103: Profitable Interior Design Discovery

Design Business Freedom

Your website inquiry form is your first opportunity to learn about potential clients and set the tone for your relationship. Asking the right questions is essential to ensure a successful project. From project details to budget expectations, your questions can make or break the start of a collaboration. It's also important to be selective with clients, as your time and expertise are valuable.

In this episode, I explain how to improve your inquiry form to gather key information, conduct structured Zoom consultations to build trust and qualify leads, and charge for home reviews or assessments to demonstrate your expertise. I also discuss how to recognize red flags early and choose clients who align with your values and goals. Each step in the discovery process, from initial contact to assessments, helps you secure clients who are a good fit, ensuring your business is both profitable and enjoyable to manage.

IN THIS EPISODE, YOU WILL HEAR:

- (01:32) The proper way to do design discovery

- (02:08) Optimizing your website inquiry form

- (03:43) Building trust with a structured Zoom consultation

- (04:45) How to price your home reviews and assessments

- (07:01) How to handle pushback from your prospects

- (08:57) How to approach offering the letter of agreement

- (10:13) The importance of having money conversations

- (12:10) A walkthrough of all the questions in your website inquiry

When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.