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Fatima Zaidi: Building Branded Podcasts and Getting Featured in Apple Podcasts
Manage episode 375790701 series 2800861
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Fatima Zaidi, founder of Quill Podcasting, shares why brands are creating podcasts to connect with customers, the power of building a personal brand as a podcast, and a little known strategy for getting your podcast listed in Apple's New & Noteworthy section.
Fill out the Apple Podcasts Promotion Request form for a chance to be featured in New & Noteworthy.
Check out Quill Podcasting and follow Fatima on Twitter.
If you are part of a company looking to create a branded podcast, check out the Listen In Conference coming in 2022.
Subscribe to Buzzsprout Conversations on Apple Podcasts or your favorite podcast app.
Do you know somebody we should interview on Buzzzsprout Conversations? Reach out on Twitter.
Capitole
1. Introducing Fatima Zaidi (00:00:00)
2. How did you get into podcasting? (00:01:45)
3. Podcasting is here to stay (00:04:28)
4. Quill Podcasting (00:05:31)
5. Why should brands start a podcast? (00:07:06)
6. First, best, or different (00:24:10)
7. Building brand affinity (00:27:53)
8. Growing a podcast (00:35:26)
9. Apple's New & Noteworthy (00:42:57)
10. Do social media ads work? (00:44:30)
11. Building a personal brand (00:49:35)
12. Listen In Conference (00:57:40)
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