Cele mai bune The Wedding Biz Network podcast-uri (2024)

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264. Do Paid Ads Work for Wedding Planners? 42:12

2d ago42:12

42:12

In this episode, we kick off an exciting six-month journey exploring the impact of paid advertising for wedding pros with Whitney and Daniela from Wedding Industry Ads. We're pulling back the curtain on our own ad campaigns, sharing valuable insights and practical steps we've taken so far, including the initial setup and early data from our Meta an…

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How We SELL 200 Weddings a Year 56:07

9d ago56:07

56:07

Jason and Jared break down their sale process and what they believe are some of the the most important understandings every wedding filmmaker should understand about sales and getting clients and planners to sign on the dotted line.De către Jason McCutchen, Jared Haskell

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263. Why Missing My Q3 Goals Was the Best Thing for My Business (and How You Can Crush Q4) 31:43

9d ago31:43

31:43

Ever felt like a failure for missing your goals? I’ve been there! In this week’s episode of the Wedding Pro CEO Podcast, I’m getting real about how missing my Q3 goals was actually the best thing that could have happened for my business. I’ll break down why it forced me to reflect, reset, and ultimately set up my company for a game-changing Q4—and …

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262. 3 Strategies to Book More Clients this Engagement Season 14:44

16d ago14:44

14:44

Are you ready to break free from the cycle of endless consultations that lead nowhere? In this episode of the Wedding Pro CEO Podcast, you'll uncover the top three reasons why you're not converting your warm leads into paying clients and provide actionable solutions to fix them. From escaping the dreaded pricing "black hole," to refining your sales…

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261. Our Wedding Business Failed for 10 Years Until I Learned This One Thing 26:04

23d ago26:04

26:04

Discover the pivotal moment that changed everything in my wedding business and the lessons learned from a decade of doing it all wrong. Tune in to hear how I went from overworked and underpaid to 7 figures and weekends with my family and how you can do it in your own business journey too. ========================= EPISODE SHOW NOTES BLOG & MORE: ht…

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How Wedding Blogs and Publications Screw Filmmakers (and how that's changing) 1:23:52

29d ago1:23:52

1:23:52

Jason and Jared discuss why it's an uphill climb for wedding filmmakers to get the recognition and visibility of other industry peers, how and why that's baked into the cake, and some of the ways things are changing to make the industry more inclusive of filmmakers, especially in the marketing and PR side of of the industry is presented to the publ…

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260. No More Missed Follow-Ups: A Simple Email Workflow w/ Flodesk 23:27

30d ago23:27

23:27

Click the link https://app.flodesk.com/sign-up?ref=SIQAAW for half off of your Flodesk subscription for an entire year! Proper follow up with your potential wedding clients can not be overlooked. Stop feeling overwhelmed with follow-ups and juggling inquiries during busy wedding seasons. In this episode, I walk you through, step by step, how to aut…

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259. Stop Discounting. How to Charge What You're Worth Confidently 16:01

1M ago16:01

16:01

Are you tired of clients haggling over price or asking for discounts? In this episode, I’m sharing actionable strategies to confidently attract and close higher-paying clients so you can charge what you're worth and build a profitable business. Whether you're a planner, photographer, or DJ, it's time to step into the role of a premium service provi…

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258. 5 Strategies to 10X Your Wedding Business (Step-by-Step Guide) 25:42

1M ago25:42

25:42

In this episode I'm diving into five essential strategies that will help you significantly scale and grow your wedding business. I know some of you might be skeptical about the idea of 10X-ing your revenue, but I’m here to challenge you to dream bigger and think beyond small, incremental goals. ========================= EPISODE SHOW NOTES BLOG & MO…

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257. Traditional Marketing is Dead: How to Win This Engagement Season 21:36

2M ago21:36

21:36

I'm diving into exactly what you need to do to dominate engagement season. This is the time to get laser-focused on your marketing so those couples searching for vendors can’t miss you! I’m sharing my go-to hack for analyzing client reviews, pinpoint what sets you apart from the competition, and craft killer content that speaks directly to your ide…

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256. Employee vs. Contractor: Protect Your Wedding Business from Costly Fines w/ Kira La Forgia 41:05

2M ago41:05

41:05

What would happen if your business was suddenly hit with a $40,000 fine—or even worse, $180,000? No one wants to be blindsided by a crippling penalty from the IRS. In today’s episode, I sit down with HR expert Kira La Forgia from Paradigm Group to tackle a critical topic that too many small business owners overlook: the difference between employees…

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255. She Launched a Rentals Biz—Here’s What Happened! w/ Katy Padilla 26:14

2M ago26:14

26:14

Grab The Wedding Pro CEO Rentals Guide by Clicking HERE. Have you ever considered adding a secondary revenue stream to your wedding business? Katy Padilla, 3rd time guest and Associate Coach in the Wedding Pro CEO community, shares her incredible journey of turning a side rentals business into a major revenue stream within her wedding business. Sta…

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AMA: Budgets, spending, and lead generation 40:06

2M ago40:06

40:06

Jared and Jason answer listener submitted questions about asking clients their budgets, pricing and how to best create a budget for your filmmaking company in this riveting episode sure to change your life and the lives of those closest and dearest to you.De către Jason McCutchen, Jared Haskell

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254. This DJ went from 40 weddings a year to 370+ w/ Gemma Sherry 40:16

2M ago40:16

40:16

In this episode of the Wedding Pro CEO podcast, I had the pleasure of interviewing Gemma Sherry, the owner of Loved Up DJs. Gemma shares her inspiring journey from solopreneur to managing over 300 annual events in just two years! We dive into how she built trust in her team, shifted her sales strategies, and expanded her services to include videogr…

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253. 3 Reasons Why Your Wedding Business Isn't Growing 17:25

3M ago17:25

17:25

In this episode of the Wedding Pro CEO podcast, I explore the "3 Reasons Why Your Wedding Business Isn't Growing." As a seasoned wedding business owner, I understand the frustration of feeling stuck after initial success. In Episode 253, I discuss key issues that may be holding you back, including sales funnel tracking, profitability, and the neces…

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252. How They Doubled Their Revenue in 1 Year w/ Paige Held 46:39

3M ago46:39

46:39

Hey Wedding Pro CEO! In our latest podcast episode, I chat with WPCEO Inner Circle student Paige Held from Confetti Co Events about how she and her wife Rachel doubled their revenue and built a thriving planning and rental wedding business. Listen closely as Paige shares valuable insights on treating your business as a business, delegating roles, a…

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251. How to Be Better Than 99% of Wedding Pros (5 Strategies) 26:22

3M ago26:22

26:22

Want to excel beyond 99% of other wedding pros? In this episode, I share five essential strategies to help you adapt to economic challenges, make data-driven decisions, and build a profitable business you love. Listen now for actionable tips that will help you overcome common industry hurdles and thrive. ========================= EPISODE SHOW NOTES…

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Refund Roulette | "Would you refund a client if..." 1:11:39

3M ago1:11:39

1:11:39

Jason and Jared play a game of "Refund Roulette" and ask the question. "Would you refund a wedding if..." with a few typical (and some weird) refund situations you may encounter as a wedding filmmaker.De către Jason McCutchen, Jared Haskell

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250. Who Do You Serve? (Attract the Best Clients) 33:29

3M ago33:29

33:29

Struggling to define your ideal client? In the latest episode of the Wedding Pro CEO Podcast, I dive into a unique approach that goes beyond the basics to find the best clients and more of them. Discover how to truly connect with your ideal clients, making your marketing, networking, and sales efforts more effective. Listen now to learn how to attr…

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Is the Wedding Industry in Decline? | Shane McMurray | The Wedding Report 1:05:29

4M ago1:05:29

1:05:29

Shane McMurray of The Wedding Report breaks down why being data driven, even as an artist, and whether or not the engagement gap is a real thing.De către Jason McCutchen, Jared Haskell

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249. My Secret Hack to Taking Back My Time 18:10

4M ago18:10

18:10

In this episode, I'm sharing my best hack for reclaiming your time as a wedding industry professional. If you're feeling overwhelmed by constant notifications and emails, this simple strategy will change your life. By turning off notifications and setting focused work periods, you'll regain control over your time, reduce stress, and improve product…

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No. You wouldn't shoot the Olivia Culpo wedding better... and why... 1:15:13

4M ago1:15:13

1:15:13

Jason and Jared discuss the much debated Olivia Culpo and Christian McCaffrey wedding and the teaser film released and why most likely you wouldn't have shot it any better. In fact... Chances are it would be worse if you shot it. Let's discuss the world of luxury weddings and why they are stinking hard to shoot.…

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248. Can I Afford a Full Time Team Member? 8:32

4M ago8:32

8:32

In this episode, we're diving into my proven point system, a powerful tool to help you understand if you can afford to hire a full-time team member. I'll walk you through how to link your hours to revenue and make data-driven decisions to scale your wedding business. This is a behind-the-scenes look at a live coaching call from my Inner Circle mast…

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247 Why I Became a Coach (and why I'm SO passionate about business education for wedding pros) 18:22

4M ago18:22

18:22

In this episode of the Wedding Pro CEO podcast, I reintroduce myself and share my journey from corporate event planning to running a thriving wedding business. I open up about the challenges I faced, the wrong turns I took, and the valuable lessons I learned along the way. And it's Summertime! We are midway through the year! How are your business g…

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246. If I wanted to book more weddings in 2024, I'd do this 19:17

4M ago19:17

19:17

Sales plateaued? In this episode we dive into transforming your sales funnel with strategic texting! One student saw her conversion rate soar from 19% to 58% in just one month. Tune in to learn the exact steps to humanize your brand, effectively follow up with leads, and stand out from the competition. Don’t miss these actionable tips to boost your…

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245. Your Small Thinking is Keeping You Small 36:01

4M ago36:01

36:01

In this episode of the Wedding Pro CEO podcast, I share my opening keynote from the 2024 Wedding Pro CEO Summit, focusing on the theme "If you wanted to, you would." We tackle how to overcome industry challenges like stress and undervaluing your time, and dive into prioritizing revenue-generating tasks and setting ambitious goals. =================…

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244. Are WeddingPro and Zola Wasting Your Money? 8:42

5M ago8:42

8:42

In this episode, I dive into the big question many wedding pros face: should you invest in paid advertising on listing sites like The Knot and WeddingWire, or focus more on organic marketing? Drawing from a recent WeddingPro article, my own experiences, and real-life examples from my students, I'll break down the conversion rates and effectiveness …

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243. The Reality of AI in Wedding Planning 10:01

5M ago10:01

10:01

Welcome back Wedding Pros! In this podcast episode, I react to an article, headline reads: We used ChatGPT as our wedding planner — it saved us $5,000 (eye roll) So today I want to reiterate the irreplaceable value of professional wedding planners and debunk myths about using AI for wedding planning. Join me for my take on those real scenarios wher…

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242. Are Paid Ads Right For You? 40:07

5M ago40:07

40:07

Do you run paid ads? This episode is dedicated to all my fellow wedding pros who’ve ever wondered about the right time to start leveraging Google Ads. I’m thrilled to share not just my own experiences, but also the deep insights from Mark Chapman of the I Do Society. In an increasingly digital marketplace, wedding pros can unlock immense value by e…

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Five Ways to Tell Better Stories in 2024 1:27:11

5M ago1:27:11

1:27:11

Storytelling is a buzzword in wedding filmmaking that can mean many things to many people, especially when you ask the question "What is GOOD storytelling?" In this episode Jason and Jared dive into Five Ways wedding filmmakers can improve their storytelling in 2024.De către Jason McCutchen, Jared Haskell

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241. Understanding the FTC's Non-Compete Ban w/ Paige Griffith 41:06

5M ago41:06

41:06

In this episode, we unpack the recent FTC ban on non-compete agreements and its implications for wedding industry professionals. Returning guest and legal expert Paige Griffith, of the Legal Paige, helps to unravel the complexities of this regulation, providing practical advice on protecting your business amidst these changes. We discuss alternativ…

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240. Venue Wisdom: Sales Strategies Wedding Pros Cannot Live Without w/ Shannon Tarrant 41:10

6M ago41:10

41:10

In this episode of the Wedding Pro CEO podcast, I'm thrilled to bring you insights from wedding venue marketing expert Shannon Tarrant, creator of: Venue Help Desk: Expert consulting and support for venue managers. Together, we explore the nuanced challenges venue owners face and unpack targeted strategies to attract ideal clients and boost sales e…

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AMA Show - "Are industry awards meaningless?" 42:59

6M ago42:59

42:59

What is the value of all these "Best of" and "Filmmaker of the Year" awards and should you pay them any mind? What percentage of your biz income should you plow back into your business? Jason and Jared answer listener submitted questions as well as discuss Jason upcoming new podcast with Benj Haisch, the Wedding Creatives Podcast.…

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239. From Ghosted to Booked: Transform Your Inquiry Responses and Win Clients 17:37

6M ago17:37

17:37

Hey fellow Wedding Pros! Are you tired of losing leads and feeling like your emails are just floating into the abyss? In this episode of the Wedding Pro CEO Podcast I'll share a crucial, yet simple tweak to your sales strategy that's helped my team close five figures every month! It's all about adding a personal touch and how a shift from standardi…

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238. Making Your Business Your #1 Client w/ Tanisha Lee 32:45

6M ago32:45

32:45

Hey there CEO! In this podcast episode, I’m thrilled to be joined by Tanisha Lee, the renowned "Systems Queen," who shares her expert insights on utilizing systems and AI to streamline operations and enhance client experiences for wedding industry professionals. We discuss practical strategies to overcome the typical tech challenges and improve you…

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Navigating Multiple Markets as a Wedding Filmmaker 1:09:32

6M ago1:09:32

1:09:32

This Episode we're discussing the three distinct markets in the Wedding Filmmaking industry. Hear about our journey and the unique challenges and opportunities each market presents for both seasoned pros and aspiring filmmakers.De către Jason McCutchen, Jared Haskell

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237. Ghosting, Bookings, and Building Your Team: Mind Blowing Q1 Review 21:24

6M ago21:24

21:24

Hey there, wedding pros! In this episode I dive deep into the secrets behind those quarter one business recaps you've seen floating around. I'm all about those numbers, and let me tell you, there's so much more to them than meets the eye. Join me as we analyze leads, consultations, and bookings in a way that actually makes sense for your business. …

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236. Consistent Lead Generation: Ads in the Wedding Industry Just Got Easier 43:30

7M ago43:30

43:30

In this episode I chatted with Whitney Hodges and Daniela Justus, the brilliant minds behind Wedding Industry Ads and Summit speakers at this years Wedding Pro CEO Summit, June 3 - 6, 2024, at the Line Hotel, in Austin Texas. https://brandeegaar.com/summit We dove into the world of Google and Meta ads and let me tell you, the insights we uncovered …

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235. 5 Steps to Take When an Employee Quits Your Wedding Business 28:27

7M ago28:27

28:27

Hey Wedding Industry Pros! Are you feeling overwhelmed by the emotional toll of employee resignations? Trust me, I've been there. But here's the thing: it's not the end of the world. Join me on my podcast where I walk you through a five-step process to handle resignations like a pro, whether they're friendly or not. Let's ditch the overwhelm and bu…

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Is 2024 a down year and what to do about it? 56:05

7M ago56:05

56:05

2024 is shaping up to be a tough year bookings-wise for many filmmakers. We're here to explore the reality many filmmakers are experiencing and what can be done to turn the tide form your business and the wedding industry as a whole. Spoiler alert: Don't give up!De către Jason McCutchen, Jared Haskell

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234. Mastering Conflict Resolution in the Wedding Industry w/ Jen Trotter 48:11

7M ago48:11

48:11

I had the pleasure of sitting down with Jen Trotter, a bridal beauty expert and conflict resolver, to explore the complexities of dealing with drama, conflict, and chaos in the wedding industry, emphasizing the significance of effective conflict management. Jen and I share practical tips and insights on enhancing communication skills, managing team…

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233. You're Running a Business. Treat it Like One. 17:55

7M ago17:55

17:55

Today we dive deep into the importance of profitability for our wedding businesses. Without profit, our businesses lack purpose. It's a heart-to-heart conversation aimed at helping you navigate the challenges of balancing creative fulfillment with the financial health of your business. ========================= EPISODE SHOW NOTES BLOG: https://bran…

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AMA: Do you HAVE to work with planners and what is a luxury wedding filmmaker? 55:00

8M ago55:00

55:00

We answers listener questions about how necessary it is to woking with wedding planners to elevate in the wedding industry, how wedding educators make money off your lack of success, and what REALLY makes you a luxury wedding filmmaker.De către Jason McCutchen, Jared Haskell

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232. Should You List Pricing on Your Website? 23:42

8M ago23:42

23:42

In this episode i'm diving into the BIG question: to list or not to list your pricing on your website. I've shifted from being on the fence to a firm believer in showcasing your rates. It's all about transparency and connecting with your ideal clients right from the start. This podcast is bursting with practical tips to help you strategically posit…

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Are Content Creators Really "The Worst" or THE FUTURE? 1:00:22

8M ago1:00:22

1:00:22

In a world where content creators are coming, and they're coming strong, wedding filmmakers are left wondering "So like... does this suck? Am I fired now? Are you gonna stand in my shot the whole day?" and other nervous questions. Jason and Jared discuss the Rise of the Wedding Content Creator.De către Jason McCutchen, Jared Haskell

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231. Quick Pricing Strategy for Wedding Pros 8:56

8M ago8:56

8:56

In today's episode, I focus on the importance of embracing the pricing question from potential clients. I emphasize the significance of understanding it as a buying question, providing insight from my Accelerator program coaching calls and a personal anecdote about designer shopping in New York. I encourage wedding professionals to view the pricing…

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AMA: Adding team members, should filmmakers show their prices, and standing out in a crowded market 45:27

8M ago45:27

45:27

Jason and Jared have a mini team building workshop, explore various price presentation strategies talk the benefits and perils of being "unique" to stand out, and creating. great working relationship with photographers in this episode of viewer submitted questions.De către Jason McCutchen, Jared Haskell

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230. Pricing Your Services for Success [Power Hour Coaching Call] 39:10

8M ago39:10

39:10

Imagine transforming your business from DIY-focused messaging that attracts budget-conscious clients to a premium brand that commands top dollar. That's exactly what Felicia did, skyrocketing her sales from $400 to an astonishing $14,000 in just one month with the right strategies. This isn't about working harder; it's about working smarter. Whethe…

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AMA: RAW footage (again), cold calling wedding planners, and the down 2024 year 45:14

8M ago45:14

45:14

Jason and Jared answer listener submitted questions! We talk the ever popular "RAW footage" question, the best way to cold call a wedding planner, what to do with a down 2024 wedding season and even a little bit about where Wedding Film School is going... Enjoy.De către Jason McCutchen, Jared Haskell

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229. 15 Best Marketing Ideas [that will actually make you money!] 57:33

8M ago57:33

57:33

I'm beyond excited to dive deep into an episode that's packed with marketing gold just for you. Today, I'm pulling back the curtain on my very own playbook to share 15 game-changing marketing strategies that are guaranteed to boost your revenue this year. All the resource links mentioned in this episode will be found on the Show Notes Blog, linked …

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