Power Hour Optometry podcast

#Business #Optometry #Businessmanagement #Powerpractice #Entrepreneur #Power Practice #Eyecare #Marketing #Consulting

22:49

Jonathan Jones is an NFL cornerback for the Washington Commanders who rose from the undrafted ranks to become two-time Super Bowl champion with the New England Patriots, a businessman, philanthropist, and licensed pilot. In 2019, Jonathan founded the Jonathan Jones Next Step Foundation in 2019, a platform dedicated to empowering youth through education, professional development, and mentorship. The foundation works to alleviate food insecurity, promote women in stem and sports, and to promote professional development in the communities where he lives. Jay and Jonathan talk about investing in the communities they live in, acknowledging the people who helped you become the person you are, and paying that same investment forward to the next generation. Episode Chapters 0:00 intro 1:24 Building local connections 4:25 Jonathan’s mentors and mentees 10:54 Jonathan’s pride in his mentees’ successes 13:04 how Jonathan chooses his causes 14:08 Jonathan’s support for girls and young women 17:19: Jonathan’s passion for flying 19:40 The Next Step Foundation 20:29 Goodbye For video episodes, watch on www.youtube.com/@therudermanfamilyfoundation Stay in touch: X: @JayRuderman | @RudermanFdn LinkedIn: Jay Ruderman | Ruderman Family Foundation Instagram: All About Change Podcast | Ruderman Family Foundation To learn more about the podcast, visit https://allaboutchangepodcast.com/ Looking for more insights into the world of activism? Be sure to check out Jay’s brand new book, Find Your Fight , in which Jay teaches the next generation of activists and advocates how to step up and bring about lasting change. You can find Find Your Fight wherever you buy your books, and you can learn more about it at www.jayruderman.com .…

Power Hour Optometry

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Join us for the latest ideas and innovations in the optometric industry. Brought to you every Wednesday by Power Practice. Learn more at www.PowerPractice.com

561 episoade

Power Hour Optometry

14 subscribers

updated acum 7 zile

Distribuie

Pagina seriei•Feed

Join us for the latest ideas and innovations in the optometric industry. Brought to you every Wednesday by Power Practice. Learn more at www.PowerPractice.com

561 episoade

#Business #Optometry #Businessmanagement #Powerpractice #Entrepreneur #Power Practice #Eyecare #Marketing #Consulting

Toate episoadele

Power Hour Optometry

1
The Profit-Driving Tech Strategy That Majority of Practices Overlook, with Dr. Sage Hider 52:22

acum 7 zile52:22

52:22

Most practices think buying the latest technology will automatically boost revenue — but Dr. Sage Hider says it’s not about what you buy, it’s how you use it.

Power Hour Optometry

1
Through His Eyes: How Zeiss Lenses Helped Photographer Kenneth Hines Rediscover His Vision & Himself 47:14

acum 14 zile47:14

47:14

This isn’t a clinical episode, it’s a human one. Kenneth Hines, known online as Professor Hines, is a celebrity photographer with a global portfolio. Despite depending on his eyes to make a living, he quietly lived with deteriorating vision, avoiding the eye doctor for over a decade. It wasn’t cost. It wasn’t access. It was something deeper.…

Power Hour Optometry

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Why Patient Experience Is the #1 Untapped Revenue Driver in Eye Care 1:02:29

acum 21 zile1:02:29

1:02:29

Some patients walk out feeling wowed. Others walk away — and never come back. What’s the difference? It’s not your prices. It’s not your credentials and the experience. In this eye-opening episode of Power Hour, Eugene Shatsman sits down with Shareef Mahdavi — industry consultant, speaker, and author of Beyond Bedside Manner — to expose one of the most overlooked (yet most profitable) parts of practice growth: the patient experience.…

Power Hour Optometry

1
Golden Elevator Nuggets: The AI Shifts Changing How Eye Care Practices Grow, with Daniel Rostenne 47:16

acum 28 zile47:16

47:16

Most practices think about growth in terms of marketing — but what if the real advantage lies in how you use technology to engage patients before they even pick up the phone?

Power Hour Optometry

1
AOA's Latest Battle For Optometry: What’s Changing & What’s at Risk 46:38

acum 5 weeks46:38

46:38

Optometry is facing some of its biggest challenges yet — from Medicare reimbursement cuts to scope expansion battles and new legislative threats that could redefine the profession. If you think these issues won’t impact your practice, think again.

Power Hour Optometry

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4 Industry Leaders, 4 Big Ideas: What's Next for Your Optometry Practice? 1:13:53

acum 6 weeks1:13:53

1:13:53

Forget routine exams — eye care’s future just walked off the showroom floor at Vision Expo East 2025, and we've got your VIP ticket right here. Host Eugene Shatsman caught up with top executives from CareCredit, ZEISS, Silhouette Optical, and RevitalVision to uncover the innovations that had the industry buzzing. Whether it’s turning patient conversations into profitable treatments, groundbreaking lens technology, eco-conscious eyewear, or brain-training breakthroughs, this is your chance to tap into what's next — before your competitors do.…

Power Hour Optometry

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The Secret to Growing a Thriving Eye Care Practice with High-Value Specialty Services 45:23

acum 7 weeks45:23

45:23

Most practices stop at routine eye exams — but what if your practice could unlock new (cash-pay) revenue streams and provide high-value specialty care without feeling like you’re selling to patients? Dr. Jordan Dau started Dau Family Eyecare from scratch, transforming it into a technology-driven, specialty-focused practice that sees 100-150 patients per week and is expanding to a second location. In this episode, recorded live from Vision Expo East in Orlando, Dr. Dau shares how he structures patient interactions to seamlessly integrate specialty services — so they feel like the next natural step, not a sales pitch.…

Power Hour Optometry

1
The 4 Pillars of a Highly Profitable Practice: How to Build a Scalable, Patient-Centered Business 1:03:06

acum 8 weeks1:03:06

1:03:06

Building a thriving optometry practice isn’t about luck — It’s about strategy, efficiency, and data-driven decisions. Dr. David Cockrell has spent over 40 years refining the formula for success, turning his practice into a 12,000 sq. ft. powerhouse where five doctors each see 40 patients a day, without sacrificing quality of care.…

Power Hour Optometry

1
Beyond Vision: How Emerging Tech Is Transforming the Future of Eye Care 1:03:36

acum 9 weeks1:03:36

1:03:36

Innovation isn’t just reshaping tech—it’s transforming eye care, and your practice can be at the forefront. Ruth Yomtoubian, innovation leader at VSP, joins Eugene Shatsman to discuss the cutting-edge trends shaping eye care’s future. Fresh from CES, the world’s largest tech show—she reveals how AI, data, and multi-sensory tech are redefining healthcare and why optometrists need to take notice.…

Power Hour Optometry

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From High Turnover to High Retention: The Staffing Strategy Your Practice Needs with Lynn Lawrence 1:00:04

acum 10 weeks1:00:04

1:00:04

Hiring good staff is hard. Keeping them? Even harder. Staff turnover, burnout, and lack of reliability and engagement are part of a challenge that most practices face today: an ever-present staffing puzzle.

Power Hour Optometry

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The Cost of Inaction: The Hidden Price You're Already Paying in Your Practice with Dr. Jeff Lewis 56:35

acum 11 weeks56:35

56:35

Every practice owner understands the cost of making a change, but what about the cost of staying exactly the same?

Power Hour Optometry

1
The Economic Forecast & Cost Strategies Every Optometry Practice Needs with Dr. Jason Lake 56:50

acum 12 weeks56:50

56:50

How will the economy shape your practice in the next five years? In this live-recorded episode of Power Hour, host Eugene Shatsman and industry expert Dr. Jason Lake break down the economic trends and cost management strategies that will define the future of optometry. Recorded after attending a series of impactful industry lectures on economic forecasts, tariffs, and inflation, this episode brings you real-time insights tailored for optometry professionals.…

Power Hour Optometry

1
How The Vision Council is Redefining Optometry: Vision Expo East & 2025 Industry Data 57:11

acum 13 weeks57:11

57:11

Optometry is evolving, and the data is clear - 2025 is the year to take action. In this week’s Power Hour, Eugene Shatsman hosts Ashley Mills, CEO of The Vision Council, and Alysse Henkel, VP of Research & Insights, to uncover two game-changing topics: the revamped Vision Expo East 2025 and exclusive, hot-off-the-press industry data.…

Power Hour Optometry

1
3 Proven Strategies to Boost Practice Revenue by 65%: Insights from Jamie Rosin & Eugene Shatsman 1:05:47

acum 14 weeks1:05:47

1:05:47

Industry leader Jamie Rosin scaled his practice to over 50 locations and grew revenue by millions. Want to learn the exact strategies he used? Keep reading. This episode is all about driving exponential growth in optometry practices - not through guesswork or big leaps, but through small, impactful changes in critical areas. Together, host Eugene Shatsman and Jamie reveal the strategies, metrics, and behaviors that transform a $1M practice into $1.65M while minimizing costs and maximizing profitability.…

Power Hour Optometry

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Gary Gerber and Eugene Shatsman: 2025 Insights & 13 Years of What’s Changed and What Hasn’t 1:08:26

acum 15 weeks1:08:26

1:08:26

Optometry has transformed significantly over the last 13 years, but are you adapting quickly enough? In the first episode of Season 13 of Power Hour, host Eugene Shatsman sits down with the show’s original host, Dr. Gary Gerber, to reflect on the past, unpack lessons learned, and craft a plan for 2025.…

Power Hour Optometry

1
The Surprising Story Your Numbers Tell: Metrics That Drive Practice Growth with Dr. Chris Wolfe 53:51

acum 18 weeks53:51

53:51

Are you leaving revenue on the table? In this week’s Power Hour, Dr. Chris Wolfe reveals how rethinking your metrics can transform your practice. This isn’t just about working harder - it’s about uncovering the hidden potential in your patient care and business strategy. Dr. Wolfe explains how to use key metrics like revenue per OD hour, patient lifetime value, and prevalence data to uncover hidden growth opportunities in your practice.…

Power Hour Optometry

1
Referrals, Philanthropy, and Video Marketing: Practice Growth Strategies Revealed by Ross Bernstein 58:11

acum 19 weeks58:11

58:11

What if the key to growing your practice was reimagining your entire approach to business? In this episode of Power Hour, host Eugene Shatsman welcomes Ross Bernstein, a renowned business strategist and keynote speaker who has worked with Fortune 500 companies and top organizations worldwide. Drawing from over 25 years of experience and lessons learned from interviewing thousands of top athletes and business leaders, Ross delivers practical, actionable strategies to help you rethink how you approach practice growth.…

Power Hour Optometry

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Driving Record Revenue Per Patient While Economy-Proofing Your Practice with Dr. Todd Cohan 56:20

acum 20 weeks56:20

56:20

Are you ready to rethink how your practice generates revenue per patient? Most strategies focus on optical sales, capture rates, or multiple pair promotions - but what if there’s a completely different way to approach it? Dr. Todd Cohan shares his exact formula for transforming comprehensive exams into significant additional revenue through his unique strategy.…

Power Hour Optometry

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Is It Time to Drop a Vision Plan? Steve Alexander on Retaining 50-70% of Patients as Cash-Payers 54:29

acum 22 weeks54:29

54:29

Have you ever wondered if dropping a vision plan could actually help your practice grow? It’s a tough decision, but one that could reshape your patient relationships and increase your practice’s revenue. In this week’s Power Hour episode, Eugene Shatsman speaks with Steve Alexander, a consultant with over 20 years of experience in eye care, to tackle the question so many optometrists wrestle with.…

Power Hour Optometry

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AI FOMO to Practical Application: Your AI Guide for Eyecare with Dr. Scot Morris 1:00:59

acum 23 weeks1:00:59

1:00:59

AI is everywhere you turn these days, but let’s face it - talking about it and actually putting it to work are two very different things. We’re past the stage of “should I be thinking about AI?” and firmly in the “what can I realistically do with AI right now?” zone. The truth is, if you’re not figuring this out, you risk falling behind.…

Power Hour Optometry

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Choosing Technology That Works: Maximizing Practice Efficiency with David Keith 49:46

acum 24 weeks49:46

49:46

Are technology purchases in your practice delivering the value they promised, or are they just “white boxes in the closet”? In our latest episode of Power Hour, Eugene Shatsman talks with David Keith, a 25-year industry veteran and technology consultant, who breaks down the common pitfalls and winning strategies for making technology work for you.…

Power Hour Optometry

1
How Membership Plans Drive 4.5X Higher Patient Spend: Proven Strategies with Jordon Comstock 59:37

acum 25 weeks59:37

59:37

In the latest episode of Power Hour, Jordon Comstock discusses how membership plans can transform your optometry practice’s approach to patient care and revenue growth. With more than 100,000 patients already on membership plans in the dental world, Jordan dives into why this model works, especially for optometry. Instead of relying on managed care companies, imagine having patients pay you directly through a monthly fee you control. This gives you the flexibility to design benefits that align with your practice's needs. In fact, membership patients spend 4.5 times more annually, making this a powerful tool for increasing revenue and patient loyalty.…

Power Hour Optometry

1
Golden Nuggets of Marketing & Technology: Insights from Eugene Shatsman and Daniel Rostenne 46:44

acum 26 weeks46:44

46:44

Are you ready to uncover practical marketing tips that can drive real growth for your practice? In this latest live Power Hour episode from Vision Expo West, Eugene Shatsman sits down with Daniel Rostenne – CEO and Founder of Eyecarepro, to share 10+ actionable marketing nuggets you can implement immediately. From leveraging off-page SEO and backlinks, to boosting your Google Reviews and improving patient engagement with video content, this episode is packed with insights every optometrist needs. Did you know that practices need at least 40+ reviews to be taken seriously, and that 76% of consumers trust a business more when they respond to negative reviews? You will also learn about the power of Google Ads, online scheduling, and why optimizing your Google Business Profile is critical. In fact, 60% of patients prefer booking appointments online, and 26% of online bookings happen after hours - so having an online scheduler is key to capturing these patients. Whether you are looking to enhance patient recall, improve conversions, or dominate local search results, this conversation is filled with data-driven advice from two marketing experts working with thousands of practices.…

Power Hour Optometry

1
Low Vision Myths Busted: How One Practice Earns $600K Seeing a Few Patients Each Week 51:33

acum 28 weeks51:33

51:33

Low vision care is often misunderstood, but in this episode of Power Hour, Dr. Richard Shuldiner shares how he’s defying industry norms with a low vision practice that generates $600,000 annually - while seeing just 6-8 patients per week! With decades of experience, Dr. Shuldiner has developed a highly profitable, patient-centered model that breaks down the barriers many optometrists face when considering low vision care.…

Power Hour Optometry

1
A Candid Conversation with VSP’s Former CEO Jim McGrann: Innovation, AI, and Industry Challenges 49:47

acum 28 weeks49:47

49:47

In this must-watch episode of Power Hour, host Eugene Shatsman sits down with Jim McGrann, former CEO of VSP Vision and current CEO of Advancing Eyecare, to address the pressing concerns of eye care professionals (ECPs) and explore the future of optometry in an AI-driven world. As one of the most influential figures in the industry, Jim offers a unique perspective on VSP’s role in the evolving landscape of vision care and shares insights on how practices can thrive despite the challenges posed by managed care.…

Power Hour Optometry

1
Vegas Innovators Series: Eye Care Leaders Reveal the Industry's Next Big Things 1:11:00

acum 29 weeks1:11:00

1:11:00

Welcome to the Vegas Innovators Series, where we bring you cutting-edge insights from some of the brightest minds in optometry and ophthalmic care. In this special episode, host Eugene Shatsman sits down with industry leaders - Brant Southwell, Dr. James Rynerson, Cindy Braden, Cassandra, and Jim McGrann, each with game-changing innovations that are reshaping the way we think about eye care. From migraine relief to dry eye treatments, billing efficiency, and revolutionary AI tools, this series showcases what’s next for the industry.…

Power Hour Optometry

1
The Dry Eye Success Formula with Dr. Paul Karpecki, Dr. Shane Swatts & Eugene Shatsman 56:23

acum 30 weeks56:23

56:23

How would you like to see more dry eye patients in your practice? What if you could enhance your treatment protocol while driving dry eye conversion rates? In this episode of Power Hour, we present a proven formula for success based on the experiences of two industry greats - Dr. Paul Karpecki and Dr. Shane Swatts. These leaders in dry eye care share actionable strategies that can transform your practice and boost patient outcomes.…

Power Hour Optometry

1
OD Evolution: Recruiting Doctors & Expanding Scope with Dr. Nate Lighthizer 53:10

acum 30 weeks53:10

53:10

Optometry has been stepping up to meet the demands of modern healthcare for decades. In this week’s Power Hour episode, host Eugene Shatsman and Dr. Nate Lighthizer, Dean of NSU Oklahoma College of Optometry, dive into how the profession is continuing to evolve and push boundaries.

Power Hour Optometry

1
The Data Is In: Provider Sentiment, Patient Trends & Vision Expo Preview with The Vision Council 56:04

acum 32 weeks56:04

56:04

Are you feeling a squeeze in your practice over the last few months? You’re not alone. Patients are shifting spending habits and doctors are reporting in across the whole industry. The biggest repository of industry data is at the Vision Council and in this episode your host Eugene Shatsman goes behind the scenes to learn what doctors are thinking, how consumers are spending, and what opportunities we have on the horizon.…

Power Hour Optometry

1
Adapting and Advancing: Amir Khoshnevis and Eugene Shatsman on the Changing Face of Optometry 55:39

acum 33 weeks55:39

55:39

The optometry industry is at a crossroads, and the future holds both challenges and opportunities. In this episode of Power Hour, Dr. Amir Khoshnevis, the President and Chief Medical Officer at the largest network of private practice optometrists in North America – Vision Source, offers his unique perspective on navigating this complex landscape.…

Power Hour Optometry

1
562% Growth In Five Years: Secrets of Scale with Dr. Tyler Mills and Dr. Brian Samartino 57:14

acum 34 weeks57:14

57:14

What does it take to grow an optometry practice by 562% in just five years? How do you scale from a single location to three, while maintaining a patient-centered approach? In this eye-opening episode of Power Hour, host Eugene Shatsman sits down with Dr. Tyler Mills and Dr. Brian Samartino to discuss the strategies, mindset, and processes that have driven their extraordinary success.…

Power Hour Optometry

1
500 Kids in a Myopia Program? Leadership Insights and Practice Strategies with Dr. Brianna Rhue and Eugene Shatsman 57:17

acum 35 weeks57:17

57:17

What’s the secret behind this week’s Power Hour guest, Dr. Brianna Rhue’s, incredible success in enrolling 500 children into her myopia management program with an 80% conversion rate? It’s more than just offering a solution; it’s about understanding the families she consults and meeting them where they are.…

Power Hour Optometry

1
What’s Inevitable? The Industry Innovation Episode with Sanitas Advisors & Eugene Shatsman 53:39

acum 36 weeks53:39

53:39

Eye care is brimming with innovation, but rarely does the industry collaborate on what's inevitable - change. In this episode of Power Hour, host Eugene Shatsman is joined by John Walborn and Jeff Poe from Sanitas Advisors, two industry veterans, as they explore the dynamic changes shaping the future of eye care, from groundbreaking technologies to strategic business models that promise to redefine patient care.…

Power Hour Optometry

1
Audiology In Your Optometry Practice? The Hearing Panel Hosted by Eugene Shatsman 1:00:27

acum 37 weeks1:00:27

1:00:27

In the UK, more than 50% of hearing aids are sold through optometry practices. In the US, the number is almost nothing. Why? And what are industry players – big and small – doing to change that? Find out in our latest Power Hour episode. Your host Eugene Shatsman is joined by industry innovators Jed Grisel, ENT physician from Amplify Hearing, and Doug Breaker, from MDHearing. They discuss how integrating hearing services into optometry clinics transforms hearing care, making it more accessible and affordable.…

Power Hour Optometry

1
Rethink Your Approach to Practice Growth: Dr. Jason Lake Shares Unexpected Insights with Eugene Shatsman 1:02:31

acum 38 weeks1:02:31

1:02:31

Are you passionate about growth and success, striving to elevate your optometry practice, but feeling like you’ve explored every avenue? This week’s episode is both inspiring and surprising as host Eugene Shatsman sits down with Dr. Jason Lake, a renowned optometrist and leader of the influential membership groups, PERC and Opti-Port. With extensive experience in running a successful practice in Missouri and guiding others to success, Dr. Lake is here to share simple, effective and unpredictable tips to help your practice flourish.…

Power Hour Optometry

1
Stop Setting Money On Fire On Your Phones": Mastering Phone Call Management with Dr. Jeff Lewis 1:01:16

acum 39 weeks1:01:16

1:01:16

Have you ever thought about how much income your practice might be losing due to mishandled phone calls? Host Eugene Shatsman dives into the nuances of phone call management with Dr. Jeff Lewis - a seasoned optometrist and practice optimizer.

Power Hour Optometry

1
Insider Billing Tips: Why 9 of 10 Charts Don’t Pass the “Friendly Audit” 55:49

acum 40 weeks55:49

55:49

Did you know that 9 out of 10 charts audited have an opportunity? Those opportunities include significant revenue potential for your practice or audit protection. In this episode of the Power Hour podcast, Eugene Shatsman sits down with Dr. Viktoria Davis to uncover quick wins that can help you get paid more for the work you do in your practice while protecting your valuable business assets.…

Power Hour Optometry

1
Cracking the Conversion Code: From 4 to 48 Eye Care Locations in 15 Years 1:03:54

acum 41 weeks1:03:54

1:03:54

This week’s Power Hour is a story of remarkable growth and impact that few can match. Taking you on a practice growth journey with Jamie Rosin, the visionary leader who has transformed Rosin Eyecare from a small practice with just 4 locations into a thriving enterprise with 48 locations in a mere 15 years. But how did he do it? This is a story of remarkable growth and impact that few can match.…

Power Hour Optometry

1
Optometry's Next Chapter: Innovative Advancements Poised to Reshape the Field with Dr. Chris Wroten 56:03

acum 42 weeks56:03

56:03

Do you want a glance at the future of optometry? In today’s episode – you’ll hear about diagnostic innovations, pharmaceuticals on the horizon, gene therapies, new treatment modalities, AI and more.

Power Hour Optometry

1
Are you Making These 5 Money Mistakes In Your Practice? A Roadmap for Lost and Found Money 1:08:17

acum 43 weeks1:08:17

1:08:17

Most people have a complicated relationship with money. We often feel uncomfortable discussing it, yet it's a critical part of our daily lives. That's why, on today's Power Hour episode, host Eugene Shatsman invited certified financial planner Adam Cmejla to discuss common money mistakes practice owners make and how to avoid them.…

Power Hour Optometry

1
From $42,000 to $2.1 Million: The Entrepreneurial Mindset Behind a 41-Company Empire 55:05

acum 44 weeks55:05

55:05

This week on The Power Hour Podcast, we're excited to share an inspiring story of entrepreneurial success with Dr. Arun Garg, a dentist who has built a staggering 41 companies over the past 20 years. From humble beginnings as an academic earning $42,000 to becoming a successful entrepreneur earning 50 times that amount.…

Power Hour Optometry

1
From Graduation to Growth: Real Stories from the Front Lines of Optometry 1:00:18

acum 45 weeks1:00:18

1:00:18

This week, we are thrilled to welcome two exceptional doctors and all-around great humans - Dr. Aaron Law from Eyecare Specialties and Dr. Ryan Stybel from Positive Eye Ons and Look Optometry. These two graduated together and are now about 15 years into their careers, having both built impressive practices and showing no signs of slowing down. As Dr. Ryan Stybel puts it: "Never be complacent. Always push forward."…

Power Hour Optometry

1
Leading with Empathy - Insights from a Billion-Dollar Retail Executive 1:02:45

acum 46 weeks1:02:45

1:02:45

If you had the chance to sit down with the CEO or leader of a major retail operation, what burning questions would you ask them? On the latest episode of the Power Hour podcast, host Eugene Shatsman sits down with retail veteran Stephanie Pugliese to unpack her valuable insights for optometrists and business leaders alike.…

Power Hour Optometry

1
Banned Non-Competes & Other Legal News - Now What? 57:21

acum 47 weeks57:21

57:21

We've heard so many Power Hour listeners express frustration and curiosity about the Federal Trade Commission’s (FTC) recent ban on non-compete agreements. Today, Eugene Shatsman speaks with legal whiz Ali Oromchian from Dental and Medical Counsel. Is this a disaster for businesses? A win for workers? They break down the new rules, how it affects you, and surprising legal secrets entrepreneurs should know (like mistakes most lawyers won't tell you about). Tune in for a lively discussion that's sure to spark debate – and equip you with the knowledge you need to navigate the new employment landscape.…

Power Hour Optometry

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The Disney Blueprint: Redefining Optometric Customer Service 54:18

acum 48 weeks54:18