Midlife Repurposed is your go-to podcast for inspiration, practical guidance, and a fresh sense of purpose in midlife. Join Michelle Rayburn as she navigates the messy, uncertain twists of life with humor, uncovering treasure in the most unexpected places. michellerayburn.substack.com
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Curating all the streaming media industry news of the week that matters most, in 30 minutes. Unvarnished, unscripted and providing you with the data and analysis you need, without any hype. The pulse of the streaming media industry.
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Learn how to deliver your message and receive ROI for your women-owned business.
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Navigate self-publishing from crafting an idea to the final book with Emma G. Rose and Shelley Shearer. Emma G. Rose is the owner of Imperative Press Books, a publishing house that amplifies niche voices. She is also the author of contemporary fantasy novels, including Nothing's Ever Lost, Near-Life Experience, and Assembling Ella. Shelley Shearer is a writer of cozy mysteries and urban fantasy. Her first novel, Menace at Meeple Manor, the first of the Board Game Mystery Series is coming soo ...
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A Candid Conversation on Perimenopause
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In this insightful episode of Midlife Repurposed, host Michelle Rayburn sits down with Dr. Mikala Albertson, a board-certified family practice doctor and author of "Everything I Wish I Could Tell You About Midlife: A Woman's Guide to Health in the Body You Actually Have." Together, they unpack a wealth of practical health advice tailored for midlif…
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Episode 108: IBC News Recap: Edge Compute Video Workflows, Codecs, and AI's Impact on Transcoding
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This week, Mark Donnigan and I recap news from IBC about using cloud-based compute services for video workflows, encoding optimization, AV1/codec adoption, live encoding use cases, and AI's potential impact on encoding platforms. We also give updates on the Venu/Fubo lawsuit, price increases for NBA League Pass, the upgraded Roku Ultra device, Goog…
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A Recipe for Simple, Meaningful Midlife Hospitality
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In this episode, we explore practicing spontaneous hospitality and how it fosters deeper connections and meaningful relationships. Sue Donaldson shares her own enlightening experiences – from inviting a mistaken guest to her home to hosting neighborhood gatherings, and how these acts of openness have enriched her life. Key Takeaways from This Episo…
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Midlife Wisdom on Beauty, Body Image, and Aging Gratefully
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This week, we have guest Heather Creekmore on the Midlife Repurposed podcast. Heather is an author, podcaster, and coach who speaks extensively on women's body image and comparison. In this episode, we dive deep into aging gracefully, shifting our focus from physical beauty to inner beauty, and the significance of gratitude in our daily lives. We e…
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Episode 107: Analyzing NFL Streaming; Edgio's Bankruptcy Filing; Latest Sports Viewing Metrics
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This week, I break down news related to the start of the NFL season, including audience figures from NBC Sports, ESPN, and Amazon, as well as my testing of NFL streaming on Peacock, YouTube TV, Fubo, YouTube TV, Paramount+, Sling TV, and FOX Sports. I also review the most recent information regarding the Venu Sports injunction appeal expedited hear…
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How to Grow and Thrive as We Age
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This week on Midlife Repurposed, Michelle shares practical strategies to overcome the inertia that often accompanies midlife. Drawing from her personal experiences and the concept of a growth mindset, Michelle provides a roadmap to help you stay mentally sharp, spiritually grounded, and physically well. Whether you're feeling stuck or simply lookin…
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Episode 106: Disney Shuts Down TV Everywhere Apps; Latest Venu, NBA and WBD Legal News; Netflix Stock Hits Three-Year High
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This week, we detail the latest updates surrounding the Paramount and Skydance merger, the Fubo and Venu Sports pretrial conference on September 12 and the NBA asking New York’s Supreme Court to dismiss Warner Bros. Discovery’s matching rights lawsuit against the league. We highlight the report that Amazon no longer plans to invest $115 million int…
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On this Midlife Repurposed podcast episode, Michelle Rayburn joins guest Linda Hanstra as they discuss finding joy and purpose in midlife transitions. Linda shares her story of discovering hope and renewal in unexpected places, providing practical tips and insights along the way. Michelle and Linda talk about: * Linda’s journey from blogging about …
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Ep. 112: Balancing Writing and Audience growth with Janet McHenry
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In our latest podcast episode about balancing writing and audience growth, I had the pleasure of welcoming Janet McHenry, a renowned national speaker and author of 27 inspiring books, including her latest release, “Praying Personalities.” Janet shared her invaluable insights on balancing the writing life with entrepreneurial endeavors. Resources Ta…
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Speak Your Mind Without Sacrificing Kindness
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In midlife, newfound confidence often leads to more freely expressing opinions, but balancing that confidence with empathy in communication is crucial. Overly blunt communication can come off as abrasive, potentially damaging relationships. While speaking honestly and directly can be refreshing and effective, particularly in business or building tr…
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Executive Interview: Michelle Noon of PE Firm Clearhaven Partners Discusses Video Infrastructure Software Valuations, Acquisitions and Cash Flow
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Michelle Noon, founder and managing partner of private equity firm Clearhaven Partners, joined me for a detailed conversation on the current state of the financing market tied to valuations, interest rates, and balance sheets. Michelle discusses how operators and investors balance growth versus profitability, the importance of recurring revenue wit…
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Episode 105: Venu Ruling; Paramount Layoffs; Higher NFL Sunday Ticket Pricing; Disney's New CTO
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This week we discuss the latest temporary injunction against Venu Sports and what it may mean for Disney, FOX, WBD and Fubo. We also cover the latest pricing increase from YouTube’s NFL Sunday Ticket and new Sling TV and Verizon bundling options. We detail the layoffs at Paramount and the closing of Paramount Television Studios and how many in the …
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Episode 104: Recapping Q2 Earnings Numbers from WBD, Paramount, Disney, EchoStar, Vizio, Akamai, Fastly, Brightcove and Lionsgate
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This week, we recap the key points from Q2 earnings involving media companies and vendors, highlighting DTC subscriber additions and losses, profit and loss, cord-cutting, WBD and Paramount writing down the value of their TV businesses, and highlight how media stocks have performed over the past 12 months. We also explain crucial financial terms li…
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Episode 103: Key Earnings Data from Roku, Comcast, Fubo and The Latest Content and Sports News
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This week, we detail the key data and numbers from Roku, Comcast, Charter, Fubo, Vimeo, Harmonic, and Alphabet's Q2 earnings. We also discuss the most recent developments in content news, including Venu's pricing, the NBA agreement that permits Disney to air alternate broadcasts, the $4.7 billion antitrust conviction against the NFL that was overtu…
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From Empty Nest to Full Purpose | Ruthie Gray
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In this episode of Midlife Repurposed, host Michelle Rayburn interviews guest Ruthie Gray about her journey from feeling lost and purposeless in an empty nest to finding fulfillment through online marketing, mentoring, and writing. Ruthie shares her experiences of caregiving, parenting, and grandparenting, offering practical advice and insights for…
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Hey there, amazing listeners! You might have noticed a little change around here—Life Repurposed has gotten a midlife upgrade! I’m here to give you a quick update on how that changes the podcast. Yep, after 200 episodes, we've rebranded to Midlife Repurposed. When I first started out, I was creating content for those who were about ten years behind…
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Ep. 111: Efficient Work Methods for the Empty Nest Writer with Michelle Rayburn
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Today, we have the pleasure of conversing with Michelle Rayburn, an accomplished writer, podcaster, speaker, and author of several inspirational Christian living books. Known for her delightful sense of humor and knack for repurposing life’s challenges into teachable moments, Michelle joins host Ruthie to share her extensive experience in freelance…
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Episode 102: Netflix Earnings Recap; European Football Streaming News; FOX Sports Discloses Streaming Numbers
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This week, we detail all of the numbers you need to know from Netflix's Q2 earnings and discuss why Netflix's ad business is not struggling like some in the media suggest. We also highlight interesting comments from Netflix about their upcoming live events, their lack of need to bundle with other services and how fast their ad business is growing. …
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Episode 101: The Latest Pay TV and Streaming Viewership Figures, The Unknowns of the Skydance Media and Paramount Global Merger, and NBA Licensing Insights
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This week, we discuss the reports that the NBA has concluded agreements totaling $76 billion that would keep ABC/ESPN as the home of the NBA Finals for 11 seasons while adding NBC and Amazon Prime Video as new partners. But the completed contract must still be sent to TNT Sports, giving WBD five days to match Amazon's offer. We also point out a num…
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From Rules to Grace: My Unedited Faith Testimony
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In this raw and unedited episode, Michelle Rayburn opens up about her personal journey with faith. From grappling with conflicting religious standards to experiencing a shift in church traditions, she shares her struggle to break away from a tradition and find a path to grace and love. Michelle's transparent testimony reflects her evolving understa…
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Episode 100: OTT Price Increases; NFL Loses Sunday Ticket Trial; Sports News From FIFA, FOX, Disney, NHL, WBD and ITV
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This week, we highlight all the sports news related to FIFA, FOX, Disney, NHL, WBD and ITV. We also delve into the NFL's ongoing legal battle over its Sunday Ticket trial, emphasizing the significance of the league's decision to appeal the ruling, which could potentially extend the case until 2026. We break down the latest rumors around Paramount G…
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Special CDN Podcast: The Latest Data on Pricing, Market Size, Tech Trends, DIY, Revenue, and Performance
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See my blog post at www.cdnmarket.com for a detailed breakdown on market sizing. In this comprehensive podcast update on the CDN market, I separate facts from opinions, providing a detailed analysis of the latest trends. I cover everything from CDN pricing trends, market sizing (about $5.3B in 2023), traffic and revenue growth rates, DIY initiative…
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Episode 99: CTV Ad Buying Issues With SSPs; NFL Dominates All TV Sports Viewership; StackPath Shuts Down Company
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This week, we discuss ad tech and how some SSPs are packaging CTV inventory into curated, omnichannel deals, resulting in CTV inventory being attached to less desirable content. While SSP auctions allow buyers to tailor bids to media quality, buyers could bid highly on packages with only some premium inventory. We also detail the report that Disney…
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Episode 98: Latest on the NFL Sunday Ticket Trial, Venu Sports Launch and Content Deals From Netflix, FOX, WBD and NBCU
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This week, we recap details from the ongoing Sunday Ticket trial, including the news that the NFL rejected ESPN's proposed reduced price of $70 for the entire 2023 season for Sunday Ticket, along with single-team packages. Trial evidence also showed that Fox considered Sunday Ticket an "existential threat" to its business, asking the NFL in 2021 th…
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Ep. 110: Anniversary Special: Top 5 Episodes from Year 4
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Today we’re covering the top 5 episodes from year 4 of the Authentic Online Marketing podcast! Each year we cover the top episodes that you all love the most. This year we covered so many wonderful topics like learning to say “no”, self-publishing tips, and online marketing tools for entrepreneurs. Resources Sign up to listen to the private podcast…
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Episode 97: The Latest Sports News and Viewership Stats; Price Increases; and Why App Download Metrics are Worthless
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29:43
This week, we recap details from the ongoing Sunday Ticket trial, including the news that the NFL rejected ESPN's proposed reduced price of $70 for the entire 2023 season for Sunday Ticket, along with single-team packages. Trial evidence also showed that Fox considered Sunday Ticket an "existential threat" to its business, asking the NFL in 2021 th…
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Ep. 109: Email Ideas (That Work) For Nurturing Your Audience with Christa Hutchins
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In today’s episode, we’re talking about effective email ideas and marketing strategies with special guest, Christa Hutchins from the Just One Simple Thing podcast. Ruthie and Christa discuss the importance of nurturing your audience through well-crafted emails, the pivotal role email plays compared to social media, and how consistent communication …
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Episode 96: "Special Sports Episode"; The Impact on the Netflix and NFL Deal, Venue Sports Expected Offering and the Frustration Fan Experience
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With all the recent sports streaming news, co-host Mark Donnigan and I did a special “Sports Streaming Podcast Episode” this week. We discuss the upcoming Venu Sports offering (Disney/WBD/FOX sports JV) and the limitations we expect the service to have when it launches. We weigh in on some of the tech behind the scenes and consider whether a 'beta'…
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Episode 95: Netflix's AVOD Plans, Why FAST Isn't Profitable, Earnings Recaps from Vizio, Brightcove, Akamai, WBD, and EchoStar
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56:25
This week, we discuss some of Netflix's latest data on its ad-supported business, including usage, monthly active users and the news that it will launch an ad tech platform to control its ad buying, placement, and targeting. We also cover news from YouTube's Brandcast, announcing that viewers watch more than 1 billion hours of content on TV screens…
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Ep. 108: 3 Steps for Entrepreneurial Focus with Amy Debrucque
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Amy Debrucque joins us on the podcast today to discuss the struggles of entrepreneurial focus. Amy brings a wealth of experience and insight into the world of Christian entrepreneurship. She’s not only a confidence coach and author of “Embolden,” but also a speaker, cancer survivor, host of the Life on Purpose podcast, and co-creator of the Focus r…
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Episode 94: All The Latest Q1 Data From Disney, Fubo, Vimeo, Amazon, Fastly and Cord Cutting
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49:48
This week, we detail all the P&L numbers from the Q1 earnings across OTT platforms and streaming vendors. We highlight that while Disney+ and Hulu had an operating income profit of $47M, the rest of Disney's business didn't fare well, with linear TV operating income slumping 22% and linear network revenue across Disney’s portfolio fell 8% (excludin…
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Rediscovering Your Place in the Pew
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31:40
What does it really mean to belong in church? When do you know if you've found a church home? Michelle Rayburn discusses this and also briefly mentions a social media post from author and speaker Mary Demuth, who shared her own definition of a spiritual refugee, and the importance of finding a place where we can be vulnerable and truly belong in a …
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Executive Interview: Fubo's CEO Gives Business Update on Growth, Earnings and Lawsuit
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49:34
Fubo’s Co-Founder and CEO, David Gandler, sits down for an in-depth discussion about their lawsuit filed against Disney, FOX, and WBD, its Q1 earnings numbers, industry challenges around content licensing pricing and bundling and Fubo’s goal to get to profitability in 2025. David defines antitrust, why Fubo believes the JV is anticompetitive and ho…
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Is critical thinking dead? It doesn't have to be! In this episode of Life Repurposed, we're diving into the world of critical thinking and its profound impact on life, culture, Bible study, faith, and spirituality. Host Michelle Rayburn unpacks the importance of engaging with scripture in a discerning way, exploring diverse perspectives, and unders…
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Episode 93: Recapping Q1 Subscriber and P&L Numbers From Peacock, Roku and Paramount along With Cord Cutting Numbers From Verizon, Charter and Comcast
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This week, we recap all the Q1 subscriber and P&L numbers you need to know across Peacock, Paramount+ and Roku, breaking down profitability, losses, subscriber additions, ARPU and free cash flow. We cover the latest cord cutting numbers from Verizon, Comcast and Charter, who lost 938,000 pay TV subs in the quarter combined. We also discuss some rec…
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Ep. 107: 10 Ways to Repurpose Instagram Stories
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Everyone loves a good story, especially Instagram users browsing through their daily feeds. But here’s the catch: so many of us aren’t fully utilizing Instagram Stories. This episode is aimed at changing that. Here are 10 ways you can repurpose Instagram Stories by transforming them into valuable content across all of your neighborhoods — Reels, ca…
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Challenging Gender Roles in the Church: Empowering Women in Leadership and Ministry
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As we journey through life, our perspectives and beliefs undergo a transformation, often challenging long-held traditions and assumptions. In Episode 197 of "Life Repurposed," host Michelle Rayburn shares her personal journey of challenging traditional beliefs about biblical manhood and womanhood. Reflecting on her own evolving perspective and the …
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Episode 92: Recap of the NAB Streaming Summit; Netflix Earnings; Latest OTT/Sports News
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This week, we did a mini-review of the NAB Show Streaming Summit and some topics we heard discussed around the difficulty in scaling streaming services for low latency and QoE. We also cover Netflix’s Q1 earnings and excellent user growth, adding 9.3 million subs, which was tempered by the news that they will stop reporting quarterly membership num…
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A Candid Chat on Planning Ahead for an Empty Nest
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Join Michelle and guests Amber Cullum (Grace Enough Podcast) and Amy Fritz (Untangled Faith Podcast) in a candid and emotional conversation about planning for an empty nest. As midlife moms with kids at various stages, they share their thoughts, fears, and hopes about their children growing up and leaving home. From navigating the transition to pre…
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Ep. 106: Deciphering Instagram Analytics for Optimum Views
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For the month of April, Ruthie is embracing an Instagram posting sabbatical and dedicating a whole month exclusively to Instagram Stories. In this episode, Ruthie is talking about deciphering Instagram analytics and how to repurpose content that truly resonates with your audience. Discover the significance of Reach, Replies, Link Clicks, and Profil…
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Stay or Go: Church Choices and Spiritual Journeys
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Did you stay in a church for the kids? Would you stay for your friendships? In Episode 195 of "Life Repurposed," Michelle Rayburn discusses the topic of staying or leaving a church, particularly as individuals navigate changes in their lives and spiritual journeys. Drawing from personal experiences, biblical examples, and insights from experts, Mic…
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Episode 91: Disney’s Upcoming Password Sharing Crackdown; Latest Sports News from DAZN, Prime Video, NHL, NBA, Formula One and Diamond Sports Group
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25:44
This week, we discuss the latest news around Disney, including their plans to crack down on password sharing in June in a "few" countries and markets, with a "full" rollout in September. We detail how complex ESPN’s DTC offering is becoming, with Disney announcing that its new ESPN streaming service will launch in the fall of 2025 and will be offer…
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Love Comes with Maturity—If We Cultivate It
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In Episode 194 of "Life Repurposed," Michelle emphasizes the transformative power of love as the foundation for rebuilding and enriching lives. With a focus on practical ways to cultivate love, the episode explores empathy, compassion, active listening, and seeking to understand others' unique life stories and worldviews. She discusses the importan…
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Episode 90: MLB's Streaming Fan Experience Stinks; Sports News From Fubo, Hulu, Amazon and Peacock; Reported YouTube TV P&L Numbers are Flawed
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32:37
Step up to the plate with us this week as we tackle the complex maze of baseball streaming. We cover the latest baseball streaming news with Fubo adding RSNs, Hulu+ Live TV adding the MLB Network, and discuss the terrible fan experience with some MLB teams requiring fans to access five different networks to stream games. We also highlight other spo…
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Ep. 105: Ruthie‘s Instagram Sabbatical: Using Only Stories for 30 Days
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In this episode of the Authentic Online Marketing Podcast, I announce my decision to take an Instagram sabbatical for the entire month of April and only focusing on Instagram Stories. But hear me out – this isn’t just about taking a break. It’s an intentional effort to explore the power of Instagram stories and share valuable story tricks of the tr…
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Uncover Passions and Live with Intention
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In this episode, host Michelle Rayburn explores the importance of pursuing passions and overcoming obstacles in midlife. She shares personal stories and practical tips for reigniting a sense of purpose, embracing uncertainty, and investing in personal growth. Listeners are encouraged to step out of their comfort zones, confront fears, and pursue th…
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Episode 89: Latest Sports News; YouTube TV and Peacock Add Multiview Capabilities; NFL Doesn't See Value in Newly Announced Sports JV Service
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This week, we detail WBD's planned international expansion of Max, which will make the OTT service available in 25 countries in Europe and 65 countries and territories worldwide. We also highlight comments made by the NFL's Chief Business Officer regarding the newly announced WBD, FOX and Disney sports JV, which is missing over half of all NFL game…
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Preview: Inside the NAB Show Streaming Summit: AI Innovation, Industry Trends, and Expert Strategies for Career Growth
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This special podcast takes you inside the NAB Show Streaming Summit with a preview of all the content, speakers and expert strategies you’ll learn at the event. Hear what the keynote fireside chats will cover with Paramount Global, Prime Video and NBCU. We also give an overview of the new AI Demo Track and break down all the sessions tied to sports…
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Midlife Memory Hacks, Task Management, and Renewed Purpose
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Discover practical tips and playful insights for navigating life's adventures and memory lapses. Learn memory-boosting strategies, organizational hacks, and how to thrive in midlife and beyond. Rediscover the joy of living fully in the present moment while staying organized and embracing new experiences. Gain practical tips for navigating forgetful…
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Ep. 104: Authentic Reels Ideas for Your Voice And Vision
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In this episode of Authentic Online Marketing, Ruthie talks with Suzanne, Cathy, and Jennifer about authentic Reels ideas that are unique to their message on Instagram. These Christian creatives shared their experiences with utilizing reels on Instagram to reach and authentically connect with their target audiences. Here are some key takeaways from…
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