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The GA4 Countdown: Understanding, Preparing and Thriving In The New Era of Analytics
Manage episode 373834402 series 3501416
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On this episode of Automotive Alchemy, Lisa Gener and Andrew Nave discuss the recently activated Google Analytics 4 (GA4). Some automotive dealers prepared for this change, but many did not. Lisa and Andrew answer some critically important questions and share insights to help dealers catch up if needed and prepare to thrive in the new era of analytics.
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