B2B IMPACT #15 - B2B thought leadership: A reappraisal
Manage episode 353603723 series 3161960
Thought leadership needs a rethink. What do B2B brands need to do to achieve real thought leadership with meaningful impact?
Hear from our very own thought leader, Holly Mair (Head of Content at BDB) as she speaks with Matt and Oli about the importance of adopting a mindset of thought leadership.
Looking to take your thought leadership efforts to the next level? Dive in our latest edition of the knowledge: https://bit.ly/3x5T1f0
75 episoade