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[EN] #4: Zombie Personas

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Manage episode 56727645 series 28473
Content provided by Holger Eggert, Johannes Stock, Stefan Freimark, Tom Allison and UX Café. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Holger Eggert, Johannes Stock, Stefan Freimark, Tom Allison and UX Café or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
[English] This is by far the nerdiest episode we ever did, so fasten your seat belts. In his session at UXcamp, Tom said: "Personas - love 'em or hate 'em - you can't not use 'em. Either you have zombies, or you have living ones." In this recording of his session he talks about different kinds of zombies like Mirror Personas, Undead Personas, Unicorn Personas or Stupid User Personas. He gives advice on how to avoid these fellas and how to make good use of living personas during a project. As a bonus, Tom explains why 37signals doesn't need personas at all.
  continue reading

30 episoade

Artwork

[EN] #4: Zombie Personas

UX Café

1,885 subscribers

published

iconDistribuie
 
Manage episode 56727645 series 28473
Content provided by Holger Eggert, Johannes Stock, Stefan Freimark, Tom Allison and UX Café. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Holger Eggert, Johannes Stock, Stefan Freimark, Tom Allison and UX Café or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
[English] This is by far the nerdiest episode we ever did, so fasten your seat belts. In his session at UXcamp, Tom said: "Personas - love 'em or hate 'em - you can't not use 'em. Either you have zombies, or you have living ones." In this recording of his session he talks about different kinds of zombies like Mirror Personas, Undead Personas, Unicorn Personas or Stupid User Personas. He gives advice on how to avoid these fellas and how to make good use of living personas during a project. As a bonus, Tom explains why 37signals doesn't need personas at all.
  continue reading

30 episoade

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