))
S4E29 - Product pages are the Grand Central Station of conversions with Rishi Rawat
Manage episode 442375008 series 3266320
Content provided by Rommil Santiago's Experiment Nation. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rommil Santiago's Experiment Nation or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
We recently had the pleasure of chatting with Rishi, a Shopify product expert. Here are 5 key takeaways for optimizing your product pages: 1) Product pages are the Grand Central Station of conversions. They’re where buyers make the decision to buy or leave. 2) Pop-ups aren’t as effective as you think. Focus on valuable content, not annoying interruptions. 3) Content is king (but don’t be afraid to go long!). Detailed product descriptions are more effective than short ones. 4) Build trust above the fold. Establish your company’s credibility before highlighting product features. 5) Understand the filters buyers use. Address common concerns like “too good to be true” to build confidence. Want to learn more? Check out Rishi’s website, frictionlesscommerce.com! #ecommerce #productpages #conversionrateoptimization #marketing #experimentation
166 episoade
Distribuie
