The Power of Co Creation: How Market Readiness is Putting Customers First Ft. Martin Tombs (Qlik)

Data Strategy Guru's

Welcome to the Data Strategy Gurus podcast! In this episode, we have a special guest joining us. We are pleased to welcome Martin Tombs, Vice President of Market Readiness at Qlik.

Martin brings a wealth of knowledge and experience in helping customers navigate the ever-evolving data landscape. In this interview, we dive into the power of co-creation and how market readiness is putting customers first.

Martin shares insights on how his team works closely with sales, customers, and product teams to understand customer needs, influence product development, and create tailored solutions to help customers achieve their desired outcomes. We also explore the challenges and opportunities of moving to the cloud and leveraging data for insights. Join us as we uncover the strategies and best practices for staying ahead in the world of data analytics, artificial intelligence, and disruptive technologies. Get ready to be inspired and gain valuable insights from a true data strategy guru.

Don't miss this insightful conversation with Martin Tombs on the Data Strategy Gurus podcast.

Welcome to the Data Strategy Gurus podcast! In this episode, we have a special guest joining us. We are pleased to welcome Martin Tombs, Vice President of Market Readiness at Qlik.

Martin brings a wealth of knowledge and experience in helping customers navigate the ever-evolving data landscape. In this interview, we dive into the power of co-creation and how market readiness is putting customers first. Martin shares insights on how his team works closely with sales, customers, and product teams to understand customer needs, influence product development, and create tailored solutions to help customers achieve their desired outcomes.

We also explore the challenges and opportunities of moving to the cloud and leveraging data for insights. Join us as we uncover the strategies and best practices for staying ahead in the world of data analytics, artificial intelligence, and disruptive technologies.

Get ready to be inspired and gain valuable insights from a true data strategy guru. Don't miss this insightful conversation with Martin Tombs on the Data Strategy Gurus podcast.

[00:00] Intro
[01:54] Passion for moving customers to the cloud.
[03:34] Cloud adoption accelerates as pandemic hits.
[06:49] Customers do varied things, AI important.
[09:51] Product is less important, trust is key.

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I'm Yves Mulkers, a Data strategist, specialised in Data Integration. I have a wide focus and domain expertise on All Things Data . My skillset ranges from the Bits and Bytes up to the strategic level on how to be competitive with Data and how to optimise business processes.
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