Weekly podcast diving into the minds of Tyler and Colin. Conspiracy Theories, Religion, Life, Friendship, and everything in between.
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Farm and Ranch Programming
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CRAFTED. is a show about great products and the people who make them. Incredible founders, makers, and innovators reveal how they build game-changing products and companies — and how you can, too. Honored twice by the Webby Awards as a top tech podcast. Discover the future of product development, technology, and AI on CRAFTED. Hosted by Dan Blumberg, an entrepreneur, product leader, and former public radio host. Each episode of CRAFTED. brings you closer to the founders, innovators, and tech ...
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From Dogs to DonkeyCorns! Using AI to Launch Thousands of Startups a Year | Henrik Werdelin (Founder of BARK, prehype, Audos)
41:59
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41:59
Henrik Werdelin is on an AI-fueled mission to launch thousands of startups a year. He is the founder of BARK, which went public, and prehype, a studio that has incubated several unicorns. With Audos, Henrik is building AI agents that can coach founders how he would — if he had infinite time to do so. And Audos is not just for the cliche founder loo…
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Ron Hays talks with Dr Kim Anderson about his life- from growing up in eastern Oklahoma to life in the Navy on Guam to his career in Extension- and more If you have ever taken the advice from OSU Grain Market Economist Dr. Kim Anderson- or sat in one of his Sales Marketing classes he taught for 24 years- you need to pull this conversation up and li…
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Sports + AI: It’s Getting Personal | Behshad Behzadi (CTO & Chief AI Officer, Sportradar)
23:41
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23:41
Sports, and the way we experience them, is changing. And AI, 5G, 3D, and all the other buzzy acronyms are why. Behshad Behzadi is the CTO and Chief AI Officer of Sportradar and on this episode of CRAFTED., we explore ways sports and technology are intersecting in novel, weird, and amazing ways. Sportradar creates immersive experiences and data prod…
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The Integration Is the Innovation | Jeff Birkeland (SVP of Product at Included Health)
24:46
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24:46
Jeff Birkeland is the SVP of Product and Platform at Included Health, a company that aims to be the app on your phone that you first think of when you have a healthcare need. On this episode of CRAFTED., we explore why “the integration itself is the innovation.” Included Health has more than 2,000 employees across both technology and clinical care,…
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Is It Cake or a Muffin? How to Position Your Product and Drive More Sales | April Dunford (bestselling author and advisor)
34:24
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34:24
April Dunford is an expert at product positioning. She’s advised hundreds of B2B companies on how they can make their products Obviously Awesome — that’s also the title of her bestselling book on positioning. On this episode of CRAFTED., April shares tips on how you can make your product standout and how you can drive more sales — that’s the focus …
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How Media Is Made Today: AI and a Modern CMS | Matt Monahan, President, Arc XP, The Washington Post
27:32
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27:32
Making media is hard. Distributing it to the right audience even more so. GenAI can help. Matt Monahan is the president of Arc XP at the Washington Post. On this episode, we're digging into the core technology of any media company: the content management system (CMS), why they’re so hard to build right and how new GenAI tools can reduce the toil re…
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NCBA CEO Colin Woodall Talks With Ron Hays about Policy, Politics, Checkoff Promotion and the Future in this Ag Perspectives Podcast
On this Ag Perspectives Podcast, Oklahoma Farm Report’s Ron Hays sat down with the Chief Executive Officer of the National Cattlemen’s Association, Colin Woodall. They talked about a variety of topics- from how the NCBA operates as a contractor for the Beef Checkoff to assisting young cattle producers in becoming established in the beef cattle busi…
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My AI Teacher: Khan Academy and the Future of Education | Dr. Kristen Dicerbo (Chief Learning Officer)
33:11
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33:11
Dr. Kristen DiCerbo is Khan Academy’s Chief Learning Officer, where she sets the company's product, teaching, and learning strategy — with AI at the forefront. Khanmigo is amazing. It’s the GenAI-powered product from Khan Academy that helps students learn and teachers teach — and could revolutionize education. Khan Academy is used by 12 million stu…
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Our Latest Ag Perspectives Podcast Features Kim Anderson Talking About His Years at OSU with KC Sheperd
KC Sheperd talks with Dr. Kim Anderson of OSU- who officially retires July 31st Farm Director KC Sheperd had the chance to visit with Oklahoma State University Extension Grain Market Economist Kim Anderson about his retirement from OSU on July 31st. Aside from his crop market expertise, Anderson is also well known for his sales and marketing class …
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Great Software & Storytelling Is Emotional | Kelsey Hightower (Legendary Developer, Kubernetes Pioneer, Former Distinguished Engineer at Google)
51:28
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51:28
Kelsey Hightower is a legend. He regularly gives live software demos in front of tens of thousands of people, improvising them like it’s jazz. He’s a master storyteller and a master craftsman. He helped evangelize and establish Kubernetes and recently retired (at 42!) from Google where he was a distinguished engineer. Kelsey loves to level people u…
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Driving Product-led Growth (PLG) With Customer.io Founder and CEO Colin Nederkroon
28:53
28:53
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28:53
Colin Nederkoorn is the founder and CEO of Customer.io, a top customer engagement platform that enables companies to send the right message to the right user at the right time on the right channel. The platform is used by Notion and lots of other top SaaS companies to personalize user onboarding and more. When Customer.io was founded in 2011, there…
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Powering the World’s Hackathons | Brandon Kessler (Founder & CEO, DevPost)
27:48
27:48
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27:48
DevPost powers most of the world’s hackathons. And, according to founder and CEO Brandon Kessler, lately there is one overarching directive: “Executives from the top down are saying: `We need to do hackathons to uncover the value of ai.`” Nearly every one of the 1,200 hackathons DevPost powered last year was AI-centric. On this episode of CRAFTED.,…
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Solving Dinner & Building Wonder | Rich Przekop (VP, Product at Wonder)
30:45
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30:45
Wonder aims to be a “super app for mealtime”, with people turning to it for everything from delivery to groceries to meal kits and more... It’s a very ambitious food-tech startup founded by Marc Lore, the legendary founder who previously built, scaled, and sold Diapers.com and Jet.com (to Amazon and Walmart, respectively). Wonder is rapidly opening…
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On This Ag Perspectives Podcast- Michael Kelsey Offers Legislative Session and June Primary Review- AND Previews the 72nd Annual Convention of the OCA
Ron Hays and Michael Kelsey talk politics, elections, regents and other fun stuff in and around state government- and also preview the 2024 OCA Annual Convention coming in July It’s a wide ranging conversation that Radio Oklahoma Ag Network’s senior farm and ranch broadcaster Ron Hays has with the Executive Vice President of the OCA, Michael Kelsey…
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Listen to Developers! | Justin Cormack (CTO, Docker)
32:32
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32:32
When Docker restructured, the company went back to its roots: super-serving developers. CTO Justin Cormack says that’s why the company is developer-obsessed, not customer-obsessed: “We really wanted to focus on the fact that it's the developer who loves Docker. It's the developer who is going to be using Docker every day…” Over the past decade, Doc…
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On Our Latest Ag Perspectives Podcast- Lance Zimmerman with Rabobank Talks Global and US Beef and Beef Cattle Outlook
Ron Hays talks with Lance Zimmerman of Rabobank- June 21, 2024 Rabobank’s senior beef analyst, Lance Zimmerman, talked in depth with Oklahoma Farm Report’s Ron Hays about the Global and Domestic beef and beef cattle marketplace- they covered topics like current price outlook, heifer retention, consumers and their current love affair with the high q…
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New Frontiers of Health: AI, Psychedelics, the Gut-Brain Axis, and More! | Live from SXSW
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43:30
Software, hardware, and biotechnology are playing an increasingly transformative role in our mental health and wellness. On this episode of CRAFTED., recorded live on the “Next” stage at SXSW, we discuss what investors look for in these new companies and how they separate what’s real — and what’s near-term — from what’s hype. On stage with host Dan…
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On Our Latest Ag Perspectives Podcast- Ron Hays talks with Chelsea Good of Livestock Market Association in OKC Ahead of Their 2024 Meeting
Ron Hays talks with Chelsea Good of the Livestock Marketing Association in OKC about policy issues LMA has prioritized in 2024 The LMA Convention & WLAC is happening in Oklahoma June 12-15, 2024! The convention will be held in Oklahoma City at the Omni Oklahoma City Hotel, and the World Livestock Auctioneer Championship will be held at Oklahoma Nat…
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How BetterUp Leverages AI + Human Coaches to Help People and Companies Flourish | Gabriella Rosen Kellerman (Chief Product and Innovation Officer)
23:49
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23:49
Dr. Gabriella Rosen Kellerman is the Chief Product and Innovation Officer at BetterUp, a multi-billion dollar startup that helps people and companies level up. Through a combination of human coaching and AI, BetterUp is able to offer the kind of executive coaching that used to be reserved for... executives. On this episode of CRAFTED. we dig into h…
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Making Music With AI – And Doing So Ethically | Diaa El All, Founder & CEO of Soundful
28:05
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28:05
Diaa El All is the founder and CEO of Soundful, which enables anyone to create brand new music in just a few seconds with AI. And on this episode of CRAFTED., we are literally making music. We’re also talking about the ethics of using AI to make music. Diaa has been very outspoken about what he sees as the misguided practices of other AI+music comp…
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Asana’s Head of AI on the Profound Ways Work Is Changing | Paige Costello (Head of AI & Co-Head of Product Management at Asana)
31:38
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31:38
Paige Costello is the the head of AI and co-head of product at Asana and on this episode of CRAFTED. we're exploring what it means to ship products with AI, how AI will change the way work gets done, and how to organize your teams for success in this brave new world. We explore: How the future of work – and communicating about work – is changing Wh…
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1
How to Grow Your Startup. Featuring “Growth Levers and How to Find Them” Author and Startup Advisor Matt Lerner (Founder & CEO, SYSTM)
33:47
33:47
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33:47
“So if you take any great startup and look backwards, you'll see that 90 percent of their growth came from like 10 percent of the stuff that they tried. So how do you find that 10 percent as quickly as possible?” Matt Lerner has advised hundreds of startups on how to grow. Now, the CEO of SYSTM has written a book called Growth Levers and How to Fin…
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On Our Latest Ag Perspectives Podcast- Dr. Mark Johnson Reviews the 2023 Cattlemen’s Conference- and Previews the 2024 Edition
Ron Hays talks with OSU’s Mark Johnson about last year’s Cattlemen’s Congress and previews the 2024 Version Cattlemen’s Conference is a type conference based around building and crafting the right kind of cattle. 35 years ago, cattle industry leaders came together and held the Blue Print for the Right Kind of Cattle Conference, focused on building …
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The April Fool’s Gag That Presaged the Future of Product Management | Janna Bastow (Founder & CEO of ProdPad & Founder, Mind The Product)
25:42
25:42
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25:42
On April 1st, 2013, ProdPad promised something revolutionary: “We now take your backlog of ideas, and with highly advanced big data crunching algorithm technology, automagically render a complete and accurate product roadmap. [...] The Auto-Roadmap Tool not only builds itself, but also covers for the hardest part of the Product Manager’s job: Getti…
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Live from SXSW! The Impromptu Rooftop Episode
25:49
25:49
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25:49
Enjoy this bonus, happy hour edition of CRAFTED., recorded live during SXSW. It’s a very unCRAFTED. CRAFTED. Featuring four innovators on a rooftop in Austin talking about what struck them at this year’s SXSW. Kick back and unwind with Christie Nicholson (Founder of the Studio for Communicating Complexity), Kwaku Aning (Director, Center for Innovat…
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How to Navigate the Whitewater World of Work | Dr. Gabriella Rosen Kellerman (Chief Product & Innovation Officer at BetterUp and Author of Tomorrowmind)
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28:16
Career trajectories used to be like steamships: full steam ahead. And then they became more like sailboats: lots of tacking. But now… we’re swirling in whitewater. And, as the Chief Product and Innovation Officer at BetterUp, Dr. Gabriella Rosen Kellerman helps people build the skill they need to flourish: “When you're kayaking in the whitewater. I…
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On Our Latest Ag Perspectives Podcast- Congressman Frank Lucas Talks with Ron Hays About CFIUS, SEC Scope 3, Farm Bill and More
Ron Hays Ag and More with Former Chair of the House Ag Committee, Frank Lucas Senior Farm and Ranch Farm Broadcaster Ron Hays talks about a variety of issues- including the inclusion of his CIFUS language in the MiniBus Appropriations package, the SEC deciding not to force farmers and ranchers to report greenhouse gas emissions on an individual far…
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1
“You Have to Invest Into Change.” Startup Lessons from Fintech OG and VC Daniel Kimerling, Founder of Deciens Capital and Standard Treasury
29:17
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29:17
“You have to invest into change. You cannot invest into stasis. Daniel Kimerling has a keen eye for the trends, technologies, and cultural shifts that are going to be big. A decade ago, he took an insight – that developers needed powerful tool so they could embed banking services into their apps – and launched Standard Treasury, the very first bank…
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On Our Latest Ag Perspectives Podcast- Ethan Lane Talks Packers & Stockyards Rule and More with Ron Hays
Ron Hays talks inside the Beltway issues impacting the beef cattle business with Ethan Lane USDA has released a finalized rule on another aspect of fairness to livestock producers under the umbrella of the Packers and Stockyards Act- Senior Farm and Ranch Broadcaster Ron Hays talks with Ethan Lane of NCBA on this latest rule from the Biden Administ…
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Ag Perspectives Podcast- Ron Hays Talks With Kevin Hafner of Express Ranches Ahead of Their 30th Spring Bull Sale
Senior Farm and Ranch Broadcaster Ron Hays talked a week ahead of the 30th Annual Spring Bull Sale of Express Ranches with Kevin Hafner, the Vice President for Operations for the ranch. The sale is Friday, March 1, 2024 at 12 noon at the ranch in Yukon, Oklahoma. Details are available on their website, ExpressRanches.Com. They have the sale book, a…
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Crafted Highlights from 2023 (Our New Trailer)
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8:09
A highlight reel that will will help you find great episodes in the Crafted show archive, featuring some of the incredible founders and product builders we featured in 2023. You'll hear voices belonging to the founders of Gusto, Lattice, Monte Carlo, Moov, Wevr, PS, as well as from senior leaders at AWS, Redesign Health, Betterment, Flatiron Health…
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Using AI to Reduce Carbon Emissions on the High Seas | Todd Sundsted, Former CTO of Nautilus Labs
16:43
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16:43
We're not building a set of blogs or something like that where the domain is well understood. We're really pushing the forefront of what people are doing with vessels and optimization. "The effect of global shipping on the climate is hard to overstate," reports The New York Times. "Cargo shipping is responsible for nearly 3 percent of global greenh…
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Microgravity Is Special: Computer Chips and Cancer Treatments May Soon Be Made There. | Jana Stoudemire (Director of In-Space Manufacturing, Axiom Space)
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** Please take this three-minute survey to help us create more great Crafted episodes. http://tinyurl.com/craftedsurvey ** Last week, on Thursday January 18th at 4:49pm Eastern, a SpaceX Crew Dragon capsule on top of a Falcon 9 rocket launched from NASA’s Kennedy Space Center in Florida on its way to the International Space Station. On board are 4 …
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Why “The Right Mindset” Is Key to Shipping Great Software | Edward Kim, Co-founder & CTO of Gusto
22:47
22:47
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22:47
“I was a pretty bad people manager and so there was a moment where I decided that this is not going to work and I really need to decide which path I'm gonna go. Am I gonna stay hands on keyboard or am I going to really help build the engineering team and scale the organization?” Edward Kim is the CTO and co-founder of Gusto, a multi-billion dollar …
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1
Taking GenAI From Prototype to Production. A Special NYC Tech Week Live Event. Featuring Leaders from AWS, Flatiron Health, Predibase, and Bauplan
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43:55
“The last nine months, no matter what we want to talk about, our customers want to talk about one thing, which is Gen AI.” One year ago, ChatGPT woke the entire world up to the possibilities of Generative AI. Since then, the conversation around AI has not ceased, with constant questions being raised about its safety, accuracy, and potential implica…
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1
How to Go Fast and Not Break Things: Why Great Brakes Help You Accelerate and Innovate. Featuring John Mileham, CTO of Betterment
24:41
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24:41
“Nobody's going to drive as fast on the straightaway if they don't have good brakes because if that's not available, then you can't go fast confidently.” John Mileham is the CTO of Betterment, and he’s also a race car driving instructor. Though they seem like vastly different roles, he has the same focus in both: going fast but doing so safely. Bet…
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Don’t Throw Spaghetti at the Wall: How to Build an MVP at a Big Enterprise. Featuring Neil Caron, Product and Design Leader at Gartner
24:57
24:57
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24:57
“The lean startup and MVP model is absolutely the right mindset to have, but that doesn't mean that you have to throw spaghetti at the wall.” Neil Caron, Product and Design Leader at Gartner, is doing something hard: helping a big company to innovate. Gartner is the company many technology buyers turn to for advice when they’re looking to buy missi…
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Enough Putting Lipstick on the Pig: Why Moov Is Rebuilding Payment Infrastructure from the Ground Up. Featuring CEO Wade Arnold
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26:13
“Being a part of financial services for the last 15 or 20 years, it seemed like we were always putting lipstick on the pig”. Wade Arnold was tired of putting a nice UI on creaky infrastructure and he saw how insufficient payment systems are for today’s internet-based businesses. So Wade founded Moov, a fintech that's building systems for the way mo…
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Putting People First: How Jack Altman Built Lattice Into an Employee Performance Powerhouse
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25:07
“We just experienced these pains of people feeling unsatisfied, they didn't necessarily feel like there were easy opportunities to be listened to by the company.” CEO Jack Altman is determined to help make work meaningful, and founding Lattice is a big part of that goal. Lattice is an employee performance and engagement software company that wants …
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Microgravity, FTW! Why Advanced Computer Chips and Cancer Treatments May Soon Be Made…IN SPACE. Featuring Jana Stoudemire, Director of In-Space Manufacturing, Axiom Space
23:46
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23:46
“When we talk about future cities in space, it seems like they're really far away. The truth is, it's happening right now. We're building those.” That’s the mind-blowing reality that Jana Stoudemire works in everyday at Axiom Space, a leading space infrastructure developer based in Texas. Axiom is building a successor to the International Space Sta…
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Building Better Data Networks for the People – and Machines! – of Tomorrow. Featuring Ali Shaikh, Chief Product Officer of Graphiant
28:01
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28:01
"People using this isn't the thing I'm thinking about. Human beings can tolerate high latency and delays to a certain level. Machines cannot. AI cannot, IoT cannot." As Chief Product Officer of Graphiant, Ali Shaikh is building data networks that are flexible, secure, and ready to meet the demands of the next generation of people – and devices. And…
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How Monte Carlo Prevents Data Downtime, Featuring Founder & CEO, Barr Moses
24:37
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24:37
“This problem was so painful and so meaningful to people that I just couldn't believe a world where a solution to this didn't exist.” When Barr Moses identified the very costly problem of what she coined “data downtime”, she knew she needed to solve it. Barr is the Founder and CEO of Monte Carlo, a data observability platform that’s on a mission to…
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How Data Teams Can Run An Offensive Playbook, Featuring Sol Rashidi, Former Chief Analytics Officer at Estée Lauder
24:28
24:28
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24:28
“It's not columns and rows, but it's the fact that you could fundamentally increase consumer retention, consumer attention, consumer experience, and that's the fun stuff.” That’s how Sol Rashidi pitched a data and analytics mindset to the world’s biggest companies, back before data was King (and AI became Queen). Sol is the former Chief Analytics O…
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How Egnyte Found – And Keeps Finding – Its Niche. Featuring VP of Product Greg Neustaetter
25:02
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25:02
“You attract security conscious customers. They push you and ask for more security focused features. You build those, you attract more of those companies.” That’s how Greg Neustaetter helped Egnyte find its niche, providing industrial-grade cloud file storage for compliance-focused clients. Greg has spent 11 years at Egnyte and as VP of Product, he…
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Fighting Cancer With Data | Cat Miller (CTO, Flatiron Health)
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23:35
“Anyone who knows anything about drug development would say it is a slow and painful process”. Cat Miller is CTO at Flatiron Health, a software company that uses technology to “clean up all the gunk in the trials industry”. Flatiron helps researchers develop new cancer treatments by making clinical trials run smarter and faster. They also identify …
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Digital Makeover: Upgrading the Barbershop, Featuring Kush Patel, Founder and CTO of theCut
23:19
23:19
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23:19
“Barbershops have historically been a very cash-dominated business. And shaking that mentality is probably the biggest challenge.” Kush Patel knew that the iconic but old-school world of barbering needed a digital upgrade, so he founded theCut, a barber booking app that helps clients find a barber and then book and pay for their cut. It also helps …
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Exercise 2.0: Building Tech to Electrify Your Workout and Stimulate Better Results, Featuring Bjoern Woltermann, Founder and CEO of Katalyst
27:18
27:18
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27:18
“We haven’t invented a new way to work out since the ancient Greeks. With electro muscular stimulation, we're breaking that.” Invention is a big part of everything Bjoern Woltermann did at Katalyst to bring electro muscular stimulation, or EMS, to the US market – and to US homes. EMS workouts have been around for decades, but typically only in a ph…
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3D and XR and AI, Oh My! How Wevr Is Enabling Creators to Be More…Creative. Featuring CEO Nev Spiteri
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Working with the likes of Steven Spielberg, Ron Howard, and Jon Favreau, Nev Spiteri has created some of film and gaming’s most incredible visual sequences. Now the CEO of Wevr has gone all in on building software to enable others to create their own virtual worlds — and to do so seamlessly via the cloud. The goal is to help creators spend more tim…
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Launching 100 Startups to Transform the Healthcare Industry, Featuring Kira Wampler, Venture Chair and Head of Startup Success at Redesign Health
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“Highly complex consumer journeys, lots of entrenched interests, very challenging stakeholder management, and extremely important to your life”. That’s the magic mixture of business interests that Kira Wampler says speaks her love language. Those passions led her to Redesign Health, a company whose mission is to transform healthcare. So far, Redesi…
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Agile Development Gives You Wings: How Red Bull Reached New Heights, Featuring Product & Engineering Leader Jon Walton
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“Your business applications should be just as intuitive as every other app or website or anything else that you're engaging with in your day-to-day lives”. That’s the product-led approach that Jon Walton took as an engineering leader at Red Bull, where he spent nearly a decade working on the apps that help the energy drink maker run the extreme spo…
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