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$5m in ARR? Your CRO Should Be Focused on These 3 Things

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Manage episode 431771531 series 2391191
Content provided by Nathan Latka. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nathan Latka or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Owner.com is a $20m ARR SaaS for restaurants that had F90 day churn of 30% before Kyle Norton joined as CRO. He fired 4 AE’s, narrowed the ICP focus, and got burn multiple down from 1.2x to 0.8x as they hit $6m in ARR. Today they do $20m. Can they break $25m before Dec 2024?

  continue reading

3026 episoade

Artwork
iconDistribuie
 
Manage episode 431771531 series 2391191
Content provided by Nathan Latka. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nathan Latka or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Owner.com is a $20m ARR SaaS for restaurants that had F90 day churn of 30% before Kyle Norton joined as CRO. He fired 4 AE’s, narrowed the ICP focus, and got burn multiple down from 1.2x to 0.8x as they hit $6m in ARR. Today they do $20m. Can they break $25m before Dec 2024?

  continue reading

3026 episoade

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