Expect a cycling podcast with reviews, previews, lots of laughs and several tasty takes on the world of cycling. Are you interested in our views on the pro cycling world? Give our podcast a listen on your favourite podcast platform or stay here and enjoy our recordings. Are you interested in the daily news coming from both the men’s and women’s peloton? Give us a follow on X and other social media platforms. You won’t regret it, we promise!
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Podcast by Le Domestique Tours
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Herald Sun reporter Sam Edmund, cycling expert Matt Keenan and BackStage Pass creator Dan Jones (of Orica-Scott) give you the latest behind-the-scenes news and views on world cycling.
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Stacey Keating from The Modern Domestique is presenting Modern Home Economics - aka life skills - in a fun, sustainable, and practical way. Each episode focuses on a different aspect of Modern HomeEc - from community engagement to cleaning to cooking to mending to making and more - bringing a different perspective of what Modern Home Economics can mean, with the hopes that it will inspire and empower you to make Modern Home Economics your own in your home and community.
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The StrategyCast podcast explores the nature of what it means to be at the helm of marketing decisions. Every episode is crafted to make people think, to spark some “aha!” moments, and to illustrate just how important a truly integrated marketing strategy and a solid, inspired brand presence are to success and longevity. Your host, Lori Jones, is the President & CEO of Avocet Communications, and she has over 30 years of integrated marketing experience. Lori has interviewed over 400 top busin ...
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World Championship 2024 Men Elite Preview
45:22
45:22
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45:22
Send us a text In this special episode, the Domestique’s preview the men’s UCI World Championship Road Race. We discuss the brutal parcours in depth along with analysing the chances of all the main riders. Will Tadej Pogacar taste the rainbow and take victory? Support the showDe către Domestique
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RevOps Strategy Essentials with Rhys Williams of Domestique
43:33
43:33
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43:33
This episode centers on how early-stage companies can strategize from a blank slate, align sales and marketing, and seamlessly implement RevOps. Learn the art of creating a demand council, overcoming common barriers, and adopting a strategic mindset toward revenue operations. Plus, discover the impact of data and consistent processes on scaling you…
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How to Use AI to Enhance Your Customer-Centric Strategy with Sangeeta Prasad
36:17
36:17
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36:17
Elevate your marketing game with "Fiercely Human" insights! This episode reveals the secrets to integrating technical expertise, fostering authentic connections, and using AI to enhance, not replace, human experiences. Plus, hear success stories from major brands! And don't forget! You can crush your marketing strategy with just a few minutes a wee…
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How to Unify Your RevOps Strategy with Tracy Hernandez of SaaS Lumen
40:38
40:38
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40:38
Elevate your company's revenue potential like a pro! This episode covers the essentials of revenue operations and its crucial role in bridging gaps between marketing, sales, and customer service. Learn how to create unified reporting systems, optimize your tech stack, and foster a collaborative culture. Don't miss out on transforming your operation…
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Strategies to Optimize Your RevOps Teams with Jeff Marcoux
50:23
50:23
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50:23
Transform 'garbage' leads into gold while meeting your revenue goals with precision. In this episode, you'll learn how to seamlessly align your sales and marketing teams through a flawless Ideal Customer Profile and smart opportunity grading. Plus, we share tips on crafting personalized follow-up emails that will delight your prospects. And don't f…
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Using AI to Redefine Your Branding Strategy with Jennifer Clemente of D-Wave Quantum
35:53
35:53
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35:53
In this episode, we reveal the key to creating a supportive and innovative culture for successful AI adoption. You'll learn how to select the best tools and establish a council for effective oversight. We’ll also provide valuable insights into leveraging AI for customer analysis, content creation, and strategic projects. Discover how ethical AI pra…
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Building Strategists as They Enter the Marketing World with Dr. Eric Van Steenburg
49:41
49:41
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49:41
Shape the future of marketing with strategic thinking! This episode is packed with real-world case studies and expert insights into developing sustainable, effective marketing plans. Learn how to turn challenges into opportunities, measure campaign success with precision, and foster a strategic mindset. Whether you're a beginner or a seasoned marke…
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Send us a text The Domestique Cycling Podcast not only covers the 2024 Vuelta a Espana in this week's podcast. We discuss the underrated level of Primoz Roglic's (Red Bull - Bora hansgrohe) performances, how Ben O'Connor (Decathlon AG2R La Mondiale) won second place, his first Grand Tour Podium, and way more... We also look ahead and discuss the fa…
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Strategy Games: Linking Business Goals with Customer Value with Andrew Dod
46:39
46:39
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46:39
Transform your business from within! This episode reveals the secrets to breaking down complex strategies into actionable steps, all while linking them to key performance indicators. Learn how a customer-focused approach led to success stories like Hilton Hotels and Mecklenburg County. We'll also share vital tips to foster collaboration between sal…
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Thriving with Impactful Marketing Strategies in the “Messy Middle” with Dionne Mejer of Revenue by Design
43:39
43:39
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43:39
Transform your sales and marketing alignment for unstoppable revenue growth! In this episode, we break down practical strategies to tackle the "messy middle" of your initiatives. Learn how to design a structured framework for success, align messaging, and ensure follow-through. Plus, tips on using AI for insightful research and engaging training me…
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Send us a text Ben O’Connor is the surprising owner of the red jersey on the first restday of La Vuelta! Can he keep the lead of the last Grand Tour of the season or will Primoz Roglic, the pre race favourite, get closer the coming days? Or maybe we should keep an eye on Enric Mas, who seems to be the strongest on the uphill? In this new episode of…
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Send us a text La Vuelta a España 2024 is well underway! After an individual time trial, two sprint stages and a first mountain stage it's time to review the start of Spain's Grand Tour. Brandon McNulty (UAE Team Emirates) was the surprising first red jersey wearer in Lisboa. One day later he gave the jersey away to Wout van Aert (Team Visma | Leas…
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Consumer-First Marketing Strategies with Kathy Guzmán Galloway of Clarity Wizard
46:19
46:19
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46:19
In this episode, you'll learn the process of combining brand strategy with digital marketing tactics. Plus, we’ll tell you how to leverage AI for exceptional consumer insight and explain why Q4 is the prime time to listen to your audience. And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the S…
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Send us a text After the big Tadej Pogacar shows at Giro d'Italia and Tour de France it's now time for three weeks of racing through Spain (and Portugal). La Vuelta 2024 promises to be an open race with a lot of GC contenders fighting for the win. With a fourth overall victory, Primoz Roglic could equal the record of Roberto Heras, but Sepp Kuss, A…
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Creating Resilient Brands with Marketing Leader Rachael Shayne
43:37
43:37
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43:37
Curious about the secret to brand success in the digital era? It’s all about alignment! This episode breaks down the importance of syncing your branding, marketing, and communication strategies. Learn actionable tips for enhancing team collaboration, retaining authenticity, and harnessing AI for nuanced insights. From brand scans to the role of CEO…
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Celebrating 500 Episodes, Marketing Insights, and Strategic Inspiration with Lori Jones and her Guest Stephen Woessner of Predictive ROI
50:14
50:14
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50:14
Struggling with keeping your brand relevant in a fast-paced market? Elevate your strategy with high-impact personalization and cutting-edge AI techniques. In this episode, you'll learn how to stand out with targeted content, engage your audience, and remove sales friction seamlessly. You'll also hear inspiring success stories and practical tips for…
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Olympics Road Race Review
1:17:42
1:17:42
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1:17:42
Send us a text Remco Evenepoel ignited a nation for 3 weekends in a row. After finishing on the Tour de France podium and winning the Gold medal at the Olympic Time Trial, he became the first male cyclist to win gold in the TT and the Road Race. Some of us have even called Remco the GOAT, the greatest of all time... Hyperbole or logic? Find out in …
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Elevating Your Brand Strategy with Cultural Intelligence with Anastasia Kārkliņa Gabriel of Reddit
35:17
35:17
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35:17
Curious about making your brand culturally relevant? In this episode, we break down powerful strategies that set your marketing apart by studying market behavior and understanding cultural trends. Learn about smart risk-taking, the power of emotional connections, and how startups transform categories. Perfect for marketers aiming to connect deeply …
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Olympics Road Race Preview & ITT Review
1:25:50
1:25:50
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1:25:50
Send us a text No time to rest after a very entertaining Tour de France. The biggest sport event of the world, the Olympics, hosts several entertaining sport disciplines. Including an indivual time-trail and a road race. Remco Evenepoel (Belgium) was unstoppable in the 32.4km long time trial. Filippo Ganna (Italy) and Wout Van Aert (Belgium) joined…
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Send us a text The lap around France is over and we've let our thoughts on it stew for a few extra days. The world of cycling will never be the same after the 2024 Tour de France. Tadej Pogacar completed the Giro-Tour double and won SIX stages! Jonas Vingegaard takes second place after a miraculous recovery since crashing in the Basque Country, and…
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How Communication Strategies Define Your Brand's Success with Marcus Taylor of Trilogy Growth Partners
41:39
41:39
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41:39
Investor pressure got you stressed? Learn powerful strategies to push back and make calm, confident decisions. You'll get insights on leveraging expert feedback, showcasing success, and building crucial partnerships. Discover communication tactics that resonate with investors and find out how to maintain optimism during tough times. Perfect for CEO…
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The Future Ready Brand: Strategies for Success with Author Mitch Duckler
34:00
34:00
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34:00
Brands with purpose are brands that win. Transform your approach to brand positioning and corporate purpose with insightful tips on making technology work for you—not against you. This episode delves into creating authentic, purpose-driven strategies, leveraging AI for hyper-personalization, and avoiding common pitfalls. Elevate your brand to futur…
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How to Reverse Engineer Business Growth Strategy with Carrie LaDue of Limitless Business
40:37
40:37
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40:37
Feeling like your business has untapped potential? Learn how to master KPIs for growth, plan your exit strategy, and conquer talent attraction challenges. This episode is packed with insights on maintaining financial transparency, making data-driven decisions, and building a strong company culture. Plus, find out how to transform your services and …
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Tour de France - First Week Review
27:58
27:58
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27:58
Send us a text The first week of the Tour de France 2024 is literally done and dusted. Tadej Pogacar (UAE Tema Emirates) wears the yellow jersey, followed by the white jersey of Remco Evenepoel (Soudal QuickStep) and Jonas Vingegaard (Team Visma | Lease a Bike). The much-anticipated gravel stage didn't cause any significant changes to the GC, but i…
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Tadej Pogacar is Dominant on Stage 4, now what?
24:22
24:22
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24:22
Send us a text In this episode of the Domestique Cycling podcast, we review all of the action from stages three and four of the Tour de France. Hear our thoughts on the historic victory on stage 3 for Biniam Girmay (Intermarché-Wanty) and the GC battle on stage four between the GC big men. Tadej Pogacar (UAE Team Emirates) throws down the gauntlet …
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How to Leverage AI Tools in Your Marketing Strategy Without Losing the Human Touch with Regina DeMars, Director of Content Marketing and Social Media Strategy at FNBO
39:29
39:29
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39:29
Elevate your brand's story with award-winning content marketing strategies! Gain insights on enhancing consumer engagement, leveraging AI creatively, and personalizing customer experiences. Tune in, harness the power of authentic connections, and drive impactful growth! And don't forget! You can crush your marketing strategy with just a few minutes…
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The Big Tour de France Preview!
1:33:21
1:33:21
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1:33:21
Send us a text With mentions for all 22 teams and 176 riders lining up for La Grande Boucle, this is the Tour de France Preview Show you've been waiting for. Discover our takes on the big battle between Tadej Pogacar (UAE Team Emirates) and Jonas Vingegaard (Team Visma | Lease a Bike). Maybe Remco Evenepoel (Soudal Quick-Step) or Primoz Roglic (BOR…
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How AI Redefines Marketing Strategy: Winning in Marketing & Beyond with Jessica Hreha of Jasper
41:47
41:47
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41:47
AI is reshaping the marketing landscape—are you keeping up? Learn how to harness AI as a powerful tool, find out why leadership is crucial in its implementation, and get practical tips on spearheading AI initiatives in your company. From identifying use cases to collaborating across departments, this episode breaks down the steps to elevate your ma…
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Johannes Kulset has been selected for his first Tour de France
48:36
48:36
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48:36
Send us a text The past few months have been an absolute whirlwind for Johannes Kulset, from a horrific training accident during an altitude camp to the jubilation of being engaged. To top it all off the Uno-X Mobility rider has completed one of his dreams: to be selected for the Tour de France. We had a chat with Johannes about his setbacks and lo…
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A Proven, Profitable Strategy to Achieve Perfect Product Market-Fit with Tim Hillison of Founder of Entry Point 1
37:45
37:45
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37:45
Facing challenges with market fit? You're not alone. Learn how to master each stage—problem market fit, product-market fit, and platform market fit. This episode teaches you how to define your Ideal Customer Profile, build customer-centric strategies, and ensure your product resonates. Understand the nuances of transitioning through these phases to…
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Send us a text The last preparation stage race before Tour de France is over. Tour de Suisse showed us how dominant UAE Team Emirates really is, even without Tadej Pogacar. Adam Yates & João Almeida obliterated the competition. Mattias Skjelmose (Lidl-Trek) survived a bad day and finished on the final podium spot, while Egan Bernal (INEOS Grenadier…
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How Disruptive Brands Use Strategy to Captivate and Grow with Geoffrey Colon of Creative Strategies
49:10
49:10
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49:10
Ever wonder how some brands become household names? Learn how to elevate your brand from product-led growth to industry leader status! This episode explains the art of powerful branding, the necessity of relatable messaging, and the impact of narrative economics to drive your market awareness. And don't forget! You can crush your marketing strategy…
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The Dauphine Review - What we learned heading into the Tour
47:39
47:39
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47:39
Send us a text One of the last preparation races before the Tour de France is done and dusted. Primoz Roglic (BORA-hansgrohe) took his second overall win in the Criterium du Dauphiné, but it wasn't an easy ride. Matteo Jorgenson (Visma | Lease a Bike) challenged the Slovenian on the slopes of Plateau des Glières. Remco Evenepoel (Soudal Quick-Step)…
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Build Your Ultimate Product Launch Strategy with Steve Shaw of AutoPylot Technologies
43:50
43:50
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43:50
95% of product launches fail. Don't let this be you. Learn how to pinpoint market fit, finesse your Go-To-Market strategies, and craft campaigns that truly resonate. This episode reveals the art of not overwhelming your audience while focusing on what really matters—solving buyer problems and fine-tuning your approach. Perfect your product launch s…
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Critérium du Dauphiné Preview - Who will be ready for Tour de France?
54:58
54:58
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54:58
Send us a text One week after the end of Giro d'Italia it's time for the first Tour de France preparation race: Critérium du Dauphiné. Primoz Roglic (BORA - hansgrohe) and Remco Evenepoel (Soudal Quick-Step) return to racing after their bad crashes at Itzulia Basque Country and will be looking for their best legs with the eyes on Tour de France. Le…
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Strategy Essentials Every Entrepreneur Needs to Know with Emily Allen
47:11
47:11
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47:11
Delve into the art of newsworthiness and data-driven storytelling that captivates audiences. Discover the power of targeting niche publications, unlocking the secrets of successful PR pitches, and mastering internal communications for startup success. And don't forget! You can crush your marketing strategy with just a few minutes a week by signing …
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The Giro d'Italia is Dead, Long Live the Giro d'Italia
42:35
42:35
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42:35
Send us a text The lap of Italy is over, Pink Pog is in the history books. After winning SIX stages, the 25 year old slovenian took the third Grand Tour trophy of his career. It’s impossible not to be impressed by the dominance on display, but we’ll do our best to look beyond Pogacar. There's lots more to admire with the young Guilio Pellizzari and…
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AI Strategies That Skyrocket Marketing Success with AI Advisor Nicole Leffer
39:16
39:16
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39:16
Embrace the AI revolution and elevate your marketing game! Grasp how seasoned pros are integrating AI into day-to-day operations to boost efficiency and creativity. Hear firsthand about the power of AI in content creation, crisis communication, and strategic decision-making. And don't forget! You can crush your marketing strategy with just a few mi…
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Giro d'Italia Review - We're Over Halfway!
34:22
34:22
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34:22
Send us a text Giro d’Italia 2024 is over halfway as Tadej Pogacar (UAE Team Emirates) showed he's unbeatable. With a bit over a week of racing remaining, the battle for the Giro podium is heating up. Daniel Felipe Martinez (BORA-hansgrohe), Geraint Thomas (INEOS Grenadiers) or maybe Antonio Tiberi (Bahrain Victorious) will fight it out. Jonathan M…
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Aligning Company Strategy with Marketing and Product-Market Fit with Anne Gotay
43:01
43:01
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43:01
Boost your startup's success with game-changing marketing strategies! Gain insights on aligning business goals with potent marketing tactics, mastering product-market fit, and leveraging AI for market analysis. Tune in, enhance your approach, and achieve standout market presence! And don't forget! You can crush your marketing strategy with just a f…
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Strategy Magic: How to Leverage AI for Peak Efficiency with Lara Shackelford
44:12
44:12
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44:12
Navigate the fast-paced world of AI in marketing! Learn about striking the perfect balance between using data for personalization and maintaining customer trust. Gain insights into AI strategy development, operational integration, and overcoming industry challenges. And don't forget! You can crush your marketing strategy with just a few minutes a w…
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Giro d'Italia Opening Weekend Review
20:47
20:47
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20:47
Send us a text The Grande Partenze has departed, the first Grand Tour of the season has had its opening weekend and as predicted, Tadej Pogacar (UAE Team Emirates) has claimed the Maglia Rosa. Jhonatan Narvaez (INEOS Grenadiers) was the surprising winner of stage 1, after sticking to the wheel of Pogacar. Support the show…
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The Big Giro d'Italia Preview!
1:44:06
1:44:06
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1:44:06
Send us a text It’s time to start the 2024 Grand Tour season with the Domestique Giro d’Italia Preview Show! Are you ready to get to know all 22 teams and 176 riders lining up for the three week party through Italy? Tadej Pogacar (UAE Team Emirates) is obviously the top favourite to bring home the pink jersey, but discover our predictions for top 3…
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How a Shift in Marketing Strategy Can Catapult Revenue Growth with Dale Harrison
47:38
47:38
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47:38
Transform your view on marketing effectiveness! Learn why prioritizing it before efficiency can radically shift your business outcomes. Gain insights into ROI, long-term impacts, and how to strategically prepare for market entry. Tune in, fine-tune your approach, and watch your business soar! And don't forget! You can crush your marketing strategy …
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Crafting a Winning Marketing Strategy for Sustainable Revenue Growth with Paul Self of MultiplyGTM
41:28
41:28
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41:28
Fuel your growth engine with strategies for sustainable revenue expansion. Discover the art of balancing bold targets with realistic expectations, all while marrying data with team alignment. Gear up to scale your success and refine your go-to-market approach! And don't forget! You can crush your marketing strategy with just a few minutes a week by…
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Liège-Bastogne-Liège & Spring Classics Review
37:00
37:00
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37:00
Send us a text The bill will be made after Liège-Bastogne Liège, those are words we’ve heard Patrick Lefevre say for many years when being asked to assess the spring campaign of his team. Well, La Doyenne is behind us so it’s time to make the bill! Tadej Pogacar (UAE Team Emirates) made mince meat of the competition at Liège and won it for a second…
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Liège-Bastogne-Liège Preview + Amstel Gold Race & Flèche Wallonne Review
31:33
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31:33
Send us a text From a sunny Amstel Gold Race over a soaking wet edition of La Flèche Wallonne to Liège-Bastogne-Liège, the fourth Monument of the season. A lot has happened in the past week of cycling. Tom Pidock (INEOS Grenadiers) added another Classic to his palmares, while Lorena Wiebes (Team SD Worx – Protime) lost one by celebrating too early.…
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How Strategy Fueled a Creative Marketing Triumph with Billy Otteman of Scythe Robotics
55:11
55:11
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55:11
Explore the art of infusing creativity into tech with insider tactics for engaging customers and shaping a marketing mindset within engineering cultures. Gain tips on fostering collaboration and building a brand that stands out! And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast…
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Paris - Roubaix Review + Amstel Gold Race Preview
34:13
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34:13
Send us a text It was a weekend for the World Champions as Mathieu Van Der Poel (Alpecin - Deceuninck) and Lotte Kopecky (SD Worx - ProTime) won Paris - Roubaix and Paris - Roubaix femmes avec Zwift. The ways their victories came to be could not have been more different. Van Der Poel went long with a 60km solo and Kopecky won after a track sprint f…
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Shaping Strategy Through Stellar Customer Connections with Erica Ballard of bitewell
40:11
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40:11
Discover the secret to fortifying businesses with ethical marketing practices and genuine customer connections. Gain wisdom on fostering open dialogue, leveraging research power, and integrating market savvy with strategy. Watch now, fuel growth, and chart a path to triumph with integrity! And don't forget! You can crush your marketing strategy wit…
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