))
Guy Rubin - 2024 B2B Sales Benchmarks
Manage episode 408906038 series 3463972
Content provided by Cloud Ratings. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cloud Ratings or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Our Guest: Guy Rubin is the Founder and CEO of Ebsta, a Revenue Intelligence Platform that provides insights into what drives over 500 B2B companies' success.
Episode Topics:
- What is Ebsta’s 2024 B2B Sales Benchmark report?
- Reliance on top sales representatives - 17% of reps generate 81% of revenue.
- Difference in deal progression between average and top performers - average performers tend to lose deals during negotiation, whereas top performers experience more losses during the qualification and discovery stages.
- Guy’s insights on increasing pipelines and adopting best sales methodologies.
- How does AI fit within Ebsta’s product suite?
- How does discussing ROI accelerate the sales cycle?
- Based on poor quota attainment and certain layoffs, has sales forecasting gotten harder?
- Guy's insight on improving forecasting accuracy.
Resources:
https://www.ebsta.com/2024-b2b-sales-benchmarks/
About Cloud Radio by Cloud Ratings:
Made for "full stack" cloud + SaaS operators, Cloud Radio is a SaaS podcast covers all aspects of the business of software.
Our host - Matt Harney - is active on Twitter @saasletter and writes "SaaSletter", an investing-oriented SaaS newsletter on Substack.
https://cloudradio.cloudratings.com/
https://twitter.com/SaaSletter
About Cloud Ratings:
Cloud Ratings is a customer outcomes-focused, data-driven software research analyst firm. We exist to allow organizations to make more confident, lower-risk software purchasing decisions.
Our Cloud Ratings Category Reports combine user reviews with verified vendor data to impartially identify leading software products. Recent report examples include: Board Management Software, Account-Based Marketing Software, Cap Table + Equity Management Software, Lead Routing Software, and Sales Training + Onboarding Software.
Built upon investigative customer interviews, our True ROI Reports quantify and provide 3rd party validation of a software product’s business value.
17 episoade
Distribuie
