Cele mai bune Nick Westergaard podcast-uri (2024)

1
Finding Your Brand Archetype 29:37

3d ago29:37

29:37

Jane McCarthy is co-author of the new book The Goddess Guide to Branding. Through stories of female entrepreneurs and business leaders (including Argent's Sali Christeson), Jane lays out a brand strategy framework useful to organizations of all shapes and sizes. We discussed all of this and more this week on the On Brand podcast. About Jane McCarth…

1
The Value of B2B Brand Building 30:28

10d ago30:28

30:28

Chris Eifert is the agency principal at B2B marketing agency TriComB2B. With an unconventional background as an engineer, he brings a unique and useful skillset to the B2B branding and marketing landscape. We discussed all of this and more this week on the On Brand podcast. About Chris Eifert Chris Eifert has more than 30 years of sales, marketing …

1
Building Brands That Move People Emotionally 33:36

17d ago33:36

33:36

Jim Pietruszynsk is the CEO of Soulsight, a brand design agency with 30+ years of experience in building emotive brands that move. His work with global giants like Kraft Heinz, Coca-Cola, and Pfizer has earned recognition in the industry and beyond. We discussed all of this and more this week on the On Brand podcast. About Jim Pietruszynsk Jim Piet…

1
The Design Story Behind Beats by Dre 33:31

24d ago33:31

33:31

Robert Brunner is Lead Designer for Beats by Dre and the Founder and Partner of design firm Ammunition. With over 40 years of experience, his experience includes working with brands like Apple, Lyft, and Square on creating design that connects and communicates. We discussed all of this and more this week on the On Brand podcast. About Robert Brunne…

1
Designing Messages That Can't Be Unheard 34:22

1M ago34:22

34:22

Tamsen Webster was one of my very first guests when this podcast launched in 2015. She's been busy over the past nine years — including writing two books. The latest is Say What They Can't Unhear. We discussed how you can do just that on this week's episode of the On Brand podcast. About Tamsen Webster Part message designer, part English-to-English…

1
BONUS! Productivity Tips from Astronauts (Tippie Leads 1.1) 29:08

1M ago29:08

29:08

It's launch day for Tippie Leads, my new podcast from the University of Iowa's Tippie College of Business. Each season will focus on a challenge in today's changing world of work. Season one is all about employee engagement with groundbreaking faculty research, student and alumni stories, actionable insights, and more. The first three episodes are …

1
Measuring Your Brand Influence 31:19

1M ago31:19

31:19

Lida Citroën is a personal branding and reputation management expert and author of the book, The New Rules of Influence. We talked about personal branding, reputation repair, and measuring influence on this week's episode of the On Brand podcast. About Lida Citroën Lida Citroën is a personal branding and reputation management expert. She is a keyno…

1
Sneak Peek of My New Podcast: Tippie Leads 2:43

1M ago2:43

2:43

Introducing my new podcast — Tippie Leads from the University of Iowa’s Tippie College of Business, produced by the Tippie Leadership Collaborative. Our goal with Tippie Leads is to share stories that will change the way you work and lead. Each eight-episode season of Tippie Leads will focus on a "grand challenge" in today's changing world of work.…

1
Connecting Consumer Insights to Brand Strategy 28:12

2M ago28:12

28:12

Richard Davies is the co-founder of Alchemy-Rx. With decades with brands like Unilever, he specializes in connecting changing consumer insights to effective brand strategy. We discussed all of this and more this week on the On Brand podcast. About Richard Davies Richard Davies is a seasoned consumer goods industry veteran with a remarkable career s…

1
Find Your Brand's Cultural Relevance 30:38

2M ago30:38

30:38

Maya Guice is the Director of Strategy at BRC Imagination Arts and host of the Masters of Storytelling podcast. Her work with brands like Diageo, Ford, and NASA helps create touchpoints and experiential brand stories. We discussed all of this and more this week on the On Brand podcast. About Maya Guice Maya Guice is the Director of Strategy at BRC …

1
Sneaker Brand Strategy Lessons with Tom Ramsden 26:51

2M ago26:51

26:51

Tom Ramsden is CEO of creative agency, Sid Lee US. An Adidas veteran with both brand and creative side experience, Tom is a progressive and strategic innovator with decades of experience driving growth. We discussed all of this and more this week on the On Brand podcast. About Tom Ramsden Tom is a global, creative, and strategic innovator with an e…

1
Managing Brand Transgressions with Shailendra Pratap Jain 35:10

2M ago35:10

35:10

Shailendra Pratap Jain is a professor of marketing at the University of Washington's Foster School of Business and the co-author of the new book Managing Brand Transgressions. What elevates a simple issue to a transgression and what can brands do to rebuild trust? We discussed all of this and more this week on the On Brand podcast. About Shailendra…

1
Brands as Cultural Beacons with Ruth Bernstein 30:20

2M ago30:20

30:20

Ruth Bernstein is Co-Founder and CEO of YARD NYC, an award-winning independent creative company. Her innovative work for brands like Athleta, Crocs, and Olly has helped transform their brands into cultural beacons. Previously, she was Chief Brand Officer for Robert Redford's Sundance. We discussed all of this and more this week on the On Brand podc…

1
The Insights Ecosystem with Brett Townsend 30:00

3M ago30:00

30:00

Brett Townsend is the Senior Vice President of Strategy at insights and analytics firm Quester. His work has helped brands such as Pepsi, Doritos, Ruffles, Walmart, Frigidaire, and Lowe’s innovate through better consumer insights. We discussed all of this and more this week on the On Brand podcast. About Brett Townsend Brett Townsend is SVP of Stra…

1
Designing Brand Identity with Michael Ian Kaye 33:08

3M ago33:08

33:08

Michael Ian Kaye is the Chief Design Officer at SYLVAIN. From his years of experience in design helping shape, define, and impact some of today’s most recognizable brands from the WNBA to iconic book covers like Malcolm Gladwell’s The Tipping Point and Chuck Palahniuk’s Fight Club that have left an indelible impression on American culture. We discu…

1
Reinventing Workwear with Argent’s Sali Christeson 35:10

3M ago35:10

35:10

Sali Christeson is the Founder and CEO of Argent. Sali had a vision to arm women with a wardrobe that delivers style, functionality, and self-expression as they take their seats at the table. Since its inception, Argent's mission has been centered around forwarding women's progress, both through its product collections and brand initiatives. We dis…

1
Centering the Customer at BILL with Sarah Acton 26:54

3M ago26:54

26:54

Sarah Acton is the Chief Customer Officer at BILL. Until recently she had been the Chief Marketing Officer. However, this is more than just a one-word title shift. It's a shift in the focus of BILL's branding, marketing, and sales efforts. We discussed all of this and more this week on the On Brand podcast. About Sarah Acton Sarah Acton, the Chief …

Podcasturi care merită ascultate

Nick Westergaard Podcast-uri

Podcasturi care merită ascultate

1
On Brand with Nick Westergaard

Nick Westergaard

1
Finding Your Brand Archetype 29:37

1
The Value of B2B Brand Building 30:28

1
Building Brands That Move People Emotionally 33:36

1
The Design Story Behind Beats by Dre 33:31

1
Designing Messages That Can't Be Unheard 34:22

1
BONUS! Productivity Tips from Astronauts (Tippie Leads 1.1) 29:08

1
Measuring Your Brand Influence 31:19

1
Sneak Peek of My New Podcast: Tippie Leads 2:43

1
Connecting Consumer Insights to Brand Strategy 28:12

1
Find Your Brand's Cultural Relevance 30:38

1
Sneaker Brand Strategy Lessons with Tom Ramsden 26:51

1
Managing Brand Transgressions with Shailendra Pratap Jain 35:10

1
Brands as Cultural Beacons with Ruth Bernstein 30:20

1
The Insights Ecosystem with Brett Townsend 30:00

1
Designing Brand Identity with Michael Ian Kaye 33:08

1
Reinventing Workwear with Argent’s Sali Christeson 35:10

1
Centering the Customer at BILL with Sarah Acton 26:54

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