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Fitting a Membership to Your Lifestyle with Chris Marr

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Content provided by The Membership Guys. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Membership Guys or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Chris Marr from the Content Marketing Academy (also known as CMA) joins Callie Willows for this episode of Behind the Membership.

Chris launched his membership in 2015 after running a six month in person masterclass and it's now a major focus of his business. Here, he talks about the importance of customer experience in creating a community culture, using free in-person workshops as a way to attract new members and how he has recently launched a very low cost price tier to help those who can't afford his full membership fee yet.

We also talk marketing challenges, how Chris is successfully using Slack for his members community and how the membership has enabled Chris to create the lifestyle that he wants, as he's undergone the transition from flying solo to being a father of four and family man.

  continue reading

55 episoade

Artwork
iconDistribuie
 
Manage episode 237376341 series 1583489
Content provided by The Membership Guys. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Membership Guys or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Chris Marr from the Content Marketing Academy (also known as CMA) joins Callie Willows for this episode of Behind the Membership.

Chris launched his membership in 2015 after running a six month in person masterclass and it's now a major focus of his business. Here, he talks about the importance of customer experience in creating a community culture, using free in-person workshops as a way to attract new members and how he has recently launched a very low cost price tier to help those who can't afford his full membership fee yet.

We also talk marketing challenges, how Chris is successfully using Slack for his members community and how the membership has enabled Chris to create the lifestyle that he wants, as he's undergone the transition from flying solo to being a father of four and family man.

  continue reading

55 episoade

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