Episode 33 | Francesca Krihely-Price | Marketing & Growth @ Oso, Snyk, MongoDB | Angel and Advisor

Can I get that software in blue?

Episode #33 of "Can I get that software in blue?", a podcast by and for people engaged in technology sales. If you are in the technology presales, solution architecture, sales, support or professional services career paths then this show is for you! Francesca Krihely-Price is an expert in the space of SaaS Marketing and Growth, having built several multi-billion dollar businesses with explosive growth at MongoDB and Synk. Now she's doing the same thing as the Head of Marketing at Oso, and also investing and advising companies along similar lines on the side. Francesca joins us to talk about her lessons learned growing those successful businesses like how to hire or set KPIs for DevRel teams differently for different stages of the company and her approach to angel investing and advising early-stage startups. Also, watch until the very end when Steve drops a knowledge bomb out of nowhere right before we have to leave the studio!

Our website: https://softwareinblue.com Twitter: https://twitter.com/softwareinblue LinkedIn: https://www.linkedin.com/showcase/softwareinblue Make sure to subscribe or follow us to get notified about our upcoming episodes: Youtube: https://www.youtube.com/channel/UC8qfPUKO_rPmtvuB4nV87rg Apple Podcasts: https://podcasts.apple.com/us/podcast/can-i-get-that-software-in-blue/id1561899125

Spotify: https://open.spotify.com/show/25r9ckggqIv6rGU8ca0WP2 Links mentioned in the episode:

KPIs for DevRel Teams: https://devfirst.substack.com/p/kpis-for-developer-relations-teams Humor, Seriously: https://www.amazon.com/Humor-Seriously-Secret-Business-harness/dp/0593135288