Lysa Goodman from Sugino

Industrial Souls with John Joyce

#Business #Marketing #John Joyce

33:58

In this episode, we delve into the concept of being "qualified" in the workplace, examining who gets labeled as such, who doesn't, and the underlying reasons. We explore "competency checking"—the practice of scrutinizing individuals' abilities—and how it disproportionately affects underrepresented groups, often going unnoticed or unchallenged. Our discussion aims to redefine qualifications in a fair, equitable, and actionable manner. Our guest, Shari Dunn , is an accomplished journalist, former attorney, news anchor, CEO, university professor, and sought-after speaker. She has been recognized as Executive of the Year and a Woman of Influence, with her work appearing in Fortune Magazine, The Wall Street Journal, Ad Age, and more. Her new book, Qualified: How Competency Checking and Race Collide at Work , unpacks what it truly means to be deserving and capable—and why systemic barriers, not personal deficits, are often the real problem. Her insights challenge the narratives that hold so many of us back and offer practical solutions for building a more equitable future. Together, we can build workplaces and communities that don’t just reflect the world we live in, but the one we want to create. A world where being qualified is about recognizing the talent and potential that’s been overlooked for far too long. It’s not just about getting a seat at the table—it’s about building an entirely new table, one designed with space for all of us. Connect with Our Guest Shari Dunn Website& Book - Qualified: https://thesharidunn.com LI: https://www.linkedin.com/today/author/sharidunn TikTok: https://www.tiktok.com/@thesharidunn Related Podcast Episodes: How To Build Emotionally Mature Leaders with Dr. Christie Smith | 272 Holding It Together: Women As America's Safety Net with Jessica Calarco | 215 How To Defy Expectations with Dr. Sunita Sah | 271 Share the Love: If you found this episode insightful, please share it with a friend, tag us on social media, and leave a review on your favorite podcast platform! 🔗 Subscribe & Review: Apple Podcasts | Spotify | Amazon Music…

acum un an 32:27

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Lysa brings "both sides" of her brain to her work as an industrial marketer for Sugino - a role which requires technical understanding as well as creative excellence. She has a bit of a geeky side as well, let's hope we get to hear more about that. Which reminds me: Where did Luke Sywalker get his cybernetic hand? The second hand store! wah wah wah.

19 episoade

Industrial Souls with John Joyce

Lysa Goodman from Sugino

Industrial Souls with John Joyce

published acum un an

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MP3•Pagina episodului

19 episoade

#Business #Marketing #John Joyce

Toate episoadele

Industrial Souls with John Joyce

1
Meaghan Ziemba with Z-Ink Solutions 34:05

acum 23 zile34:05

34:05

Meaghan Ziemba is a storytelling powerhouse, a brand champion, and a marketing guru for industrial manufacturers. She's also the host of "Mavens of Manufacturing," where she shines a spotlight on women in the industry. We'll dive into her journey, from crafting compelling content to juggling the joys and challenges of being a single mom of three. She also used the term "badassery" on her profile so she gets a +1 for that. INDUSTRIAL SOULS: The People Behind the Machinery Featuring guest Meaghan Ziemba -- With Industrial Souls, host John Joyce offers a personal look at the people behind the machines. We delve into their stories, uncover the motivations behind their work, and extract valuable lessons that can benefit both seasoned professionals and those new to the field.…

Industrial Souls with John Joyce

1
Mary Gannon, Editor-in-Chrief, Fluid Power World 31:28

acum 8 weeks31:28

31:28

Ever wondered how a passion for storytelling can fuel a successful career in industrial journalism? For the first episode of 2025, we're joined by Mary Gannon , an award-winning writer and editor who's been weaving captivating narratives in the engineering space for over a decade. We'll explore Mary's journey from business reporter to one of the leading voices in fluid power and interconnect technologies. Plus, we'll discuss her advocacy for STEM education and the importance of humanizing technical content. Mary's a warm and engaging storyteller who's not only knowledgeable and insightful about the industrial space but also genuinely enjoys connecting with people and sharing their stories.…

Industrial Souls with John Joyce

1
Moby Hayat from Gorilla 76 35:10

acum 17 weeks35:10

35:10

This week on Industrial Souls, we're joined by Moby Hayat , a paid advertising expert who helps businesses, including industrial companies, make money with effective ad campaigns. We'll dive into his journey from Fortune 50 companies to working with startups and even training entrepreneurs for the US State Department. Plus, we'll explore his insights on the power of paid advertising and how it can be leveraged to achieve business growth. INDUSTRIAL SOULS: The People Behind the Machinery Featuring guest Moby Hayat with Gorilla 76 -- With Industrial Souls , host John Joyce offers a personal look at the people behind the machines. We delve into their stories, uncover the motivations behind their work, and extract valuable lessons that can benefit both seasoned professionals and those new to the field.…

Industrial Souls with John Joyce

1
Chris Nook, CEO of Helix Linear Technologies. 33:28

acum 18 weeks33:28

33:28

This week on Industrial Souls, we're joined by Christopher Nook , CEO of Helix Linear Technologies . Chris shares his journey of building a successful business in the competitive world of linear motion technology. We'll hear about the challenges and triumphs of entrepreneurship in the industrial space, the importance of innovation and customer focus, and the power of building a strong team. INDUSTRIAL SOULS: The People Behind the Machinery Featuring guest Chris Nook, CEO of Helix Linear Technologies -- With Industrial Souls, host John Joyce offers a personal look at the people behind the machines. We delve into their stories, uncover the motivations behind their work, and extract valuable lessons that can benefit both seasoned professionals and those new to the field.…

Industrial Souls with John Joyce

1
Nick Raeburn from Hall of Heroes 36:29

acum 19 weeks36:29

36:29

Nerd, Magician, TedX Speaker - this week will be a little different. Nick Raeburn will be joining me this week to talk about his story, and how he helps people find their own... and also LinkedIn. I am sure that will come up. Get ready to go on a Hero Quest. INDUSTRIAL SOULS: The People Behind the Machinery Featuring guest Nick Raeburn -- With Industrial Souls, host John Joyce offers a personal look at the people behind the machines. We delve into their stories, uncover the motivations behind their work, and extract valuable lessons that can benefit both seasoned professionals and those new to the field. #IndustrialSouls #IndustrialMarketing #SoftwareIntegration #MrJJ…

Industrial Souls with John Joyce

1
Nikki Gonzales from Quotebeam 46:29

acum 21 weeks46:29

46:29

Automation expert, empowering leader, passionate connector... Meet Nikki Gonzales ! Tune in to discover Nikki's insights on industrial automation, tech entrepreneurship, and women in STEM. We'll explore her journey from machine vision to e-commerce and learn what drives her passion for connecting people. INDUSTRIAL SOULS: The People Behind the Machinery Featuring guest Nikki Gonzales from Quotebeam #IndustrialSouls #IndustrialMarketing #FractionalCMO #MrJJ…

Industrial Souls with John Joyce

1
Joel Callaghan-Kooistra from StressCrete Group 34:51

acum 23 weeks34:51

34:51

He's a creative, a storyteller, a marketer and a communicator. Tune in this week as I shed some light on Joel Callaghan-Kooistra , Director of Corporate Communications for StressCrete Group . INDUSTRIAL SOULS: The People Behind the Machinery Featuring guest Joel CK #IndustrialSouls #IndustrialMarketing #FractionalCMO #MrJJ…

Industrial Souls with John Joyce

1
Lisa Block from Hybrid Manufacturing Technologies 35:28

acum 24 weeks35:28

35:28

New Industry, inventive approach, infectious personality.... It's gotta be Lisa D. Block ! Tune in to learn more about a unique take on additive manufacturing with Lisa, Chief Revenue Officer for Hybrid Manufacturing Technologies . We'll also hear about her journey and what motivates her. INDUSTRIAL SOULS: The People Behind the Machinery Featuring guest Lisa Block #IndustrialSouls #IndustrialMarketing #FractionalCMO #MrJJ…

Industrial Souls with John Joyce

1
Ste Baldwin from Maybe Hire 33:17

acum 25 weeks33:17

33:17

Didn't I see you on a hamster wheel?! Ste Baldwin is a non-engineer exploring the world of construction and engineering. Join the real life iron man and I as we chat about marketing, construction and what the heck he means by "Dude, you’re embarrassing me in front of the wizards." Today! INDUSTRIAL SOULS: The People Behind the Machinery Featuring guest Ste Baldwin -- With Industrial Souls, host John Joyce offers an intimate look at the people behind the machines. We delve into their personal stories, uncover the motivations behind their work, and extract valuable lessons that can benefit both seasoned professionals and those new to the field. #IndustrialSouls #IndustrialMarketing #FractionalCMO #MrJJ…

Industrial Souls with John Joyce

1
Julie Runez from Lehnen Industrial Services 35:19

acum 26 weeks35:19

35:19

Julie brings a very cool IRL tactic into play with her joint development of the Lab at Lehnen Industrial Services . Tune in to hear about this super clever idea as well as her other CX innovations. Maybe we will discuss her writing background and see if we can get her to tell us her story-telling story ;) INDUSTRIAL SOULS: The People Behind the Machinery Featuring guest Julie Runez -- With Industrial Souls, host John Joyce offers an intimate look at the people behind the machines. We delve into their personal stories, uncover the motivations behind their work, and extract valuable lessons that can benefit both seasoned professionals and those new to the field. #IndustrialSouls #IndustrialMarketing #FractionalCMO #MrJJ…

Industrial Souls with John Joyce

1
Ally Baker from Flow Control Group 36:10

acum 27 weeks36:10

36:10

Like juggling?! How about 13 brands at once? On this episode I chat with Ally Baker with Flow Control Group about what it is like to manage multiple brands through acquisition and integration. Ally and I go way back, she even used to work for me, so this is sure to be a fun convo. -- With Industrial Souls, host John Joyce offers an intimate look at the people behind the machines. We delve into their personal stories, uncover the motivations behind their work, and extract valuable lessons that can benefit both seasoned professionals and those new to the field. #IndustrialSouls #IndustrialMarketing #FractionalCMO #MrJJ…

Industrial Souls with John Joyce

1
Priscilla Patricy from Pipeline Plastics 30:13

acum 28 weeks30:13

30:13

What is up with all that pipe?! Priscilla and I will discuss her industrial sales background, what she has learned and what motivates her on the next episode of Industrial Souls. Priscilla is the Director of Sales for Pipeline Plastics.Tune in to learn more. People, I am Proud to Present the Positively Perfect Priscilla Patricy ⭐️ from Pipeline Plastics, LLC !!! This episode brought to you by the letter "P" and the #1…

Industrial Souls with John Joyce

1
Clint Kuykendall from Quality Reel Solutions 35:52

acum 28 weeks35:52

35:52

Hear Clint's story and learn from his simple and inspiring insights on this episode of Industrial Souls. We'll also cover family, parenting and how doing things a little differently can make all the difference. Clint is in Sales and Marketing with Quality Reel Solutions in Texas.

Industrial Souls with John Joyce

1
Chris Carolan from Conveying Your Message 41:50

acum 28 weeks41:50

41:50

Rev-Ops guru and HubSpot whisperer Chris Carolan joins me to talk all things digital transformation and customer experience for manufacturing..... and beards.

Industrial Souls with John Joyce

1
Colby Dill from Salesforce 32:46

acum 28 weeks32:46