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Tapping Into the Power of Influencers with Ryan Davis People First
Manage episode 422445828 series 2949198
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Ryan Davis, Co-Founder and Chief Operating Officer of People First, brings voices from diverse and specialized communities to campaigns to promote candidates and causes. The role of individuals with social media followers and the skills to create content is increasingly relevant to political campaigns trying to reach targeted voters. Influencer marketing is filling the need to find the most trusted voices.
We talk about:
- Differences between influencers
- Recruiting authentic voices to work with campaigns
- How campaigns can work with influence marketers
- Meta modifications to handling political content
- Underutilized digital platforms for reaching voters
#PeopleFirstCC #InfluencerMarketing #Influencers #PoliticalCampaigns #AdvocacyCampaigns #MetaPoliticalContent
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