Alphabet Soup: ORM and UGC
Manage episode 428166463 series 3488691
On this episode of 1000 Ways to Market Your Business, Samantha Scott, APR, is joined by Ellie Marchiori, Digital Marketing Coordinator at PTE. The two discuss ORM and UGC—not alphabet soup, but two important ways to improve your brand and maintain a strong reputation and presence online.
The episode dives into what online reputation management and user-generated content are, and strategic ways to use both to help your business.
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#marketing #business #communication #strategy
15 episoade