Cele mai bune Google Ads podcast-uri (2023)

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The Google Ads Podcast

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Don’t Fight Fair: The 5 Unfair Advantages in Life and Business 11:40

2d ago11:40

11:40

Don’t fight fair. In fact, the fast track to success comes from finding unfair advantages. Drawing inspiration from a conversation with a US Special Forces member, Kasim talks about the importance of not fighting fair and stacking the odds in your favor. He also shares the five most important unfair advantages. Mentioned links: Driven Mastermind: h…

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Google Ads Unleashed | Winning Strategies for E-Commerce Marketers

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How To Become A Match Type Master 22:31

6d ago22:31

22:31

Learn the secrets to becoming a Match Type Master in Google Ads! The latest episode of the Google Ads Unleashed Podcast delves deep into match types, offering actionable strategies for optimising your campaigns. Tune in for expert insights that will boost your advertising prowess and ROI. Whether you're a small business owner looking to drive more …

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The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

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The Cheapest Traffic on Google! (Episode #379) 38:36

6d ago38:36

38:36

Get Opteo for free for two months - https://opteo.com/psp Google Ads Management & Consulting - https://www.chrisschaeffer.com This Episode on YouTube - https://youtu.be/hnyLZUau94U Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPod Show Notes: Answering questions from listeners and discussing how to ge…

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The Google Ads Podcast

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Get Our 92-Point Weekly Optimization Checklist for FREE! 3:45

4d ago3:45

3:45

Ever wonder what the team here at Solutions 8 does behind the scenes to get our clients the results they want? Our secret recipe lies in our Weekly Optimization Checklist – a proven method to identify errors, spot opportunities, and optimize your Google Ads campaigns. And guess what? We're sharing it with you for FREE! So why wait? Download it now!…

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The Google Ads Podcast

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Growth Opportunities and The Art of Self-Delusion with Brent Perkins 19:03

6d ago19:03

19:03

Kasim sits down with Brent Perkins, serial entrepreneur, to talk about growth opportunities, the worst size a company can be, and Brent’s new book- Papercuts: The Art of Self-Delusion. In this engaging conversation, they also explore the power of choice and free will and how it can be leveraged to achieve success. Don't miss out on exclusive early …

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The Google Ads Podcast

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Double Your Paid Ad Performance With the #1 Amplification Tool 10:02

8d ago10:02

10:02

We consistently see strong remarketing campaigns DOUBLE the effectiveness of a campaign. However, even people who run strong remarketing campaigns make one crucial mistake—they only run remarketing within the same network as their original campaign. That's where omnichannel remarketing comes in. Kasim first learned about this game-changing strategy…

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The Google Ads Podcast

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10 Key Elements for an Advertising-Ready Website 9:14

10d ago9:14

9:14

Running ads on a bad website is like pouring water into a leaky bucket. But fear not! In this video, Kasim shows you ten key elements every advertising-ready website should have. Follow these best practices to make sure your site is ready to rock and attract more customers. 0:00 10 Key Elements for an Advertising-Ready Website 0:08 Check that every…

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The Google Ads Podcast

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Why Every Problem Should Excite You: The Most Vital Skill for Entrepreneurs 7:41

12d ago7:41

7:41

I am a trust fund baby. That “trust” just happened to be The United States Social Security Administration. I was raised by a blind, single mother on social security disability. For most of my life, I told myself that story, and it profoundly impacted the way I viewed myself and my childhood. The “poor kid” narrative kept me from pursuing opportunit…

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Google Ads Unleashed | Winning Strategies for E-Commerce Marketers

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Mastering Keyword Research 18:30

13d ago18:30

18:30

Welcome to a knowledge-packed episode of "Google Ads Unleashed"! In this session, we're delving into "Mastering Keyword Research." Keywords are the bedrock of successful Google Ads campaigns, and understanding how to research, select, and utilise them effectively is a game-changer for advertisers. Join us as our expert host takes you on a journey t…

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The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

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How to Prepare for the Upcoming Holiday Sales Season (Episode #378) 47:12

13d ago47:12

47:12

Get Opteo for free for two months - https://opteo.com/psp Google Ads Management & Training - https://www.chrisschaeffer.com Joey Bidner at https://joeybidner.com This Episode on YouTube: https://youtu.be/Gu-seS8didI Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPod Show Notes: It's that time of the ye…

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The Google Ads Podcast

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The Gift That Changed My Life 11:05

14d ago11:05

11:05

You may already know I won War Room's Wicked Smaht 5x in a row. But, here's a secret no one knows: I should never have been there in the first place if it wasn't for this gift. It all started with my friend Calvin Correli. I brought him and his team to T&C because I thought it would be helpful to get our creative juices flowing. He and I were roami…

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The Google Ads Podcast

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Cracking the YouTube Algorithm for a Successful YouTube Channel 13:36

16d ago13:36

13:36

Our YouTube channel recently reached 26k subscribers! It’s also our strongest lead generation tool and is where I go for all of my hirings. Here are the 9 things I’ve learned about cracking the YouTube algorithm for a successful YouTube channel. First, I need to thank Evan Carmichael and Uzair Kharawala for all of their guidance and mentorship in l…

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The Google Ads Podcast

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Uncovering the Issue of Offline Importation of Conversion Actions in Google Ads 15:15

18d ago15:15

15:15

John sheds light on an issue that only skilled marketers are aware of and then provides a clear solution. This is the offline importation of the conversion actions that happen post-lead generation and when you want to upload them back into Google Ads. Apple is pushing heavily on WBRAID and GBRAID parameters. But those are not being imported with th…

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The Google Ads Podcast

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What Google Knows About You Is Absolutely Terrifying 8:39

20d ago8:39

8:39

What is Google? If your answer is "a search engine," you are so wrong. And you're missing what makes Google so powerful (and dangerous). I'll explain this episode. Google is an entire ecosystem! It’s not just Search; it’s also YouTube, Gmail, Google Apps, Google Maps, Android OS, Chrome, Google Display Network, and Google Analytics. Scared? You pro…

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Google Ads Unleashed | Winning Strategies for E-Commerce Marketers

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Mastering Google Ads Account Setup: The Basics 16:06

20d ago16:06

16:06

Welcome to a new episode of "Google Ads Unleashed"! In this instalment, we're diving deep into the foundational aspects of digital advertising with this weeks episode on Structural Google Ads basics for your ad account setup. This episode serves as a solid foundation for advertisers looking to excel in Google Ads. Whether you're starting a new camp…

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The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

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When to Use Exact Match Keywords (Episode #377) 41:18

20d ago41:18

41:18

Get Opteo for free for two months - https://opteo.com/psp Google Ads Management & Training - https://www.chrisschaeffer.com This Episode on YouTube: https://youtu.be/QMIu5P8Io_w Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPod Show Notes: Do you know when you should use exact match keywords? Let's ta…

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The Google Ads Podcast

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The Most Valuable Skill You’ll Ever Learn for Life and Business 7:36

22d ago7:36

7:36

I built three multi-million dollar agencies. From my experience, the single most important skill set required to be successful in the agency space has nothing to do with the actual work. Listen to this episode to learn what it is. The skill is a subset of client management, and it will absolutely make or break your business. And it's the most valua…

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The Google Ads Podcast

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Mastering the Art of Success: Understanding Personality Ethic vs. Character Ethic 10:34

24d ago10:34

10:34

Kasim shares one of the most powerful concepts he has ever been presented—Stephen Covey's Personality Ethic vs. Character Ethic. In business, the PERSONALITY ETHIC asks: "How do I get people to buy my product/service?" The CHARACTER ETHIC asks: "How do I create a product/service that will truly serve my customer?" The PERSONALITY ETHIC asks: "How d…

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The Google Ads Podcast

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The Secrets to Building a Successful Business With Shaun Clark 27:02

26d ago27:02

27:02

Join Kasim as he sits down with one of his entrepreneurial heroes, Shaun Clark of HighLevel. In this exciting interview, discover Shaun's secrets to building one of the most disruptive products in the world and learn about the future of HighLevel. But that's not all! Kasim and Shaun also delve into why AI is nothing to be afraid of in marketing, wh…

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Google Ads Unleashed | Winning Strategies for E-Commerce Marketers

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Quality Score Explained: What's Its Real Impact on Ads? 24:41

27d ago24:41

24:41

Welcome to another enlightening episode of "Google Ads Unleashed"! In this episode, we're diving headfirst into the world of Quality Score, with a brief overview, and exploring its impact on your advertising campaigns. Whether you're a seasoned advertiser looking to fine-tune your campaigns or a newcomer wondering about the importance of Quality Sc…

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The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

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9 Very Important Questions from Listeners (Episode #376) 48:46

27d ago48:46

48:46

Get Opteo for free for two months - https://opteo.com/psp Google Ads Management & Training - https://www.chrisschaeffer.com This Episode on YouTube: https://youtu.be/9oF65LaxWCQ Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPod Show Notes: Podcast listeners have sent in some very important questions a…

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The Google Ads Podcast

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Campaign Performance Cheat Code 7:33

28d ago7:33

7:33

Kasim is giving away one of our most powerful cheat codes for improving campaign performance! From launching a new site, product, or service to trying to troubleshoot a problem or diagnose low conversions, this approach can be immensely powerful in helping you learn exactly what needs to be done to improve your campaigns [drum roll] 🥁 LIVE CHAT. Li…

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The Google Ads Podcast

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Exposed The Biggest Marketing Lie of All Time 6:26

30d ago6:26

6:26

Here's a lie you currently believe: "It takes 7 touches to make a sale." The "rule of 7" is from a study done in the 1930s! Why on earth are we citing 100-year-old data? So, how many touchpoints do you think it really takes? The answer (obviously) varies on the complexity and importance of a purchase. According to Google, it takes 20 touchpoints to…

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The Google Ads Podcast

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The Google Ads Flywheel 8:27

1M ago8:27

8:27

Have you heard of the Google Ads Flywheel? It's a powerful framework that helps you understand where you are in the various stages of managing your Google Ads campaigns. By exploring this approach, you can gain deeper insights and make more informed decisions on how to scale your advertising efforts effectively. Learn more about how the Google Ads …

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The Google Ads Podcast

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RIP Google Search, Generative AI Is Here and It’s Awesome! 14:54

1M ago14:54

14:54

Join Kasim as he dives into the world of Google's new Generative AI Search. He shares what we know (and what we don't) about the future of Google search and how it will impact digital marketing moving forward. He also compares Generative AI Search to Bing Chat to give you a better understanding of how it works. Learn more about these exciting new w…

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Google Ads Unleashed | Winning Strategies for E-Commerce Marketers

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Google Ads Not Performing? Look At These 3 Metrics 20:11

1M ago20:11

20:11

Welcome to another exciting episode of the Google Ads Unleashed Podcast! In this instalment, we're tackling a common question of "why are my Google Ads not performing?". Join host Jeremy on a journey to decode the complexities of Google Ads performance and discover the crucial metrics that can make or break your campaigns. Tune in as we dive deep i…

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The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

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What Does a Bad Search Term Look Like? (Episode #375) 38:47

1M ago38:47

38:47

Get Opteo for free for two months - https://opteo.com/psp Google Ads Management & Training - https://www.chrisschaeffer.com This Episode on YouTube: https://youtu.be/JBQXOv-f2qQ Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPod Show Notes: Let's talk about broad match keywords, how to change your bids…

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The Google Ads Podcast

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Why Scaling and Maintaining Efficiency Don’t Mix: A Guide for Entrepreneurs and Marketers 8:18

1M ago8:18

8:18

In the world of business, it's often said that time is money. And if you want to grow your business, you need to be able to scale up your operations. But here's the thing: scaling comes with its own set of challenges. As you try to expand your business, you'll find that maintaining the same level of efficiency becomes increasingly difficult. This i…

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The Google Ads Podcast

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🤫 How I Lied My Way to the #1 Spot on Amazon-2 6:20

1M ago6:20

6:20

Are you an author who dreams of making it #1 on Amazon? We did it, and you can, too! Kasim can help make that dream a reality by sharing the exact steps that led us to achieve the coveted #1 spot on Amazon's bestseller list. 🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads on Amazon here: https://www.amazon.com/dp/B0BW…

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The Google Ads Podcast

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Why You Should Embrace Impostor Syndrome 14:57

1M ago14:57

14:57

If you're not struggling with impostor syndrome just a little bit, I question your grasp on reality. I'm not saying you must go out there and cultivate self-worth issues. However, a little impostor syndrome probably means you are approaching life with an adequate degree of humility. I: Founded one of the top marketing agencies Published one of the …

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Google Ads Unleashed | Winning Strategies for E-Commerce Marketers

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Get To Know The Y&D Team 55:48

1M ago55:48

55:48

Welcome to a special episode of "Google Ads Unleashed"! In this instalment, we're shifting our focus from campaign strategies to the people behind the scenes. Get ready to get to know the Young & Digital team. Host Jeremy sits down with members of the Y&D team during their retreat in the English Countryside, giving you an inside look into their bac…

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The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

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CRAZY! Google Changes the Definition of Match Types for Keywords (Episode #374) 39:04

1M ago39:04

39:04

Get Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com This Episode on YouTube: https://youtu.be/8Cn6AR2n4-s Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPod Show Notes: Do you know if your Google Ads account is a sail boat or a race car? This week …

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The Google Ads Podcast

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Uncovering the Dark Side of Google's Price Fixing 6:49

1M ago6:49

6:49

Kasim reveals the dirtiest secret in Google Ads. In fact, it's almost a full-on scam! Google Ads is (supposedly) auction-based. That should mean that the money you pay for visibility (clicks, views, and impressions) is based on the competitive landscape. The more competition, the more you pay. The less competition, the less you pay. Google Ads defi…

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The Google Ads Podcast

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Apple Fires Another Shot at Marketers and This One Hits Close to Home! 3:44

1M ago3:44

3:44

Kasim shares the latest update by Apple about Link Tracking Protection and how it could potentially change the game for digital marketing. Will Apple be launching its own ad platform? What impact will this have on existing marketing campaigns? Listen to this episode to learn more. With the release of iOS 17, Apple is now automatically removing trac…

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The Google Ads Podcast

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A $230 Billion Conspiracy in Digital Advertising?! 4:17

2M ago4:17

4:17

Kasim compares the digital advertising spending vs. advertising media owners revenue worldwide, and he discovered that $230 billion is unaccounted for! This discrepancy has left us wondering if there could be a conspiracy at play. Listen to this episode to learn more. Mentioned articles: Digital advertising spending worldwide from 2021 to 2026: htt…

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PPC Marketing | Google Ads & Marketing Digital en Español

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¿Cuál es la solución a prospectos de mala calidad en Google Ads? 12:23

2M ago12:23

12:23

Regístrate en las mentorías de Google Ads https://albeiroochoa.com/sesion-mentoria-gads/ ¿Cuál es la causa de la baja calidad de los leads? Google no puede determinar la disposición a pagar de un cliente basándose solo en una consulta en el buscador, si no se le entrega la información correcta. Es necesario mejorar la medición de los objetivos y us…

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The Google Ads Podcast

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PPC Talks: What to Check Before Onboarding a Client 23:18

2M ago23:18

23:18

Are you looking to grow your PPC agency and take on new clients? But, before you onboard any new clients, it's important to consider a few key factors. Don't worry, our Google Ads experts got your back! They'll help you determine if a potential client is a good fit for your business and ensure you're a good fit for them. In this episode, Our Google…

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Google Ads Unleashed | Winning Strategies for E-Commerce Marketers

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Do Competitor Campaigns Work? 16:53

2M ago16:53

16:53

Welcome to another enlightening episode of the Google Ads Unleashed Podcast! In this instalment, we're delving into a topic that's been on every advertiser's mind: "Do Competitor Campaigns Work?" This episode will offer balanced insights into the strategies, tactics, and approaches that can make competitor campaigns successful. Whilst also explorin…

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The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

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Strange Phenomenon Happening in Google Ads Right Now (Episode #373) 37:30

2M ago37:30

37:30

Get Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com This Episode on YouTube: https://youtu.be/kw2EEFjjzh8 Submit a Question - https://www.paidsearchpodcast.com Show Notes: Let's talk about Ad Strength (our Metric of the Week), answer a question from a listener in Maryland who wants to know abou…

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The Google Ads Podcast

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Expert Insights: How to Start Your Freelancing Career with Jan Slovnik 22:34

2M ago22:34

22:34

Are you interested in starting your freelancing career but unsure where to begin? In this episode, Kasim sits down with Jan Slovnik, a Freelance Google Ads PPC Specialist and expert in the industry, to discuss the ins and outs of building a successful freelancing career. From getting started in the industry to overcoming common challenges and inval…

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The Google Ads Podcast

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The Three Skills Every Entrepreneur Must Master 5:22

2M ago5:22

5:22

Kasim shares the three essential skills that every entrepreneur needs to master. Don't worry if the first one isn't your favorite - it's a tough skill to learn! Embrace these skills and watch your business soar. The first skill is all about getting good with money - not just reading a balance sheet, but understanding the game of money itself. Next …

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The Google Ads Podcast

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The Future Of Advertising: BING?! 7:43

2M ago7:43

7:43

I never thought I would say this, but… Don't sleep on Bing Ads! Here's why! Bing has always had a (small) pocket of viable traffic that is generally much cheaper and far less "clicky". However, many advertisers skipped Bing Ads because the headache of setting up and maintaining the campaigns wasn't always worth it due to the extremely limited volum…

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Google Ads Unleashed | Winning Strategies for E-Commerce Marketers

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Which Metrics Should I Track? 18:34

2M ago18:34

18:34

Welcome to the Google Ads Unleashed podcast! In this episode, we're diving deep into the world of digital advertising metrics and answering the crucial question: "Which Metrics Should I Track?" Join us as we unravel the intricacies of measuring success and our expert hosts will guide you through a comprehensive exploration of the key metrics that t…

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The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

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Answering Questions from Listeners! (Episode #372) 40:51

2M ago40:51

40:51

Get Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com This Episode on YouTube: https://youtu.be/hUvUbIc1RSU Submit a Question - https://www.paidsearchpodcast.com Show Notes: This week Chris answers questions from listeners about Google Ads bidding, Performance Max, shopping campaigns, and keyword…

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The Google Ads Podcast

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eCommerce Insider Secrets With Nab of NAB Leather 22:59

2M ago22:59

22:59

Unlock the secrets of eCommerce success in this video as Kasim sits down with Nab Ahmed, the founder of NAB Leather. In this exclusive interview, Nab shares his expert insights on how to build a profitable online business. Discover the biggest mistakes and regrets Nab made when he first started out and how you can learn from them to avoid costly er…

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The Google Ads Podcast

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Unlocking YouTube Ad Success: Understanding Key Metrics for Growth 1:05:35

2M ago1:05:35

1:05:35

Join John and Kasim in this guide on how to scale YouTube Ads. In this Google Ads LIVE POWER HOUR, they dive into the key metrics you need to understand for success, as well as the common mistakes advertisers make that can hurt video campaigns. Don't miss out on insider secrets from the pros! Listen to this episode now! Need help with Google Ads? G…

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The Google Ads Podcast

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Why Monthly Reporting Fails and What to Do Instead 5:39

2M ago5:39

5:39

We had the highest-performing real estate investing campaigns in the United States (until we sold that agency in 2019). Those campaigns taught us that the way we all look at our data is flawed! And in this video, Kasim reveals his findings on why monthly reporting fails and what to do instead. Marketers and business owners alike are obsessed with m…

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The Google Ads Podcast

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The Two Types of Money: The Ultimate Code For Financial Freedom 9:03

2M ago9:03

9:03

Have you ever heard about the two types of money? If you haven't yet, don't worry! In this episode, Kasim shares some insightful information about them that can help you achieve financial freedom. The first type is called Slave Money, which should only be used for your basic needs and investments that generate more income. On the other hand, the se…

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Google Ads Unleashed | Winning Strategies for E-Commerce Marketers

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Are Search Campaigns Good for E-Commerce? 27:29

2M ago27:29

27:29

Welcome to this weeks Google Ads Unleashed podcast episode on the intriguing topic, "Are Search Campaigns Good for E-Commerce?" In this episode, we'll be exploring the effectiveness of Search campaigns for e-commerce businesses. Jeremy, our expert in the field of digital marketing and e-commerce, will engage in a thorough discussion to uncover the …

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The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

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10 Steps to Building a Search Campaign in Google Ads (Episode #371) 40:32

2M ago40:32

40:32

Get Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com This Episode on YouTube: https://youtu.be/mjteO7aefpY Submit a Question - https://www.paidsearchpodcast.com Show Notes: Learn how to build a search campaign in Google Ads in just a few minutes. This simple, tested process is the best way to ge…

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