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310 Repetition Repetition Repetition

 
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Content provided by Terry O'Reilly CBC. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Terry O'Reilly CBC or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Is advertising advertising advertising all about repetition repetition repetition? This week, Terry O’Reilly examines the role ‘frequency’ plays in ad messages. He’ll explain how many times you are meant to see or hear an ad in a given week, and why some campaigns seem to bombard you more than others. He’ll also explain how the creative content is what helps some ads run successfully for years, and causes others to wear out their welcome almost immediately.

http://thesemodernsocks.net/cbc_podcasts/age_of_persuasion/age_of_persuasion-2009-03-09.mp3
  continue reading

70 episoade

Artwork
iconDistribuie
 
Manage episode 237096611 series 2518900
Content provided by Terry O'Reilly CBC. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Terry O'Reilly CBC or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Is advertising advertising advertising all about repetition repetition repetition? This week, Terry O’Reilly examines the role ‘frequency’ plays in ad messages. He’ll explain how many times you are meant to see or hear an ad in a given week, and why some campaigns seem to bombard you more than others. He’ll also explain how the creative content is what helps some ads run successfully for years, and causes others to wear out their welcome almost immediately.

http://thesemodernsocks.net/cbc_podcasts/age_of_persuasion/age_of_persuasion-2009-03-09.mp3
  continue reading

70 episoade

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