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Data and measurement: How's PR's dynamic duo drive results
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Content provided by Earned Media Rising. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Earned Media Rising or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Anthony Chiaravallo, SVP, integrated media, BCW, sits down with PRWeek managing editor Gideon Fidelzeid to talk about how new measurement tools are helping to define PR strategies. Other topics include: transforming data into actionable insight, ensuring your content is delivering the right message to the right audience, and what makes effective storytelling.
…
continue reading
8 episoade
MP3•Pagina episodului
Manage episode 225152644 series 1675859
Content provided by Earned Media Rising. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Earned Media Rising or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Anthony Chiaravallo, SVP, integrated media, BCW, sits down with PRWeek managing editor Gideon Fidelzeid to talk about how new measurement tools are helping to define PR strategies. Other topics include: transforming data into actionable insight, ensuring your content is delivering the right message to the right audience, and what makes effective storytelling.
…
continue reading
8 episoade
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