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Programmatic SEO w/ Zapier’s Former Lead SEO

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Content provided by Siege Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Siege Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Show Notes:

  • 00:05: Welcome, Matt Bowers, SEO Consultant (Zapier and Zillow Alum)
  • 11:01: Indexation is becoming more challenging. Should a new startup consider programmatic?
  • 01:12: Do you believe there’s a minimum threshold of unique content that a programmatic page should have to be successful?
  • 11:01: Indexation is becoming more challenging. Should a new startup consider programmatic?
  • 20:04: Certain SERPs may not display programmatic page types. Do you think this reflects on the potential success of programmatic approaches?
  • 22:44: What does an ideal programmatic deployment strategy look like?
  • 26:34: What are the common mistakes in implementing programmatic?
  • 34:04: How do you conduct keyword research for long-tail keywords, when keyword tools often show “no data” or “zero” for them?
  • 38:14: What are your thoughts on using AI for those pages versus having a human in the loop?
  • 44:30: Can you share any great examples of successful programmatic SEO?
  • 45:39: Final tips, tricks, and insights from Matt Bowers
  • 48:20: How to connect with Matt Bowers
  continue reading

79 episoade

Artwork
iconDistribuie
 
Manage episode 430410489 series 3044679
Content provided by Siege Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Siege Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Show Notes:

  • 00:05: Welcome, Matt Bowers, SEO Consultant (Zapier and Zillow Alum)
  • 11:01: Indexation is becoming more challenging. Should a new startup consider programmatic?
  • 01:12: Do you believe there’s a minimum threshold of unique content that a programmatic page should have to be successful?
  • 11:01: Indexation is becoming more challenging. Should a new startup consider programmatic?
  • 20:04: Certain SERPs may not display programmatic page types. Do you think this reflects on the potential success of programmatic approaches?
  • 22:44: What does an ideal programmatic deployment strategy look like?
  • 26:34: What are the common mistakes in implementing programmatic?
  • 34:04: How do you conduct keyword research for long-tail keywords, when keyword tools often show “no data” or “zero” for them?
  • 38:14: What are your thoughts on using AI for those pages versus having a human in the loop?
  • 44:30: Can you share any great examples of successful programmatic SEO?
  • 45:39: Final tips, tricks, and insights from Matt Bowers
  • 48:20: How to connect with Matt Bowers
  continue reading

79 episoade

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