episode Kalee Williams, Head of Social Strategy at Atlassian, shares insight on one of the biggest challenges companies face when launching an employee advocacy programme – how to inspire employees to write in their own voice. Employee advocacy is a powerful tool which can help organisations build trusted, authentic relationships with their audience and drive high value brand conversations. Building a successful employee advocacy programme is often described as a complex and difficult task. And while there are many moving parts to coordinate in order to grow a programme which delivers results. At its heart is a simple framework which puts employees at the centre.
6 episoade
Toate episoadele
×1 Episode #6: How to we launched employee advocacy at Savanta with Lindsay Morrison 39:46
1 #Episode 5 How to inspire employees to write in their own voice with Kalee Williams 39:15
1 Episode #4: How to use employee advocacy to attract the best talent with Vicki Saunders 37:10
1 Episode #3 How to kickstart employee advocacy with internal marketing with Kerry Ann Stimpson 37:47
1 #2 How to respond to common fears and resistance about employee advocacy 48:18
1 Episode #1 How to avoid the top 10 employee advocacy mistakes - with Michelle J Raymond 34:50
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