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Do you want your burning Google Ads questions answered by a trusted Google Ads Expert? Inside Google Ads hosted by Jyll Saskin Gales, a seasoned Google Ads coach with over a decade of Google Ads experience, including 6 years working at Google. Each weekly episode contains practical advice based on real-world experience with Google Ads accounts. You'll gain a deeper understanding of bidding strategies, keyword match types, conversion tracking, creative best practices, campaign efficiency and ...
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The Google Ads Podcast is here to help you achieve your business goals with Google Ads! Brought to you by Solutions 8, the global authority in the Google Ads space and one of the world's leading PPC agencies. Listen in to get the best PPC strategies, tutorials, tips, tricks, hacks, best practices, and REAL case studies. Go to Sol8.com to get help with your Google Ads
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Welcome to the Google Ads Podcast by Guided PPC! Tune in to the ultimate podcast for everything Google Ads, where we bring you live Google Ads Q&A sessions, share insightful Google Ads case studies, and interview top industry experts. Whether you’re a beginner looking to learn the basics or a seasoned professional seeking advanced strategies, our podcast is designed to help you master Google Ads. Stay updated with the latest trends, tips, and real-world examples that will elevate your advert ...
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Google Ads expert and Premier Google Partner Chris Schaeffer talk pay per click, Google Ads, online marketing, and how to advertise your business effectively. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask your Google Ads questions at www.paidsearchpodcast.com
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In unserem Podcast ” Das Google 1x1 - Insights & Tipps vom SEA Experten ” öffnen wir die Tür zu den faszinierenden Möglichkeiten des Online-Marketings durch Google Ads. Tauche ein in eine Welt voller Strategien, Taktiken und Expertenwissen, um das Beste aus deinen Werbekampagnen herauszuholen. Von grundlegenden Tipps für Anfänger bis hin zu fortgeschrittenen Techniken für erfahrene Werbetreibende - wir decken alles ab. Begleite uns, während wir Fallstudien durchgehen, Erfolgsgeschichten teil ...
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Welcome to "Google Ads Unleashed," the ultimate podcast for anyone who wants to harness the power of Google Ads to boost their online business. Whether you're an agency owner, E-Commerce marketer, or just someone who's interested in digital advertising, this show is for you. In each episode, we'll dive deep into the world of Google Ads, exploring the latest strategies, techniques, and best practices for creating effective ad campaigns that deliver real results. Whether you're a seasoned pro ...
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeStruggling with your Google Ads not showing? Discover the common reasons why your ads might not be getting impressions or displaying. Learn how to troubleshoot billing issues, ad disapprovals, low bids, and narrow targeting to get your campaigns b…
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Learn how John analyzes lead generation challenges in Google Ads and recommends ways to address them. In this clip from the Solutions 8 internal training, John addresses a client's concern with lead volume and explores various strategies. He even goes beyond Google Ads strategies and checks the client's website, leads forms, tracking, and follow-up…
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Is ad fatigue a real thing in Google Ads? In this episode, host Jyll Saskin Gales talks about one of her favourite Google Ads topics: creating effective ads. She answers listener questions about ad fatigue, dynamic insertion, and call ads, while providing tips to get better performance in Google Ads purely by editing your assets. Plus, don't miss t…
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The Google Ads Unleashed Podcast is back to usual scheduling! In our latest episode, titled 'Add 5% Conversions To Your Ad Account With This Hack,' Jeremy reveals a game-changing strategy for boosting conversions. Learn the limitations of conversion-based strategies and discover the benefits of the Max Clicks approach. Tune in for expert insights a…
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Try Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Watch this Episode on YouTube: https://youtu.be/VZOOZGSmB3Y Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodDe către Chris Schaeffer, Certified Google Ads Specialist
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Willkommen zu einer neuen Folge von Google Ads 1x1 mit Daniel Rakus! In dieser Episode tauchen wir tief in das Thema Google Ads Empfehlungen ein. Erfahre, wann es sinnvoll ist, die automatischen Vorschläge von Google zu nutzen und wann du lieber die Finger davon lassen solltest. Wir beleuchten die fünf großen Themengebiete der Empfehlungen: Gebotss…
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Ask Anything About Google Ads -we are here to empower you! You - the DTC Brand Owners, Shopify Sellers, E-commerce Store Owners, PPC Agencies, and Google Ads Specialists. Join the Google Ads Empower Hour Podcast and Live Stream by Guided PPC Google Ads Agency Get Advanced Google Ads Tips in 2024, Learn Strategies Pro PPC Agencies like Guided PPC us…
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Hace unos meses, un cliente me escribió preocupado porque su campaña había perdió rendimiento, tanto así que estaba considerando dejar de anunciarse en Google Ads.Este episodio te cuento como logramos recuperar el rendimiento de la cuenta de y no perder a este cliente. Registro Máster: https://albeiroochoa.com/errores-conversiones-master-class/Agen…
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeConfused about which bid strategy to use for your Google Ads campaigns? Learn the differences between tROAS (Target Return on Ad Spend), tCPA (Target Cost per Acquisition), and Manual CPC, and discover which one is best for your business.If you're…
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeLearn about Google Ads YouTube Video Ads Specifications, Formats, Sizes, and Best Practices. Understand in-feed video ads for YouTube with recommended ratios (16:9, 9:16, 1:1), HD resolution (1920x1080), and the suggested 15-second ad length.Explo…
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeDiscover how Google Ads tackles the challenge of fake clicks in their advertising network. Learn about sophisticated click fraud detection technologies, how to identify signs of click fraud, and practical steps to minimise its impact on your ad ca…
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeUnlock the mysteries of Google Ads with our guide on "the search term that matched your keyword." Discover how to analyse search terms reports, understand keyword match types, and optimise your ad targeting for better performance and higher conver…
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John discusses the critical business metrics beyond CPA (Cost Per Acquisition) and ROAS (Return on Ad Spend). In this quick discussion, he explains how these metrics correlate and affect campaign scalability. He also shares the glass ceiling of diminishing, profitable returns misinterpreted by ROAS in different ad platforms. Listen to this episode …
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Learn how we achieved consistent profits in 15 months using the Facebook Matrix Method—reaching 437,000 people with a CPM of only $1.32, 1.3 million monthly impressions, and more. Our Specialists Manager, Glen Wilson, sits down with our Facebook Ads and Klaviyo expert, Dan Nikas, to share how the Facebook Matrix Method can enhance overall brand per…
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John Moran, our Senior Client Strategist, continues to dig deep into the Google Ads account that hasn't been converting on cold terms. He doesn't analyze the Performance Max campaign, which only converts on brand terms. He also analyzes their YouTube ad sequence campaigns that don't seem to be getting any sales. He also dives into the important met…
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John Moran, our Senior Client Strategist, analyzes a Google Ads account that hasn’t been converting on cold terms, and is only converting on brand terms. Learn more about John's process of analyzing why this is happening. In this episode, John also emphasizes the importance of analyzing various channels, tracking conversion paths accurately, and un…
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeLearn the essentials of Google Ads Search Campaigns, including ad formats, sizes, and best practices. Discover how to enhance your ads with business assets like names and logos, and understand specifications for text ads, images, and responsive se…
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeBoost your Google Ads Performance Max campaigns with our detailed guide on ad formats, sizes, and best practices. Learn how to set objectives, optimise headlines, descriptions, and CTAs, and choose the right image and video specifications for maxi…
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Discover how we used AI to spike up our Google Shopping Ads until they outranked the biggest competitors. Regina Bellows sits down with Glen Wilson as he reveals how the AI tool called FeedGen achieved significant improvements in competitive visibility and ad performance for his clients' campaigns. FeedGen utilizes generative AI to optimize titles,…
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Does Impression Share matter in Google Ads? Both Impression Share and Auction Insights can help you understand how your ads are performing and how you can drive better results. In Episode 20 of Inside Google Ads, Google Ads Coach Jyll Saskin Gales discusses what these metrics are, how they're calculated, and how you can use them to optimize your ca…
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeOptimise your Google Ads Display Campaign with our comprehensive guide on ad formats, sizes, and best practices. Learn how to create effective responsive display ads by utilising various images, headlines, and descriptions. Discover the importance…
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Kasim sits down with Nathan Perdriau, Co-Founder and Head of Paid Media at Blue Sense Digital, to discuss the challenges and implications of moving towards a one-click world in digital advertising. They also talk about the phantom recession no one seems to be talking about and their predictions and advice for the future as agency owners. Listen to …
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Normal scheduling will resume next week... We’re looking to hire a Senior Google Ads Media Buyer to join our digital marketing team. You will have a background in PPC marketing already, can show a passion for the industry and can demonstrate a great understanding of Ecommerce and core marketing principles. The ideal candidate will: ✔️ Have a backgr…
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Try Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Scott Redgate - https://www.scottredgate.com Watch this Episode on YouTube: https://youtu.be/ptQm2vWYnKw Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPod…
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Jason MacLean, one of our dedicated Client Managers, reveals how Google might be controlling your brand messaging with its automatically created assets feature. Learn more about what this feature is, its pros and cons, where you can turn it on and off, and if it’s something we use for our clients here in Solutions 8. Learn more about the new Soluti…
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeDiscover the power of Google Ads Demand Generation Campaigns with our comprehensive guide on ad formats, sizes, and best practices. Reach up to 2.9 billion people across YouTube, Gmail, and Discover feeds.Learn how to optimise your ads with essent…
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Listen this candid conversation between Kasim and Caden discussing Kasim's embarrassing confession, the challenges Solutions 8 and other businesses are currently facing, and the economic state no one seems to be talking about. They also reveal how Solutions 8 is adapting and transforming to cope with the economy and the ever-changing world of digit…
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Willkommen zu einer neuen Folge des Google Ads 1x1 Podcasts mit deinem Gastgeber Daniel Rakus. In dieser Episode tauchen wir tief in die Welt der Google Ads Keyword-Optionen ein und erklären, wie du sie optimal für deine Kampagnen nutzen kannst. Erfahre alles über die drei Haupttypen der Keyword-Optionen: Weitgehend passend, passende Wortgruppe und…
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Should you be running a Brand campaign in Google Ads? In this episode of Inside Google Ads, Jyll Saskin Gales discusses what Brand campaigns are and why they can be a valuable addition to your Google Ads strategy. She covers the benefits of Brand campaigns, how to set them up, and what to watch out for. I'll also answer your questions about Brand c…
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¿Estás preparado para el cambio? Google era sinónimo de búsquedas en internet, y todos estábamos acostumbrados a utilizar su motor de búsqueda para todo. Sin embargo, el panorama ha cambiado considerablemente en los últimos años. Han surgido nuevos actores en el sector de las búsquedas, diversificando las opciones disponibles para los usuarios.Regí…
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Dan and Glen share how the Solutions 8 Matrix System can boost the effectiveness of your Middle-of-Funnel Facebook marketing. After incorporating the matrix into your Top-of-Funnel marketing, you'll notice that boosting your audience targeting, ad content, and engagement strategies to drive awareness and warm leads has never been better. If you hav…
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Ask Anything About Google Ads -we are here to empower you! You - the DTC Brand Owners, Shopify Sellers, E-commerce Store Owners, PPC Agencies, and Google Ads Specialists. Join the Google Ads Empower Hour Podcast and Live Stream by Guided PPC Google Ads Agency Get Advanced Google Ads Tips in 2024, Learn Strategies Pro PPC Agencies like Guided PPC us…
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Learn how to set up the most effective Facebook Top-of-Funnel (ToF) campaign with Glen and Dan. Our Specialists Manager, Glen Wilson, sits down with our Facebook Ads and Klaviyo expert, Dan Nikas, to share how the power of the Solutions 8 Matrix System can optimize your Facebook ToF campaigns for success. Discover how the matrix can help boost your…
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Try Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Watch this Episode on YouTube: https://youtu.be/Iat4G1g2j50 Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodDe către Chris Schaeffer, Certified Google Ads Specialist
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeDiscover comprehensive insights into Google Ads specifications, ad formats, sizes, and top-notch practices in this informative video. From App campaigns to PMax, Search, Shopping, Travel, and Video, delve into the intricacies of each campaign type…
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeDiscover the essential specifications for Google Ads Universal App Campaigns (UAC) including ad formats, sizes, and best practices. Maximise your campaign’s impact with recommended headlines, descriptions, images, and videos. Follow our guide to e…
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Eshan Desai, one of our dedicated client managers, is here to share the best practices for setting up conversion actions for eCommerce and lead generation accounts on Google Ads. He emphasizes the importance of accurate conversion tracking so you can make informed decisions and optimize your campaign performance. Eshan also differentiates primary a…
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Join the Google Ads Power Hour by Guided PPC and ask all your questions about Google Ads, get Google Ads tips, tricks, strategies, case studies, and more. This Google Ads live stream is scheduled every week on Monday at 9pm IST or 11.30am ET. Need help with Google Ads? See you on the live stream. #googleads #live #podcast #q&a…
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Joshua Rugg, one of our dedicated Client Managers, shows you an increase in sales with 26% decreased ad spend, 17% increase in conversions, and other outstanding performance metrics all because of the transition from Performance Max to Standard Shopping campaign. Discover the power of this transition, the pros and cons of each campaign type, and so…
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In dieser ersten Interview-Folge des Google Ads 1x1 Podcasts begrüßt SEA Experte Daniel Rakus den SEO-Experten Timo Specht aus München. Gemeinsam diskutieren sie die Unterschiede und Synergien zwischen SEO und SEA und teilen wertvolle Einblicke und Tipps. Timo erzählt von seiner langjährigen Erfahrung im Bereich Suchmaschinenoptimierung und wie sic…
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Confused by all the data in your Google Ads dashboard? Wondering what metrics actually matter? In episode 18 of Inside Google Ads, Jyll Saskin Gales dives into how to evaluate your campaigns and make data-driven decisions. There's no magic answer to what a "good" ROAS is, but Jyll provides a framework for understanding profitability and setting rea…
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeRevitalise your PPC efforts with parallel campaign strategies. By running multiple campaign versions simultaneously, you can test and optimise without risking current performance.Discover new high-converting traffic, accelerate learning, and boost…
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeDiscover how to gain more control over your Google Performance Max (PMax) campaigns with negative keywords. Learn how to prevent irrelevant traffic, protect your brand reputation, and focus on profitable queries by strategically using negative key…
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Discover how you can export customer lists from Shopify, format them, and upload them to Google Ads as a customer list with our amazing account manager, Frank Schaefer. Optimize your audience targeting and remarketing campaigns by uploading your Shopify customer list to Google Ads. Learn how to do this by Listening to this episode. Connect with Fra…
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeDiscover the truth behind Smart Bidding with our comprehensive guide. From debunking common myths to maximising your campaign's potential, learn how to leverage Google Ads' automated bidding strategies effectively. Don't let misconceptions hold yo…
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In our latest episode of the Google Ads Unleashed podcast, we delve into crucial aspects of Google Ads management. Learn about the dangers of improper brand and non-brand split, and discover strategies for separating budgets and bidding strategies effectively. Join us for expert insights on optimising your Google Ads campaigns and avoiding common p…
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeLearn how to elevate your agency to Google Premier Partner status and unlock exclusive benefits. Discover the criteria, performance metrics, and strategies required to join the top 3% of agencies recognised by Google Ads. Expert insights reveal th…
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeUnlock the potential of your Google Ads campaigns with eight simple steps! Learn how to define objectives, choose the right campaign type, set budgets, select bidding strategies, enhance ad visibility, organise ad groups, refine targeting, and cru…
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Get Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Watch this Episode on YouTube: https://youtu.be/T8QpL4lm3io Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodDe către Chris Schaeffer, Certified Google Ads Specialist
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You asked and we listened! In this episode, Senior Client Manager Mel and our very own Call Tracking Metrics Specialists, Harsh, walk us through how to set up CTM with Google Ads. This integration is essential for businesses seeking to track and analyze the performance of their Google Ads campaigns in terms of generating phone calls. Mel and Harsh …
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