Flash Forward is a show about possible (and not so possible) future scenarios. What would the warranty on a sex robot look like? How would diplomacy work if we couldn’t lie? Could there ever be a fecal transplant black market? (Complicated, it wouldn’t, and yes, respectively, in case you’re curious.) Hosted and produced by award winning science journalist Rose Eveleth, each episode combines audio drama and journalism to go deep on potential tomorrows, and uncovers what those futures might re ...
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Content provided by Recruitomics Consulting. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Recruitomics Consulting or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
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Inside the Marketing Lab: Biotech Strategies with Trice Alford, Chief Marketing Officer at Ronawk
Manage episode 378098080 series 3509339
Content provided by Recruitomics Consulting. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Recruitomics Consulting or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
This week, we chatted with Trice Alford, Chief Marketing Officer at Ronawk and Co-Founder of STELLα. He tells us all about marketing in the biotech sector, the challenges of marketing for biotech startups, the influence of AI in marketing, and the importance of knowing your customers.
Topics we Discuss:
- The Evolution of Marketing
- Applying Marketing Principles in the Specialized World of Biotech Startups
- How AI Influences Marketing Strategy
- Why Knowing Your Customer Is Key
05:08 - 07:58 - From Tactical Promotions to Strategic Storytelling
11:47 - 14:12 - Different Industry, Same Marketing Principles
14:13 - 20:58 - Leveraging AI and HubSpot in the Evolving Marketing Strategy
21:11 - 27:53 - Business Success Is More Than Having a Great Product
- The Immortal Life of Henrietta Lacks
- Fight Club
- Dune
- Get Trice's favorite book: Fear and Loathing in Las Vegas
- Ronawk | Advanced Tissue-Mimetic Culture Technology
- Link In with Trice!
Connect with us!
Subscribe here:
Learn more about Recruitomics Consulting
Check out our reading list
Download our free startup resources guide to grow your biotech efficiently
If you're on the job market, visit the Collaboratory Career Hub
Building Biotechs: A Podcast by Recruitomics Consulting is handcrafted by our friends over at: fame.so
51 episoade
Distribuie
Manage episode 378098080 series 3509339
Content provided by Recruitomics Consulting. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Recruitomics Consulting or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
This week, we chatted with Trice Alford, Chief Marketing Officer at Ronawk and Co-Founder of STELLα. He tells us all about marketing in the biotech sector, the challenges of marketing for biotech startups, the influence of AI in marketing, and the importance of knowing your customers.
Topics we Discuss:
- The Evolution of Marketing
- Applying Marketing Principles in the Specialized World of Biotech Startups
- How AI Influences Marketing Strategy
- Why Knowing Your Customer Is Key
05:08 - 07:58 - From Tactical Promotions to Strategic Storytelling
11:47 - 14:12 - Different Industry, Same Marketing Principles
14:13 - 20:58 - Leveraging AI and HubSpot in the Evolving Marketing Strategy
21:11 - 27:53 - Business Success Is More Than Having a Great Product
- The Immortal Life of Henrietta Lacks
- Fight Club
- Dune
- Get Trice's favorite book: Fear and Loathing in Las Vegas
- Ronawk | Advanced Tissue-Mimetic Culture Technology
- Link In with Trice!
Connect with us!
Subscribe here:
Learn more about Recruitomics Consulting
Check out our reading list
Download our free startup resources guide to grow your biotech efficiently
If you're on the job market, visit the Collaboratory Career Hub
Building Biotechs: A Podcast by Recruitomics Consulting is handcrafted by our friends over at: fame.so
51 episoade
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Similar cu Building Biotechs
Flash Forward is a show about possible (and not so possible) future scenarios. What would the warranty on a sex robot look like? How would diplomacy work if we couldn’t lie? Could there ever be a fecal transplant black market? (Complicated, it wouldn’t, and yes, respectively, in case you’re curious.) Hosted and produced by award winning science journalist Rose Eveleth, each episode combines audio drama and journalism to go deep on potential tomorrows, and uncovers what those futures might re ...
…
continue reading
A myriad of AI, science, and technology experts explore the real challenges and enormous opportunities facing entrepreneurs who are building the future of health. Raising Health, a podcast by a16z Bio + Health and hosted by Kris Tatiossian and Olivia Webb, dives deep into the heart of biotechnology and healthcare innovation. Join veteran company builders, operators, and investors Vijay Pande, Julie Yoo, Vineeta Agarwala, and Jorge Conde, along with distinguished guests like Mark Cuban, Greg ...
…
continue reading
Montgomery & Company (MoCo) is a weekly podcast and radio show hosted by two-time WNBA Champion and Co-Owner/Vice President of the Atlanta Dream, Renee Montgomery, in partnership with WABE Atlanta. Both insightful and compelling, MoCo features interviews with some of the world’s top athletes, entertainers, and innovators as well as roundtable discussions with Renee’s colleagues, friends, and family, about sports, culture and building generational wealth. Montgomery & Company: Sports, Cultu ...
…
continue reading
Bitcoin groundbreakers share personal stories of how Bitcoin is changing lives for the better. Host Mauricio Di Bartolomeo, co-founder and CSO of Ledn, speaks with leading Bitcoin voices, entrepreneurs, and human rights advocates to hear their unique journey and practical real-world examples of how Bitcoin has made a positive impact in their lives. Brought to you by Ledn, a leading financial services company built for Bitcoin & digital assets. Ledn offers a suite of lending, saving and tradi ...
…
continue reading
How can we, humans, look at our relationship to nature differently? In season three of Going Wild, on top of stories about animals, we invite you to journey through the entire ecological web — from the tiniest of life forms to apex predators — alongside the scientists, activists and adventurers who study it. Wildlife biologist and host Dr. Rae Wynn-Grant has been studying wild animals in their natural habitats all over the world for years. Our award-winning podcast takes you inside the hidde ...
…
continue reading
How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
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continue reading
Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
We humans could have a bright future ahead of us that lasts billions of years. But we have to survive the next 200 years first. Join Josh Clark of Stuff You Should Know for a 10-episode deep dive that explores the future of humanity and finds dangers we have never encountered before lurking just ahead. And if we humans are alone in the universe, if we don't survive intelligent life dies out with us too.
…
continue reading
Africa-focused technology, digital and innovation ecosystem insight and commentary.
…
continue reading
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continue reading
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