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017: Tactics Tuesday: Product Inserts & Building a List
Manage episode 401945052 series 3550948
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Unlock the secrets to nurturing post-purchase customer bliss and watch your brand loyalty skyrocket! With Matt's insights, we unravel the art of keeping your customers engaged after they hit the 'buy' button, even when it seems like Amazon has all the control. From a conversation on QR codes to a conservative-themed water brand that's making waves with humor, we're spilling the details on personalizing the shopping experience and the power of community-centric tactics.
Think discounts are the golden ticket to repeat sales? Think again! We're breaking down the real deal behind effective customer incentives and how a mystery gift can pique interest more than a predictable price cut. Dive into the magic of split testing and learn how to adapt your marketing strategies with the agility of a cat, thanks to services like Skew Drop. Plus, if you're into giveaways, we'll expose how teaming up with complementary brands could multiply the magnetism of your offers without emptying your pockets.
As we wrap up this jam-packed episode, prepare to have your email list game transformed. We discuss how a single, simple tweak to your product experience can lead to a doubling of customer registrations and why a robust email list is your brand's safety net from the whims of platforms like Amazon. And because we love to share, there's a special mention of a FREE blueprint course that's just the toolkit you need to weave a stellar after-purchase funnel. Strap in for a wild ride through the twists and turns of customer engagement mastery!
🚀 Transform your brand on Amazon by building a powerful customer list with the After Purchase Funnel Blueprint course. Click here to get the full course for free.
➡️ Ready to go deeper into your Amazon FBA journey to accelerate your success? Get your hands on ALL of the Brand Fortress HQ resources, mentorship, and knowledge base by visiting us at BrandFortressHQ.com
⭐️ Want to help our show grow so we can continue bringing you the very best of guests and actionable content for your Amazon FBA business? We'd greatly appreciate if you took two minutes to give us a five star rating and review. Thank you!
Capitole
1. Post Purchase Process and Customer Engagement (00:00:00)
2. Response Rates and Supply Chain Efficiency (00:09:53)
3. Strategies for Effective Marketing Giveaways (00:16:30)
4. Effective Email List for Amazon Sellers (00:25:44)
61 episoade
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